Sat.Nov 04, 2023 - Fri.Nov 10, 2023

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Maximizing Social Media for Real Estate: Best Practices and Pitfalls

Easy Agent Pro

In today’s digital age, the real estate landscape has significantly transformed. Prospective buyers and sellers increasingly turn to the internet to explore properties and connect with real estate professionals, making social media necessary in the industry. In this blog, we’ll explore the best practices and potential pitfalls of using social media to enhance your real estate business.

Staging 97
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Mother of all commission suits filed in Illinois, this time by homebuyers

Inman

"Batton 2," exponentially larger in scope than Sitzer | Burnett and the Moehrl commission suits, was filed last week in Illinois and takes aim at many of the defendants in another new suit called Gibson.

Brokerage 193
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6 Books for Real Estate Agents to Add to Their Wish Lists

Tom Ferry

Here are six of the best books for real estate agents to add to their holiday reading lists. The end of the year is here. As we walk into 2024, there are three things we need to work on cultivating more than anything else: focus, discipline, and inspiration. And there’s no better way to get […] The post 6 Books for Real Estate Agents to Add to Their Wish Lists appeared first on Tom Ferry.

Agents 106
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Don’t believe the doomsayers — buyer agency is here to stay

Real Estate News

Following the Sitzer/Burnett verdict, the internet has been buzzing about the end of buyer agency. Industry expert Russ Cofano says that's just a lot of noise.

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The 2025 Real Estate Roadmap to Success

Don’t just react to changes, plan for them, so you can approach the new year with confidence, direction, and a competitive edge for your business. Having a well-defined business plan helps you chart a clear course, navigate challenges, and set a foundation for growth. This workbook gives you the key steps to outline what matters and will ensure you’re moving ahead.

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Reasons To Sell Your House Before the New Year

Keeping Current Matters

As the year winds down, you may have decided it's time to make a move and put your house on the market.

Marketing 361

More Trending

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What is Virtual Staging a Home and How Does it Work?

Maximum Exposure Real Estate

Transforming Empty Spaces into Stunning Homes There are so many tools in a real estate agent’s arsenal for selling a house fast. Depending on the housing market, an agent may try different sales methods. For example, in a buyer’s market, a common but unconventional tactic is burying a St. Joseph statue to sell a home. […] The post What is Virtual Staging a Home and How Does it Work?

Staging 59
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Inventory Watch

BubbleInfo

Though the industry is reeling from the controversial lawsuit verdict last week, new listings and new sales keep happening every day – people want and need to move, thankfully. We are too close to the end of the year to have any violent swings in the market.

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9 Services Smart Brokerages Are Offering to Attract More Agents

The Close

Today’s sophisticated agents want more from their real estate brokerage than just the basic file review, supervision, and commission disbursement. That’s why successful brokers are providing more and more services to attract and retain productive agents. So if you don’t want your brokerage to get left in the dust, you will need to step up the real estate services you provide.

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Top 10 Brooklyn Real Estate Listings: A Park Slope Neo-Grec, a Boerum Hill Italianate

Brownstoner

The most popular listings on Brownstoner this week include a Carroll Gardens rental, a Midwood row house, and a Ditmas Park standalone. Bed Stuy and Park Slope were popular this week. The least expensive property on the list is the Carroll Gardens rental at $4,250 a month and the most expensive… Read More > The post Top 10 Brooklyn Real Estate Listings: A Park Slope Neo-Grec, a Boerum Hill Italianate appeared first on Brownstoner.

Marketing 105
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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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Is this the beginning of the end of the housing market recession?

Housing Wire

While home prices in the U.S. held up in 2023, sales volume in the housing market cratered. Consumers care about home prices and mortgage rates; the industry cares about transaction volume. The industry is in a deep housing recession this year. If we get lucky with mortgage rates, though, we might just be at the bottom of the housing market recession right now.

Marketing 516
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Homeowner Net Worth Has Skyrocketed

Keeping Current Matters

If you’re weighing your options to decide whether it makes more sense to rent or buy a home today, here’s one key data point that could help you feel more confident in making your decision.

Marketing 358
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Big rate drop could mean flurry of Thanksgiving home sales

Real Estate News

Mortgage rates took a dive this week, experiencing the largest one-week decline in a year.

Sales 326
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The 4 most desired features of historic homes

Inman

For some buyers, purchasing a home isn’t only about finding a place to live, it's about finding a home that tells a story.

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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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Have mortgage rates peaked for this cycle?

Housing Wire

After mortgage rates spiked to 8% in October, causing a riot in the real estate industry, we had an epic move lower in mortgage rates last week. Does this mean we’ve hit the peak in mortgage rates for this economic cycle? The history of economic cycles and mortgage rates would say yes, but only if the market believes the Federal Reserve is done hiking rates and being hawkish and the labor data gets softer from here.

Mortgages 511
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Thinking About Using Your 401(k) To Buy a Home?

Keeping Current Matters

Are you dreaming of buying your own home and wondering about how you’ll save for a down payment? You're not alone.

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Post-verdict picture: Denial, anger and rethinking buy-side pay

Real Estate News

During a webinar, T3 Sixty leaders acknowledged that emotions are running high as they talked through potential implications of the Sitzer/Burnett verdict.

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Inman reveals winners of inaugural Best of Proptech awards for 2023

Inman

In recognition of the entrepreneurs, venture capitalists and visionaries pushing real estate forward, the "Best of Proptech" honors cap the yearlong expansion of Inman's awards program.

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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Banks report tighter lending standards for mortgages, HELOCs in Q3

Housing Wire

Banks have tightened lending standards for most categories of residential real estate (RRE) loans and home equity lines of credit (HELOC) over the third quarter of 2023. The tightening came amid elevated interest rates and uncertainty in economic conditions. A survey taken by the Federal Reserve showed that a 20%-plus share of banks reported having tightened standards on non-qualified-mortgage (non-QM) jumbo residential loans (23.9%), QM jumbo loans (26%), non-QM non-jumbo (20.4%) and HELOCs (2

Lending 497
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How VA Loans Can Help Make Homeownership Dreams Come True

Keeping Current Matters

For more than 79 years, Veterans Affairs (VA) home loans have helped millions of veterans buy their own homes.

VA loan 357
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Seasonality, regional divergence key trends to watch

Real Estate News

Lance Lambert, former real estate editor at Fortune, discussed his theory of the market’s headwinds and tailwinds — and the “tug-of-war” they’re playing.

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Commission lawsuits are piling up. Keep track of them all right here

Inman

In the wake of the Sitzer | Burnett verdict, the number of bombshell lawsuits has rapidly multiplied — putting more pressure than ever on real estate's status quo. Here's a rundown of all the cases.

Brokerage 203
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Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

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30-year mortgage rates see largest one-week drop in a year, reviving mortgage demand

Housing Wire

As 10-year Treasury yields tumbled, the average 30-year fixed mortgage fell 26 basis points in the week ending Nov. 9, the largest one-week decrease since last November. The 30-year, fixed mortgage averaged 7.5% as of Nov. 9, according to Freddie Mac ‘s Primary Mortgage Market Survey. That’s down significantly from last week ’s 7.76% and up from 7.08% the same week a year ago.

Mortgages 488
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VA Loans Help Heroes Achieve Homeownership [INFOGRAPHIC]

Keeping Current Matters

VA home loans can help people who served our country become homeowners.

VA loan 356
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Real revenue, agent count up nearly 100% in past 12 months

Real Estate News

Strong growth was the theme of the quarter despite a net loss. CEO Tamir Poleg also said he believed Real will come out ahead should commissions rules change.

Agents 301
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This is your call to action: The new future of real estate starts now

Inman

Now is the time when connections serve as the bridge to the future. Inman Connect is more than a name; it's a call to action. It's an opportunity to collaborate beyond individual brands, connect ideas, forge partnerships, and navigate the transformative terrain of the real estate industry.

Branding 202
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.