Housing Wire

JANUARY 29, 2024

When it comes to home staging, there are two homeowner camps: those who think it’s a waste of money and don’t want to pay more to make their home more attractive to buyers and those who realize the worth and are willing to make the investment needed. As a listing agent , I pay for both a staging consultation and staging items as needed.

Staging 459

Staging Agents Sales As-is 459

Housing Wire

NOVEMBER 20, 2024

Of the surveyed pool, 42% have sold since late 2022 as rising mortgage rates cooled the post-pandemic market. In August, directly after the NAR settlement went into effect in most markets, Redfin reported that the typical U.S. Nearly 1 in 4 sellers (24%) view the polarizing FSBO method as the worst way to sell a home.

Agents 476

Agents Brokerage Sales Staging 476

Housing Wire

JANUARY 27, 2025

In recent weeks, home sales also faltered in the face of 7% mortgage rates. There are already plenty of markets nationwide where the inventory of unsold homes has built up over the past few years and home prices have ticked down. There are many ways to measure home prices and even more signals about future sale prices.

Sales 396

Sales Mortgages Marketing Staging 396

Housing Wire

MARCH 24, 2025

Before rushing to a price reduction for your real estate listing, its important to take a step back and evaluate all the factors that could be affecting the sale. Is the home being marketed effectively? Is the price aligned with current market conditions? Inside, staging can make a huge difference. Does it show well?

Staging 362

Staging Sales Agents Marketing 362

Housing Wire

MARCH 14, 2025

Stats are the fuel to the fire of the real estate market and will make you exude confidence in conversations with potential clientsmaking them feel confident in hiring you to represent them. This proves your expertise to clients and allows you to provide them with knowledge about the real estate market.

Marketing 355

Marketing Commercial Agents Property Management 355

Housing Wire

JUNE 27, 2023

What does marketing look like in 2023 and beyond? It’s a question we’ve started to ask our Marketing Leaders each year as the changing landscape requires top leaders to be agile in their strategies. The one theme in all of this that we’ve heard from our Marketing Leaders is the power of data.

Staging 370

Staging Marketing Mortgages Industrial 370

Housing Wire

MARCH 17, 2025

Todays builder survey gives us more clues about what stage they’re in, and it isnt good. If mortgage rates rise from todays level, this will be a negative for the labor market, which has already been shedding government jobs in 2025. The chart below is not very encouraging.

Mortgages 471

Mortgages Staging Development As-is 471

Housing Wire

MARCH 20, 2025

Many who bought during the pandemic are now rethinking their decisions, citing changing lifestyles, financial miscalculations, and shifting market conditions, according to new data from Opendoor. Delaying the next purchase, setting priorities With affordability concerns looming, many first-time sellers are hesitant to re-enter the market.

Debt-to-income ratio 387

Debt-to-income ratio Staging Loans Equity 387

Housing Wire

JULY 24, 2024

Now that new home sales are trending lower , with fewer permits, are we getting closer to the end of this cycle? New home sales aren’t collapsing but they’re not growing anymore either, so the ball is in the Fed’s court now. months at the current sales rate. In more traditional markets, when the monthly supply is above 6.5

Sales 488

Sales Construction Mortgages Staging 488

Housing Wire

APRIL 23, 2024

New home sales have been one of the brighter housing stories since the home sales crash in 2022 — as we can see in the chart below, new home sales have been able to grow since then. When we take a more extended look at new home sales, we aren’t working from an elevated level — slow and steady wins this race.

Sales 514

Sales Staging Mortgages Residential 514

Housing Wire

MARCH 18, 2025

But in light of Redfins blockbuster sale to Rocket Mortgage that was announced less than two weeks later, hindsight dictates that Kelman may have known that the end of independence was coming for the company hes run for almost 20 years. Some of these companies are much younger and are in a heavy growth stage, so its not an exact comparison.

Brokerage 388

Brokerage Agents Mortgages Staging 388

Housing Wire

MAY 19, 2022

The National Association of Realtors reported Thursday that existing home sales for April came in at 5.61 million , with double-digit home-price growth driving a housing market that is still savagely unhealthy. My rule to get the housing market out of the unhealthy stage is that we need total inventory back between 1.52

Marketing 528

Marketing Sales Staging Short sale 528

Housing Wire

OCTOBER 31, 2023

We may be nearing the bottom in home sales even if mortgage rates don’t decline. As a result, there may be a light at the end of the tunnel in this crazy market cycle. To get the weekly picture of the housing market, watch the video above. Inventory creeps up There are now 562,000 single-family homes on the housing market.

Sales 511

Sales Staging Mortgages Marketing 511

Housing Wire

DECEMBER 5, 2024

What stage is the company in right now? Divya Aathresh: We are still very early, in the pre-seed stage. In terms of options, we’re very fortunate to have some of the top brokers in the country working with us on a product suite we will soon take to market. Sarah Wheeler: You founded MaxHome.AI in January.

Brokerage 370

Brokerage Staging Industrial Agents 370

Housing Wire

APRIL 1, 2024

Everyone knows it’s been a very dry 18 months for home sales. But now sellers are coming back into the market. All of these signals point to rising home sales in 2024. Pending sales Last week saw 69,000 new contracts for single-family home purchases across the country. There were another 15,000 condo sales started.

Sales 488

Sales Mortgages Closing Staging 488

Housing Wire

MARCH 23, 2021

After a near decade high in January, new home sales for single-family houses plummeted 18.2% However, continued demand by homebuyers did manage to push new home sales 8.2% However, continued demand by homebuyers did manage to push new home sales 8.2% As for the West, new sales dropped 9.3% year-over-year jump.

Sales 532

Sales Construction Staging Development 532

Housing Wire

APRIL 1, 2025

A more efficient and intuitive customer relationship management system (CRM); tools to create better marketing materials; streamlined client communications; and a place to manage the deal pipeline, transactions, and checklists in one place. Every moment of friction is potentially a lost sale. What accounts for this difference?

Brokerage 320

Brokerage Technology Agents Development 320

Housing Wire

DECEMBER 9, 2024

After a year filled with rate swings, unpredictable markets and a bit of drama (thank you, inflation), the real estate world is ready for a fresh start. Whether youre looking to buy your first home, upgrade or simply gain clarity on the current market , this guide is your insiders playbook to tackle 2025 with confidence.

Mortgages 370

Mortgages FHA loan Closing costs Staging 370

Housing Wire

JUNE 23, 2021

Sales of newly built , single-family homes fell to the lowest pace in a year, down 5.9% Regionally, new home sales rose in two of the four regions in May. Sales grew 33% in the Northeast, 6.7% Against the backdrop of the COVID-19 pandemic, new home sales are still 9.2% The average sales price was $430,600 in May.

Sales 476

Sales Construction New Construction Staging 476

Housing Wire

MARCH 27, 2025

The campaign aims to boost brand visibility during peak real estate sales seasons. “ERA Real Estate has always been a powerhouse, steadily increasing its market share through community-focused initiatives,” said Alex Vidal , president of ERA Real Estate. “We are proud to be part of that classic piece of Americana.”

Branding 261

Branding Staging Marketing Sales 261

Housing Wire

JULY 13, 2022

Looking at the housing market in the years 2020-2024, one risk i identified early on was that home prices could accelerate more in this period than we saw in the previous expansion if inventory channels broke to all-time lows. housing market as savagely unhealthy. This is not normal, folks. million homes, using the NAR data.

Sales 540

Sales Mortgages Construction Marketing 540

Housing Wire

JANUARY 2, 2024

real estate market is in and it may surprise you, but pretty much all the signals for housing in 2024 are pointing for growth now. Sales rates are climbing. While a robust housing market is generally a positive thing, this is not all good news to every person. The sales are growing in 2024. Each line is a year.

Marketing 531

Marketing Staging Equity Sales 531

Housing Wire

FEBRUARY 20, 2025

WFP has 150 agents and has executed $43 billion in sales volume over the past 25 years. The acquisition gives Compass a firm footprint of high-end homes in an area with an expensive housing market. The brokerage has acquired Washington Fine Properties (WFP), a luxury real estate brokerage located in the Washington, D.C.,

Brokerage 345

Brokerage Principal Staging Branding 345

Housing Wire

SEPTEMBER 22, 2022

Today the National Association of Realtors reported that existing home sales fell once again to 4.80 Even though this was a beat of estimates, the sales decline trend due to higher mortgage rates and home prices continues. From NAR Research : “Total existing-home sales notched a minor contraction of 0.4% million in August.”

Sales 482

Sales Mortgages Staging As-is 482

Housing Wire

APRIL 29, 2024

It’s still April, so there could be as many as eight more weeks of seller growth in the spring housing market. The more optimistic take is that more sellers will result in more sales. Even if the imbalance of more sellers than buyers continues, more sales will happen, especially compared to last year at this time. orate further?

Marketing 508

Marketing Mortgages Sales As-is 508

Housing Wire

FEBRUARY 13, 2024

According to a survey released Tuesday by John Burns Research & Consulting , the top 50 MPCs sold more than 34,600 new homes in 2023, up 24% from the nearly 28,000 sales in 2022. And in 2023, each of the top 50 communities sold at least 368 homes, although that’s fewer than the 2021 record of 460 sales per community.

Sales 482

Sales Principal Staging Construction 482

Housing Wire

JANUARY 16, 2023

The weekly data shows some good news for the housing market ! With mortgage rates also falling, I am hopeful that more people will list their homes and buy another, so we can get back to a more functional housing market. We will get the next existing home sales report on Friday, and I expect to see demand keep falling.

Marketing 534

Marketing Mortgages Staging Sales 534

Housing Wire

NOVEMBER 15, 2023

Although high mortgage rates, elevated home prices and limited housing inventory have crippled the 2023 housing market, the outlook for 2024 is brighter, according to Lawrence Yun, chief economist with the National Association of Realtors (NAR). “The bond market is forcing the Fed to pivot.”

Sales 482

Sales New Construction Staging Mortgages 482

Housing Wire

DECEMBER 29, 2022

As we close out 2022, it’s time to reflect on a historic year for the housing market, which was even crazier than the COVID-19 year of 2020. Sales fall. Then we had the biggest mortgage rate shock in recent history and yet even with that, we will have over 5 million total home sales this year. Home sales.

Marketing 546

Marketing Bankruptcy Sales FHA loan 546

Housing Wire

NOVEMBER 8, 2024

On Thursday, MLS leaders took center stage at several conference sessions, including discussions of the business practice changes driven by the NAR commission lawsuit settlement and how the role of the MLS — and the MLS-broker relationship — has evolved as a result. “And We’ve come a long way since then.”

MLS 418

MLS Staging Technology Agents 418

Housing Wire

APRIL 25, 2024

On Thursday, the firm announced that Forsythe was joining eXp as its new chief marketing officer. According to the release, in this role, Forsythe will be responsible for building the firm’s marketing strategies and global initiatives, working to expand the company’s brand visibility. 3 spot in the rankings.

Marketing 443

Marketing Branding Staging Brokerage 443

Housing Wire

SEPTEMBER 7, 2023

Most years, available inventory of unsold homes on the market peaks in August. Last year, the change in mortgage rates was rapid enough to drive home sales prices down. There’s no getting around the fact that sales are slow , demand is held back because the cost of money is so much higher than it has been recently.

Sales 468

Sales Mortgages As-is Closing 468

Housing Wire

DECEMBER 7, 2022

Now, with five weeks of data in front of us, we can say they have stabilized the market. One issue that has created a waterfall dive in purchase application data and sales is that new listing data is declining faster than usual. That’s a double whammy on demand and a reason for the waterfall in existing home sales data.

Mortgages 544

Mortgages Marketing Staging As-is 544

Housing Wire

DECEMBER 6, 2024

We’ll also share best practices for developing and sending real estate newsletters and recommend some essential tools to make your email marketing stand out. Save time with pre-written newsletters from Market Leader Don’t have time to write three or more newsletters every month? Lets dive in!

Pre-approval 397

Pre-approval Design Industrial Agents 397

Housing Wire

JULY 25, 2023

for purchase mortgage origination, and he is taking the stage at HW Annual. Register Weaver spoke with HousingWire to share his excitement for HW Annual and give attendees a sneak peak at the t opics he’ll discuss on stage. HW: What are the common misconceptions surrounding growth in this market? Weaver is the No.

Staging 362

Staging Mortgages Lending Loans 362

Housing Wire

JANUARY 13, 2023

This article is part of our 2022 – 2023 Housing Market Update series. After the series wraps, join us on February 6 for the HW+ Virtual 2023 Housing Market Update. With continued supply chain disruption, cost increases and fear of inflation , the market has felt tenuous at best. 2022 marked a unique time for homebuilders.

Marketing 493

Marketing Construction Industrial Staging 493

Housing Wire

DECEMBER 11, 2024

This goes for anything ranging from decisions about products and services to decisions about entering new markets. We are seeing already an atypical number of brokers and agents that want to join us because they get the tools, services and support they are used to, but they get to keep as much money as they possibly can on every sale.

Brokerage 370

Brokerage Agents Technology Development 370