Sat.Feb 15, 2025 - Fri.Feb 21, 2025

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4 long-term benefits of ethical real estate leadership

Inman

Proven systems and trustworthy leadership make all the difference in building a brokerage to be proud of, The Agency's Rainy Hake Austin writes.

Brokerage 130
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Gary Keller: We’re in a ‘trough,’ but a reset may be coming

Real Estate News

In a keynote presentation, the KW co-founder and other leaders discussed what an uncertain economy means for real estate and what agents need to tell clients.

Agents 276
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Home Sellers Lost $1 Billion by Skipping the MLS

BAM Media

In the past two years, home sellers who avoided the Multiple Listing Service (MLS) left over $1 billion on the table. According to new research from Zillow , choosing a private listing network over the MLS meant the typical seller pocketed $4,975 less than they could have. And in high-priced markets like California, that number jumped to a $30,000 loss per home sold.

MLS 108
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DeSantis wants to ban property taxes in Florida

Housing Wire

Florida Gov. Ron DeSantis said that he wants to eliminate property taxes in the state. In a post on X, the governor said that taxing land/property “is the more oppressive and ineffective” form of taxation. “Property taxes are local, not state. So wed need to do a constitutional amendment (requires 60% of voters to approve) to eliminate them (which I would support) or even to reform/lower them We should put the boldest amendment on the ballot that has a chance of getting that 60

Land 528
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The 2025 Real Estate Roadmap to Success

Don’t just react to changes, plan for them, so you can approach the new year with confidence, direction, and a competitive edge for your business. Having a well-defined business plan helps you chart a clear course, navigate challenges, and set a foundation for growth. This workbook gives you the key steps to outline what matters and will ensure you’re moving ahead.

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Buying a Home May Help Shield You from Inflation

Keeping Current Matters

It feels like everything is getting more expensive these days.

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10 luxury lessons learned from NOT selling Michael Jordan’s estate

Inman

Failure isn't final. "Sellebrity" agent Kofi Nartey offers hard-won wisdom for excelling with the world's most sophisticated clients after 22 years.

Agents 154
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Are You Asking Yourself These Questions About Selling Your House?

Keeping Current Matters

Some homeowners hesitate to sell because they’ve got unanswered questions that hold them back.

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265
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Could home prices turn negative this year?

Housing Wire

Home price appreciation across the country is barely positive compared to last year at this time. Depending on how you measure it, home prices are about 2% higher on average across the country than last year at this time. Late last year, prices were about 4% to 5% above last year. Now, were looking at 2%. The question worth asking now, is what happens the rest of this spring.

Sales 448
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NextHome takes ‘two is better than one’ approach to CEO role

Real Estate News

Co-founder James Dwiggins and Keith Robinson are now co-CEOs as the Unfiltered podcast duo embraces a move designed to ramp up our already winning strategy.

Design 263
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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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Gary Keller says agents must accept ‘easy deals’ are dead

Inman

At Keller Williams' annual Family Reunion, franchise co-founder Gary Keller said 2025 won't be any better than 2024 but agents can still thrive if they're willing to dig in and use market headwinds to their advantage.

Agents 167
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Preventing Fair Housing Violations: A Proactive Approach to Stopping Harassment Before It Starts

AAOA

In property management, ensuring a safe and respectful living environment isnt just about reacting to problemsits about preventing them before they arise. Illegal harassment by employees or contractors can lead to fair housing complaints, legal consequences, and damage to a companys reputation. Rather than waiting for issues to surface, housing providers must take a proactive approach to prevention.

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Mortgage rates fall as economic softness sends bond yields lower 

Housing Wire

Mortgage rates decreased again today on weak economic data, following last Friday’s similar drop in the 10-year yield. Furthermore, the mortgage spreads in today’s pricing are favorable. According to the latest quote from Mortgage News Daily , mortgage rates are now around 6.89%. This represents a decline of 0.37% from the most recent high of 7.26%, which was recorded on Jan. 13.

Mortgages 474
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More turmoil at HUD as key departments face huge cuts

Real Estate News

HUD Secretary Turner is just getting started, with disaster relief, rental assistance and fair housing at risk. Plus: CFPB remains in limbo, FHA faces cuts.

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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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Reffkin knocks NAR, says rules ‘prop up’ inexperienced agents

Inman

The Compass CEO said that NAR's rules have held back top agents and brokerages. But Robert Reffkin also believes that as those rules end, big brokerages like his will pull further ahead.

Agents 167
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Fannie Mae Cuts Down Housing Forecast and Projections for 2025

Marco Santarelli

The housing market is always on my mind, and I'm sure it's on yours too, especially if you're thinking of buying, selling, or just keeping an eye on your investment. Here's the bottom line: Fannie Mae has dialed back its expectations for the housing market in 2025, predicting fewer home sales and slower price growth than previously anticipated. This change is primarily due to persistent high mortgage rates, which continue to be a major hurdle for potential buyers.

Mortgages 118
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Fewer first-time homebuyers emerged in 2024, but Black Americans bucked the trend

Housing Wire

While the share of first-time homebuyers has declined across the country, Black homebuyers are bucking the trend and showing resilience in an increasingly difficult housing market. A recent Zillow survey found that 62% of all Black homebuyers in 2024 were first-timers, the same level as the previous year. In contrast, first-time buyers accounted for only 44% of the market, down from 50% in 2023.

Lending 360
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Home construction projects stall as builder outlook plunges

Real Estate News

Housing starts fell in January, and builders are less optimistic about the next six months as new federal policies could increase costs and reduce workforces.

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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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EXp CEO answers 10 questions on CCP, MLS and transparency

Inman

EXp Realty Chief Executive Officer Leo Pareja answers your burning questions on the future of the Clear Cooperation Policy, multiple listing services and serving homebuyers and sellers in 2025.

MLS 167
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Should I Update My House Before I Sell It?

Keeping Current Matters

With more homes for sale and buyers being more selective, it’s smart to make strategic updates.

Sales 270
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Rocket Mortgage will pay up to $5,000 in closing costs for renters

Housing Wire

Rocket Mortgage on Tuesday unveiled RocketRentRewards, which the company says is the homeownership industrys first offer to provide closing cost credits for renters. Under the program, homebuyers who use Rocket Mortgage as their lender can earn 10% back on the last 12 months of rental payments, receiving up to $5,000 in lender credits toward closing costs.

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Compass flexes private inventory, market share as revenue soars

Real Estate News

The brokerages strategy? Attract more buyers with exclusive listings, said CEO Robert Reffkin.The gap between Compass and the industry will only accelerate.

Brokerage 295
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Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

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Take the Inman Intel Index survey for February

Inman

Each month, hundreds of real estate agents, brokers, executives and investors report on what they're seeing in their corner of the industry. Add your insights. Take the survey.

Investor 158
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Seller Concessions: A Smart Strategy To Get Your House Sold

Keeping Current Matters

For the past few years, it’s been mostly a seller’s market. But dynamics are shifting as the number of homes for sale grows.

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6 time management hacks to help agents sell more homes in 2025

Housing Wire

A majority of agents believe 2025 is going to be a great year for the housing market. Around 85% have an optimistic outlook , and 70% believe the market will be more stable, according to a new survey from Clever Real Estate. Although agents are split on whether its going to be a buyers or a sellers market, 87% predict that demand will remain very strong over the next year.

Agents 365
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Under pressure from NAR, Phoenix Realtors cuts MLS Choice

Real Estate News

The Arizona association had been facing the loss of its charter after offering a discounted, non-Realtor membership option that included MLS access.

MLS 287
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.