Inman

MARCH 27, 2025

According to luxury consultant Chris Pollinger, adaptation and evolution are key to creating marketing that works both now and for the long haul.

Marketing 171

Marketing Branding Agents 171

Eye on Housing

MARCH 24, 2025

As housing affordability remains a critical challenge across the country, mortgage rates continue to play a central role in shaping homebuying power. Mortgage rates stayed elevated throughout 2023 and early 2024. Recent data, however, shows a modest decline in mortgage rates. Even slight declines can have a significant impact on housing affordability, pricing more households.

Mortgages 122

Mortgages 122

Real Estate News

MARCH 26, 2025

If fewer listings are publicly accessible, first-timers and buyers in areas where PLN-friendly brokerages dominate could face more challenges.

Brokerage 237

Brokerage Marketing 237

Housing Wire

MARCH 24, 2025

Home sellers who did not list their properties on the MLS lost out on more than $1 billion in sale proceeds over the past two years, according to a study published Monday by Zillow. The study also found that these losses were deepest in communities of color. Zillow defined communities of color as ZIP codes where a majority of households are headed by Blacks , Hispanics , Asian Americans, Pacific Islanders or Native Americans.

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MLS Sales New Construction Construction 501

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Don’t just react to changes, plan for them, so you can approach the new year with confidence, direction, and a competitive edge for your business. Having a well-defined business plan helps you chart a clear course, navigate challenges, and set a foundation for growth. This workbook gives you the key steps to outline what matters and will ensure you’re moving ahead.

Development

Brownstoner

MARCH 25, 2025

A wide-ranging rezoning that would drastically reshape an industrial part of central Brooklyn, allowing for high-rise residential buildings in what is currently a manufacturing area, is closer to being implemented after being greenlit by the City Planning Commission. The Atlantic Avenue Mixed-Use Plan, which would rezone roughly 21 blocks along Atlantic… Read More > The post Sweeping Atlantic Avenue Rezoning Plan Moves Forward appeared first on Brownstoner.

Residential 103

Residential Industrial Development 103

Inman

MARCH 27, 2025

Five years after the arrival of COVID in the US, 94 percent of Gen Z and 86 percent of millennial first-time homesellers say they regret their pandemic-era purchase, according to an analysis by Opendoor.

Inspection 151

Inspection Loans Mortgages Marketing 151

Housing Wire

MARCH 27, 2025

The U.S. rental market has become more competitive than ever, driven by a combination of rising demand, limited availability due to a lack of new rental housing supply, and regional economic pressures. As affordability challenges push more people into renting the average age of first-time homebuyers has moved up to an all-time high of 38 years real estate professionals must stay ahead of market trends and equip themselves with the right knowledge and tools to navigate and command this evolving

Agents 395

Agents Marketing Property Management Construction 395

Marco Santarelli

MARCH 27, 2025

If you've been eyeing the housing market, there's a bit of good news: mortgage rates have dipped to a 2-week low. According to Freddie Mac, the average rate on a 30-year fixed home loan fell to 6.65% for the week ending March 27, 2025. While it's a small decrease from 6.67% the week before, it's a move in the right direction. But what does this mean for you, the potential homebuyer?

Mortgages 113

Mortgages FHA loan Purchase and sale agreement Pre-approval 113

Inman

MARCH 24, 2025

As women like this Chicago luxury broker step into real estate, Melanie Klein writes, they continue to redefine success and carve out pathways to lasting financial independence.

Brokerage 158

Brokerage Agents 158

RIS Media

MARCH 27, 2025

Down payments noticeably increased during 2024, according to the latest findings from Realtor.comthe report states that 2024 saw the highest down payments in the history of this data being recorded. In Q4 2024, the median down payment on a primary residence was $30,250, up from $24,000 in Q4 2021. As a percentage, the average primary… The post Down Payments on Homes Reached a Record High During 2024 appeared first on RISMedia.

Equity 115

Equity Industrial Mortgages Marketing 115

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

Industrial

Housing Wire

MARCH 27, 2025

Self-branded “financial fitness” platform FinLocker announced Wednesday that it will cover 100% of the verification costs for mortgage borrowers who use lenders’ FinLocker-powered apps. The company calls the move an “industry-first initiative.” According to data from the Community Home Lenders of America , verification of income , employment and assets typically costs up to $280 per mortgage application, a charge tacked onto others in an already-expensive transactio

Mortgages 363

Mortgages Loan Officer Technology Loans 363

Keeping Current Matters

MARCH 25, 2025

If selling your house is on your to-do list this year, the time to start prepping is now.

Agents 276

Agents 276

Inman

MARCH 22, 2025

Think women who buy are focused on style over substance? Think again. Theyre mostly focused on financial matters, and theyre willing to consider a fixer-upper.

Marketing 158

Marketing Branding Design Agents 158

Eye on Housing

MARCH 25, 2025

A slight decline in mortgage rates and limited existing inventory helped new home sales to edge higher in February even as housing affordability challenges continue to act as a strong headwind on the market. Sales of newly built, single-family homes in February increased 1.8% to a 676,000 seasonally adjusted annual rate from a revised January.

Sales 107

Sales Mortgages Marketing 107

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As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

Agents

Housing Wire

MARCH 24, 2025

Before rushing to a price reduction for your real estate listing, its important to take a step back and evaluate all the factors that could be affecting the sale. Is the home being marketed effectively? Does it show well? Is the seller being flexible with showings? Have seasonal trends been taken into account? Is the price aligned with current market conditions?

Staging 355

Staging Sales Agents Marketing 355

Keeping Current Matters

MARCH 24, 2025

Spring is in full swing, and the housing market is picking up along with it.

Marketing 277

Marketing Mortgages 277

Inman

MARCH 28, 2025

The cuts are all part of what NAR called a "months-long strategy" to "streamline" and "reposition" around its new leadership team, as well as "reallocate" the association's budget dollars.

Residential 174

Residential MLS Industrial Agents 174

RIS Media

MARCH 25, 2025

People dont normally DIY it when a lawyer, electrician or other professional is needed. But some homeowners think selling their properties with no agent will save gobs of money on commissions. Almost always they come to regret it, settling on a price that could have been better, not to mention spending way more time on… The post 5 Key Reasons FSBOs Regret Not Using a Real Estate Agent appeared first on RISMedia.

Agents 131

Agents Development Sales Industrial 131

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Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

Sales

Housing Wire

MARCH 26, 2025

Economic optimism among chief financial officers dropped in the first quarter of 2025 as a result of tariffs and broader uncertainty. That’s according to the CFO Survey, a collaboration between Duke Universitys Fuqua School of Business and the Federal Reserve Banks of Richmond and Atlanta. The CFO Survey was fielded from Feb. 18 to March 7. The panel includes firms that range from small operations to Fortune 500 companies across all major industries.

Banks 357

Banks Commercial Industrial As-is 357

Marco Santarelli

MARCH 25, 2025

Are you a Gen Z-er tired of throwing your hard-earned cash into rent each month, dreaming of owning your own place but feeling like the housing market is a locked door? You're definitely not alone. For our generation, breaking into the housing market can feel like trying to solve a Rubik's Cube blindfolded while riding a unicycle. Sky-high prices and mortgage rates have made it tough, no doubt about it.

Marketing 98

Marketing Mortgages Banks Finance 98

Inman

MARCH 26, 2025

Communication isn't just part of the job of a real estate professions; it is the job, coach Darryl Davis writes. Here's how to make sure you're ready for your toughest conversations.

Agents 153

Agents 153

RIS Media

MARCH 25, 2025

A slight decline in mortgage rates, coupled with limited existing inventory, helped new home sales inch higher in February, in spite of persisting affordability issues that serve as major headwinds in a market that is just beginning to adjust to the new rate environment that has been just as persistent since 2022. The latest figures… The post New Home Sales Increase in February After January Decline appeared first on RISMedia.

Sales 115

Sales Mortgages As-is Marketing 115

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In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

Brokerage

Housing Wire

MARCH 25, 2025

Generating a new lead can feel like magic. That little dopamine kick you get just from talking to someone who might hire you is part of what makes this job so fulfilling. Its thrilling and addictive. But what if you could get that same rush without having to white-knuckle it through a cold call or shell out a thousand bucks a month to Zillow? Laura Griffin did just that by accident.

Agents 367

Agents Title Sales As-is 367

Lighter Side of Real Estate

MARCH 24, 2025

Certain luxury features can make an average home sound like its on another level. Theyre the extras that not only set them apart from other houses, but also make you feel like theyll take your entire lifestyle up a notch. While they might get plenty of use by some homeowners, for the average buyer, they often end up going underusedif not entirely unused once the novelty wears off and everyday life settles in.

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93

Inman

MARCH 27, 2025

As Florida Realtors' Tech Helpline expands service to 28,000 members across six organizations, Inman dug into the top technology snags agents have inquired about. Printer issues top the list.

Agents 164

Agents Technology MLS 164

Keeping Current Matters

MARCH 26, 2025

Spring is here, and so is the busiest season in real estate. More buyers are out looking for homes, which means more competition for you.

Pre-approval 259

Pre-approval 259

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

Agents

Housing Wire

MARCH 25, 2025

A duo of bipartisan lawmakers in the House of Representatives is proposing a bill that would establish the Federal Emergency Management Agency (FEMA) as an independent, cabinet-level agency that would be broken away from its current home inside the U.S. Department of Homeland Security (DHS). The FEMA Independence Act , sponsored by Florida Rep. Jared Moskowitz (D) and co-sponsored with his state colleague Rep.

Design 350

Design As-is 350

RIS Media

MARCH 28, 2025

Today, the National Association of REALTORS (NAR) announced it is eliminating a total of 61 positions as CEO Nykia Wrightwho has held the role on a permanent basis for just over six monthscontinues her transformation of the organization in the wake of multiple turbulent years. The industry is changing, and it is our responsibility to… The post BREAKING: NAR Eliminating 61 Positions as Organizational Revamp Takes Shape appeared first on RISMedia.

Industrial 111

Industrial As-is Agents 111

Inman

MARCH 28, 2025

Coach Melanie Klein profiles former pastry chef Jessica Quinn, who found that real estate is a vehicle for financial empowerment and transformation.

Agents 139

Agents 139

Brownstoner

MARCH 26, 2025

An affordable housing lottery has launched for an under-construction eight-story development in Bushwick dubbed Cantilever House, with units starting at $1,620 a month for a one-bedroom. Rising at 21 Garden Street, a one-block street between Flushing and Bushwick avenues, the development gets its name from its cantilever, which extends 22… Read More > The post Bushwick Affordable Housing Lottery Debuts With $1,620 One-Bedrooms appeared first on Brownstoner.

Construction 105

Construction Development 105

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.

Agents