Sat.Feb 08, 2025 - Fri.Feb 14, 2025

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The housing data looks ugly. How will the market respond?

Real Estate News

Demand is weak, rates remain elevated and sellers appear weary but buyers may return to the market this spring to take advantage of deals on the margins.

Marketing 281
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The Secret To Selling This Spring: Start the Prep Work Now

Keeping Current Matters

Spring is the busiest season in the housing market.

Marketing 283
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Redfin to lay off 450 employees in its rental division

Housing Wire

Redfin has announced yet another round of layoffs. According to a document filed with the Securities and Exchange Commission Tuesday evening, Redfin will be cutting 450 employees from its rental division. This announcement came just hours after Zillow announced a syndication deal with Redfin for its rental listings on its Q4 2024 earnings call with investors.

Investor 430
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Tool Kit: Upgrade your media literacy skills to know what’s real

Inman

It's hard to tell fact vs. fiction these days. Get the tools and tips for becoming a smart agent who can spot fake news, deepfakes and misinformation a mile away with trainer Rachael Hite.

Agents 150
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The 2025 Real Estate Roadmap to Success

Don’t just react to changes, plan for them, so you can approach the new year with confidence, direction, and a competitive edge for your business. Having a well-defined business plan helps you chart a clear course, navigate challenges, and set a foundation for growth. This workbook gives you the key steps to outline what matters and will ensure you’re moving ahead.

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HUD faces massive staff cuts, while a lawsuit buys time for CFPB

Real Estate News

The D.C. shakeup continues as Elon Musks DOGE team takes on HUD, looks to cut staff by half; the CFPB awaits a new director and retains funding for now.

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More Trending

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Better mortgage spreads are capping rates in 2025

Housing Wire

Another jobs week has come to an end, and amid the chaotic headlines about job numbers, tariffs , and the leadership of the Treasury , mortgage rates remained calm. Better mortgage spreads are limiting how high rates can rise in 2025. This situation contrasts with the challenges the market faced in 2023, during the banking crisis when the Federal Reserve was still raising rates.

Mortgages 492
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Housing market challenges aren’t over yet, Barbara Corcoran warns

Inman

Mortgage rates have inched downward, with the 30-year fixed rate falling down "by a fraction of a point to 6.96 percent," Corcoran said, representing the lowest rate in six weeks. The 15-fixed loan rate was 6.21 percent as of Thursday.However, Corcoran believes the minimal drop is not enough to spur major market challenges.

Marketing 145
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Tariffs, home construction and affordability

Real Estate News

The price of building materials could rise by an additional 4-6% in the next 12 months, or 10% overall, according to a new report from CoreLogic.

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Why You’ll Love Owning a Home

Keeping Current Matters

Owning a home comes with many benefits, both non-financial and financial.

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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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Illinois Realtors’ leaders discuss market challenges and growth opportunities

Housing Wire

In this week’s episode of the RealTrending podcast , host Tracey Velt traveled to the REengage Winter Conference to speak with Illinois Realtors CEO Jeff Baker and president Tommy Choi. During the conversation, the group discuss real estate market challenges, the value of being a part of an association, and growth areas for associations in 2025.

Marketing 444
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DeepSeek AI: Game-changer or data privacy minefield?

Inman

Should real estate agents trust using the AI app DeepSeek? Trainer Bernice Ross examines the benefits and data privacy concerns.

Agents 160
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Rising inflation dims hopes for mortgage rate relief

Real Estate News

The latest CPI data suggests rates will remain elevated heading into the spring shopping season, and some analysts now expect just one rate cut this year.

Mortgages 273
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Home Price Growth Is Moderating – Here’s Why That’s Good for You

Keeping Current Matters

Over the past few years, home prices skyrocketed.

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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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Freddie Mac reports strongest earnings since 2021

Housing Wire

Freddie Mac recorded a net income of $3.2 billion for Q4 2024 and $11.9 billion for the full year 2024, it reported this morning. The full-year net income figure marked an increase of 13% from 2023. Comprehensive income increased 11% from 2023 to $11.9 billion. In its earnings call, Freddie Mac’s Executive Vice President and Chief Financial Officer James Whitlinger noted that the GSE delivered its strongest earnings since 2021 , with its net worth reaching nearly $60 billion. “We als

Finance 443
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Is it you? Call for speakers for Inman Connect San Diego 2025 

Inman

Inman seeks fresh perspectives and new ideas from people like you for the Inman Connect stage when the conference heads to San Diego on July 30-Aug. 1, 2025. Fill out a short form to apply.

Staging 158
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Redfin to cut 450 roles following Zillow rentals deal

Real Estate News

The company, which signed an exclusive listings partnership with Zillow on Feb. 11, will complete the layoffs in July as it restructures its rentals segment.

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A Record Percent of Buyers Are Planning To Move in 2025 – Are You?

Keeping Current Matters

This could be the year to sell your house – and here’s why.

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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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The crucial role of community lending in our nation’s economy

Housing Wire

Our economy faces many challenges persistent high mortgage interest rates , a declining rate of existing home sales, elevated costs for basic goods and services, labor market imbalances, and rising health care costs to name just a few. As a new Administration takes over, dozens of policy prescriptions are being discussed that aim to unshackle the greatest economy in the world.

Lending 394
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Investor who worked with Fox & Friends host sentenced for fraud

Inman

Bert Whalen was ordered to serve over 3 years in prison for his role in a scheme to sell hundreds of dilapidated homes to rookie investors, working at times with a former host of Fox & Friends.

Investor 143
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Real Brokerage aims to trade agents’ other debit cards for its own

Real Estate News

The company will roll out more features for its Real Wallet soon, including rewards that can offset brokerage fees, its CTO told Real Estate News.

Brokerage 261
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Affordable Housing Lottery Opens for $1,537 Units at Greenpoint Waterfront Towers

Brownstoner

An affordable housing lottery has launched for 251 apartments in a two-building complex in Greenpoint dubbed The Riverie. Located on the banks of the East River, right behind the Greenpoint Ferry Terminal, the development is the latest Greenpoint tower to replace low-slung industrial brick warehouses. Australian-based Lendlease, the owners of The… Read More > The post Affordable Housing Lottery Opens for $1,537 Units at Greenpoint Waterfront Towers appeared first on Brownstoner.

Banks 119
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Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

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12 real estate thank you note templates to dazzle your clients

Housing Wire

Real estate thank you notes are an easy, underutilized tool in the real estate world. With so many aspects of our lives and businesses going virtual, a snail mail thank you note is more impactful and memorable than ever before. It adds a personal touch and makes me stand out from all the other agents out there. Ive used thank you notes in my business for over a decade and even received referrals from people Ive met at networking events because they were so impressed by my immediate follow-up not

Agents 359
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Succession planning is critical for business continuity: Ginger Wilcox

Inman

Choose a successor, and start planning today to ensure your real estate company continues to thrive for years to come, Better Homes and Gardens' President Ginger Wilcox writes.

Brokerage 137
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Helping Buyers Avoid the ‘House-Poor Trap’: A Guide

RIS Media

Buying a home is one of the most significant financial decisions most people will make in their lifetime. Yet, many buyers find themselves becoming house poor after achieving this American Dream. Nearly three in 10, or 27.4%, U.S. homeowners with a mortgage are house rich, cash pooror house poor, meaning they spend more than 30%… The post Helping Buyers Avoid the House-Poor Trap: A Guide appeared first on RISMedia.

Mortgages 107
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Breaking Into the Market: Smart Moves for First-Time Buyers

Keeping Current Matters

If you’re like a lot of aspiring homebuyers, there’s a major hurdle standing in your way — the cost of living.

Marketing 251
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.