Sat.Mar 15, 2025 - Fri.Mar 21, 2025

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Lower mortgage rates spark housing demand heading into spring

Housing Wire

Earlier this year, when mortgage rates soared to 7.26%, a cloud of worry hung over the housing market many feared that home sales would tumble in 2025, fueled by concerns about inflation and tariffs. But when it seemed doom and gloom would prevail, the 10-year yield dropped, pulling mortgage rates lower in a lovely slow dance. This unexpected turn of events breathed new life into the market, pushing purchase application data into positive territory for the year.

Mortgages 537
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The least effective way to brand your real estate business

Inman

In todays world of AI search and brokerage M&A, trainer Bernice Ross writes, branding your business with your name or your brokerage isnt enough. Here's what to do instead.

Branding 158
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DOJ still unhappy with Nosalek settlement

Real Estate News

This week the federal agency weighed in again on the 5-year-old case, arguing that revisions to the 2023 deal are only cosmetic.

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How Melissa Swader Is Building a Community of 800+ Through Her Women in Commercial Real Estate Group

RIS Media

Melissa Swader, president and CEO of Ruby Red Media, was named a Trailblazer on RISMedias 2025 Real Estate Newsmakers earlier this year. She was recognized for her marketing and public relations skillset, her editorial work with THRIVE Magazine and the Women in Commercial Real Estate group she started in 2021. As part of our Newsmaker… The post How Melissa Swader Is Building a Community of 800+ Through Her Women in Commercial Real Estate Group appeared first on RISMedia.

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The 2025 Real Estate Roadmap to Success

Don’t just react to changes, plan for them, so you can approach the new year with confidence, direction, and a competitive edge for your business. Having a well-defined business plan helps you chart a clear course, navigate challenges, and set a foundation for growth. This workbook gives you the key steps to outline what matters and will ensure you’re moving ahead.

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Pulte makes sweeping changes to boards of GSEs

Housing Wire

Not wasting any time following his Senate confirmation last week, Federal Housing Finance Agency (FHFA) Director Bill Pulte made a series of major changes to the boards of government-sponsored enterprises Fannie Mae and Freddie Mac according to filings with the Securities and Exchange Commission (SEC). The news was first reported by Inside Mortgage Finance.

Finance 507
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CoStar advances talks to purchase REA Group competitor Domain

Inman

CoStar Group and Nine Entertainment have reportedly begun negotiating the acquisition of Domain, the second largest real estate classifieds firm in Australia behind News Corp-owned REA Group. Nines target price is AUD 2.79 billion.

More Trending

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3 Florida Cities at High Risk of a Housing Market Crash or Decline

Marco Santarelli

Okay, so you're thinking about Florida, sunshine, beaches maybe a new home? Hold on a sec, because paradise might come with a pinch of reality. We're talking about home prices, and while nationally things are pretty steady, there are pockets, especially in the Sunshine State, where the forecast is looking a bit stormy. If you're wondering about Places in Florida with “Very High” risk of Home price crash , the latest data from CoreLogic has pinpointed them, and yes, you need to know a

Marketing 119
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What went wrong at Redfin?

Housing Wire

Glenn Kelman seemed unusually down. The Redfin CEOs playful demeanor and quotable banter was notably absent on the companys fourth-quarter 2024 earnings call at the end of February. There could have been many innocuous reasons for sounding a bit deflated not enough sleep or a bad day at work. But in light of Redfins blockbuster sale to Rocket Mortgage that was announced less than two weeks later, hindsight dictates that Kelman may have known that the end of independence was coming for the compa

Brokerage 417
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How to find the right real estate coach (and how to know it’s a fit)

Inman

By defining your goals and ensuring a good fit, coach Verl Workman writes, you can choose a coaching company that will guide you to success.

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Is It Time To Put Your House Back on the Market?

Keeping Current Matters

If you took your house off the market in late 2024, you’re not the only one.

Marketing 291
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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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Effective Resident Onboarding

AAOA

Onboarding new residents is a pivotal part of property management, setting the tone for their experience and establishing a foundation for positive long-term relationships. Traditional methods like emails, printed materials, and phone calls can sometimes lead to missed details or delayed responses, creating friction points that affect a resident’s first impression.

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Will home prices fall in 2025 with more inventory?

Housing Wire

Fluctuating interest rates have been a feature of the housing market over the last three years. As mortgage rates rose, homebuyer demand slowed and inventory grew. In 2025, mortgage rates have stayed stubbornly high for yet another spring buying season. Today, home sales still remain super slow. Our 2025 housing market predictions are based on the assumption that lower mortgage rates will spur demand and boost the number of homes sales transactions.

Mortgages 420
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How flat leadership creates thriving agents, successful brokerages

Inman

The formula for a future-ready brokerage, according to new Inman contributor Abbey Wostal: Make yourself accessible, create a culture of collaboration and focus on growth over volume.

Brokerage 164
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What You Need To Know About Homeowner’s Insurance

Keeping Current Matters

Homeowner’s insurance is a must-have to protect what’s probably your biggest investment – your home.

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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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8 Ways Property Owners Can Enhance the Resident Experience

AAOA

The resident experience includes every interaction with their property manager and the rental property, from signing the lease to moving out. This experience covers everything, such as the quality of services provided, timely maintenance, clear communication, and the overall enjoyment of living on the property. Ultimately, it reflects how residents feel about their entire rental journey.

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What’s keeping homebuilders from large-scale layoffs?

Housing Wire

Todays new construction report from the Census Bureau showed month-to-month growth in housing starts, but falling housing permits. Both of these data lines are currently still at the levels we saw in the early part of the COVID-19 recession. However, employment for residential construction workers hasnt fallen at all, even with the decline in housing starts and permits.

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Inman Connect San Diego: Real estate’s future takes the stage

Inman

Learn from real estates best and brightest in the business, all while growing your network and meeting like-minded passionate and driven professional peers.

Staging 167
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Your Roadmap to Homeownership

Keeping Current Matters

Buying a home isn’t just a transaction – it’s a journey. And like any great adventure, having a solid roadmap makes all the difference.

Agents 257
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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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New Research Shows What Buyers and Renters Are Willing to Pay More For

BAM Media

BAM Key Details: New research from Fannie Mae shows that 44% of consumers say their home has become more important in recent years, with 63% citing location and 59% valuing the security it provides. More than 50% have made functional changes, including 25% adapting for remote work, 19% using their home for fitness, and 18% growing food. When considering future home purchases, 69% want outdoor living space, 61% want an extra hobby room, and 60% prioritize a yard for gardening.

Agents 112
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The housing market is ‘failing older adults,’ Urban Institute says

Housing Wire

The state of the U.S. housing market particularly its levels of affordability, available inventory and accessibility for those with mobility or cognitive challenges presents a unique challenge for older Americans on fixed incomes. This has led to a failure to properly serve the senior cohort. These are the assertions of a report published last week by the Urban Institute.

Marketing 358
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Lead flow equals success: These are the top strategies for 2025

Inman

Real estate doesn't lack lead gen options, Jimmy Burgess writes. It lacks execution. He provides a wealth of resources and the strategies you need to implement them.

Branding 158
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Rising Inventory Means This Spring Could Be Your Moment

Keeping Current Matters

Want to know two reasons this spring might finally be your time to buy?

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Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

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FHFA head overhauls Fannie, Freddie boards, makes himself chair

Real Estate News

William Pulte ousts board members, adds new ones, including a DOGE-affiliated engineer. Plus, HUD floats affordable housing proposal, the CFPB clings to life.

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First-time homebuyers becoming first-time home sellers

Housing Wire

The surge in first-time homebuyers during 2020 has led to a new trend: first-time home sellers. Many who bought during the pandemic are now rethinking their decisions, citing changing lifestyles, financial miscalculations, and shifting market conditions, according to new data from Opendoor. A survey of 1,000 first-time sellers found that 79% regretted aspects of their home purchase, with 91% saying those regrets influenced their decision to sell.

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Realogics Sotheby’s Realty partners with AI startup Realtie

Inman

As Washington cities undergo significant upzoning this year, timing of the firm's partnership with the AI platform that can predict what sellers might enter the market soon and identify areas ripe for redevelopment couldn't be better.

Marketing 153
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5 Top Estate Sale Companies in Grand Rapids

HomeLight

If youre looking for estate sale companies in Grand Rapids, you may be facing the challenge of clearing out a home full of belongings. Whether youre handling the estate of a loved one, downsizing , or preparing for a transition to assisted living, this process can be both emotional and overwhelming. Professional estate sale companies understand these challenges and can help smooth your transition.

Sales 97
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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3 Social Media Tips Every Real Estate Agent Needs to Know Right Now

BAM Media

Happy Friday! Its March Madness, so I want to share three quick social media tips from this weeks amazing Walk Thru episode and then you can go back to watching basketball. Having trouble actually filming content? Hold yourself accountable. Matt Lionetti went on a great rant at the end of the episode and said that ideas mean nothing. Sure, you may have great ideas for content, but until you actually film and post them, they dont exist.

Agents 105
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REX petitions for a rehearing in lawsuit against NAR, Zillow

Housing Wire

Defunct discount brokerage REX Real Estate is not giving up in its antitrust battle against Zillow and the National Association of Realtors (NAR). On Monday, REX filed a petition of rehearing en banc with the Ninth Circuit Court of Appeals. It is appealing a U.S. District Courts summary judgment ruling that NAR and Zillow did not break antitrust laws when NAR promulgated its no-commingling rule and Zillow redesigned its website in order to follow the rule.

MLS 397
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Top 10% of agents control nearly half of all listings as pay gap widens

Inman

Top agents are winning a greater share of listings in the wake of NAR's commission settlement last year, with high-performers holding 42.64 percent of all listings, new data from tech firm Relitix shows.

Agents 148
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City Council Approves Revised Arrow Linen Rezoning in Park Slope

Brownstoner

A revised rezoning plan for the Arrow Linen site on Prospect Avenue has been approved by the City Council, clearing the way for a new residential development after a contentious yearlong process. While the deal, which reduces the building heights and increases the number of affordable apartments, comes with a… Read More > The post City Council Approves Revised Arrow Linen Rezoning in Park Slope appeared first on Brownstoner.

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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.