Sat.Nov 12, 2022 - Fri.Nov 18, 2022

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Mortgage demand rose on the back of slower inflation growth

Housing Wire

Mortgage demand rose as rates dropped following the October slowdown in inflation growth numbers. However, while purchase mortgage applications increased across all loan types, refinance activity remained depressed. The market composite index, a measure of mortgage loan application volume, increased 2.7% for the week ending November 11, according to the Mortgage Bankers Association (MBA).

Mortgages 545
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Avoid these 6 outdated real estate marketing trends

Real Trends

The real estate industry has radically evolved over the past decade, probably changing more in the past 10 years than it had in the preceding 50. Smart real estate agents need to keep up with new trends and strategies , or they risk falling behind the market. Let’s look at some of the most outdated real estate marketing strategies you might still be using — and talk about why you should leave them behind.

Marketing 122
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Why It May Be Time To Add Newly Built Homes to Your Search

Keeping Current Matters

If you put a pause on your home search because you weren’t sure where you’d go once you sold your house, it might be a good time to get back into the market.

Marketing 252
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21 DIY Kitchen Renovation Tips for a Makeover On a Budget

Redfin

Kitchen renovations are one of the most popular home improvement projects – and one of the most daunting. There are many things to consider during a renovation, from appliances and cabinets to flooring and countertops. They can also be expensive and time-consuming. Luckily, with some know-how and perseverance, you can complete your makeover quickly and on budget.

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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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5 Must Haves for Success in 2023 as a Real Estate Agent

Lab Coat Agents

As the way we buy and sell real estate changes, so must the strategies and tactics of real estate professionals. With the market ever-changing, 2023 promises to be full of new challenges and opportunities for agents who are ready to adapt in order to remain relevant and find listings in this industry. In this blog post, discover 5 must-haves every real estate agent needs to weather any market conditions and have consistent business for 2023. 1.

Agents 98
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How Can I Generate More Online Leads For My Real Estate Business

Realty Biz

Generating leads is one of the primary functions of your digital marketing strategy as a real estate professional. Without leads, there can be no revenue, and if your current digital strategy isn’t generating new and potential customers, it can be hard to justify spending more on online marketing. This is how many real estate pros get stuck in the digital mud, and before you know it, years go by and you're still cold calling and leaving door hangers.

Land 97

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Streamline Accounting Operations for Improved Efficiency

App Folio

While the rental housing industry has undergone a number of seismic shifts over the last few years, our 2022 Property.

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7 Smart Ways To Lower the Cost of Buying a New-Construction Home

Realtor.com

Getty Images While buying any home is an expensive endeavor these days, buying a brand-new home—where everything is in pristine condition—will understandably cost a bit more. Recent data from the National Association of Home Builders and the U.S. Census Bureau found that the price for a newly built home currently hovers at a national median of $436,800.

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Mortgage buy downs on the rise as builders try to entice more buyers

Housing Wire

Homebuilder confidence continued to drop in November, hitting its lowest level since June 2012, with the exception of the onset of the COVID-19 pandemic in the spring of 2020, according to the National Association of Home Builders (NAHB)/Wells Fargo Housing Market Index (HMI) report, released Wednesday. In November, builder sentiment in the market for newly built single-family homes fell five points from October , ending at 33 points — less than half the level it was six months ago.

Mortgages 545
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Top Questions About Selling Your Home This Winter

Keeping Current Matters

There’s no denying the housing market is undergoing a shift this season, and that may leave you with some questions about whether it still makes sense to sell your house.

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Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

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Building Materials Prices Decline for Second Consecutive Month

Eye on Housing

The prices of building materials decreased 0.2% in October (not seasonally adjusted) following a 0.5% decline in September according to the latest Producer Price Index (PPI) report. The index has decreased four of five months for the first time since 2015. The PPI for goods inputs to residential construction, including energy, was led 0.2% higher by prices of diesel fuel (+9.5%).

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One Stop Real Estate Investment Software

GeekEstate

[Note from editor: The “Mastermind Showcase” highlights companies and news from members of the GEM. Today’s showcase: PropStream]. PropStream consolidates real estate data and tools for investors, agents, brokers, property managers, and other real estate professionals. Users gain access to nationwide property data sourced from county recordings, MLS records, and private data sources, resulting in over 160 million properties in America—including distressed and off-market properties.

MLS 124
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Builders apply the brakes amid canceled contracts

Housing Wire

The best way to fight inflation is to add more supply, and when I look at the housing completion data for the past two years, it just makes me want to puke. In previous expansions, builders’ housing completion data would move in line with housing starts and permits. However, for the first time in recent modern-day history — due to supply chain issues and other factors — housing completion data has lagged behind housing permits and starts.

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Should You Update Your House Before You Sell? Ask a Real Estate Professional. [INFOGRAPHIC]

Keeping Current Matters

Some Highlights. You may be wondering what needs to be renovated before you sell your house. In today’s shifting market, making your house appealing is more important than ever. That’s why it’s essential to lean on a real estate professional who has in-depth knowledge of today’s housing market. They know what buyers are for and how to highlight any upgrades you make.

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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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Townhouse Construction Market Share Rising

Eye on Housing

According to NAHB analysis of the most recent Census data of Starts and Completions by Purpose and Design, during the third quarter of 2022 single-family attached starts totaled 38,000, which is 12% higher than the third quarter of 2021. Over the last four quarters, townhouse construction starts totaled 152,000 units, 7% higher than the prior four quarter total (142,000).

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Luxury Real Estate Headlines: Third Week in November 2022

Sotheby's International Real Estate

Highlights from this week’s top news stories on luxury and global real estate, art, collectibles, and home. Park City, Utah | Summit Sotheby’s International Realty. The property sits at the top of the Crown Point ski lift and looks out over the Bald Eagle Mountain ski slopes. Hot property: five US ski homes for sale – Financial Times. This Award-Winning $13 Million Hillside Mansion ‘Floats’ Above Los Angeles – Robb Report.

Sales 122
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Days on market grow despite low inventory for existing homes

Housing Wire

The National Association of Realtors (NAR) reported today on two trends in existing home sales that we have seen for many months now: sales are declining while total inventory data has fallen directly for the three straight months. On a positive note, however, the days on the market are no longer a teenager anymore: that metric grew from 18 days to 21 days.

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More People Are Finding the Benefits of Multigenerational Households Today

Keeping Current Matters

If you’re thinking of buying a home and living with siblings, parents, or grandparents, then multigenerational living may be for you.

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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Flat Readings for Single-Family Built-for-Rent

Eye on Housing

Single-family built-for-rent construction leveled off during the third quarter of 2022 as the overall housing market slowed. This occurred after an exceptionally strong second quarter for rental housing production. According to NAHB’s analysis of data from the Census Bureau’s Quarterly Starts and Completions by Purpose and Design, there were approximately 16,000 single-family built-for-rent (SFBFR) starts during the third quarter of 2022.

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What Are Seller Concessions? Here’s Why They’re a ‘Win-Win for Both Sides’

Realtor.com

Getty Images In a real estate transaction, both the buyer and the seller are looking to maximize their bottom line. This means navigating the highs and lows of the real estate market and strategizing ways to improve the terms of the deal on the table. One type of incentive that buyers—and sellers—can use is called seller concessions. Seller concessions occur when a seller agrees to cover the cost of things the buyer usually pays for, such as closing costs , title searches, property appraisals, a

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Lending standards tighten due to high rates, worsening economic outlook

Housing Wire

Lending standards tightened in October, largely due to higher mortgage rates and the worsening outlook for the economy, the Mortgage Bankers Association (MBA) said. The mortgage credit availability index (MCAI) fell by 0.5% to 102.0 last month, marking eight consecutive months of decline. This caused it to reach its lowest level since March 2013, according to the MBA.

Lending 494
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Home Equity: A Source of Strength for Homeowners Today

Keeping Current Matters

Experts agree there’s no chance of a large-scale foreclosure crisis like we saw back in 2008, and that’s good news for the housing market.

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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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Single-Family Permits Decline in September 2022

Eye on Housing

Over the first nine months of 2022, the total number of single-family permits issued year-to-date (YTD) nationwide reached 800,424. On a year-over-year (YoY) basis, this is 7.4% below the September 2021 level of 864,184. Year-to-date ending in September, single-family permits declined in all four regions. The South posted a modest decline of 5.4%, while the Midwest region reported the steepest.

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Jay Shetty’s 4 habits that will 100% lead to success

Real Trends

Real estate professionals and leaders are told to “grind through, push through and break through your challenges,” said Jay Shetty, host of the On Purpose podcast and the keynote speaker at the NAR NXT conference in Orlando. And, in this slowing housing market, that message is everywhere. Be resilient, push through, work harder than ever… However, he said, “When you are trying to get through something really tough, you actually lose part of yourself.

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Meet the likely buyers of independent mortgage banks in 2023

Housing Wire

By the time 2022 is wrapped up, mortgage lenders will have originated about $2.2 trillion in loans, about half of 2021’s $4.4 trillion in volume, according to industry forecasters. But Brian Hale, who is assisting several buyers in their hunt for independent mortgage bank acquisition targets, sees an even more brutal landscape ahead. He projects that over the next 12 months, mortgage originations nationwide could come in as low as $1.3 trillion to $1.7 trillion.

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Video of the Week: A Stunning Hilltop Home in Los Angeles, California

Sotheby's International Real Estate

Featuring curated videos from the most sought-after destinations the world over, discover this week’s V ideo of the Week. ??????????????????. Los Angeles, California | The Cilic Group, Sotheby’s International Realty – Santa Monica – Venice Brokerage. Featured on the cover of Architectural Digest and the winner of the AIA Best Residential Design, this stunning home soars over the city lights with breathtaking views spanning from downtown Los Angeles to the Pacific Ocean.

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The Broker Action Plan for the Post-NAR Lawsuit Landscape

Now more than ever, brokers need to provide agents with the right tools, strategies, and training to effectively demonstrate their expertise, negotiate successfully, and foster strong client relationships. So – what should brokers do to ensure this? Invest in the right technology, continuous education, and innovative marketing strategies that empower agents to stand out in a crowded marketplace.

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Single-Family Housing Contraction Continues in October

Eye on Housing

Elevated mortgage rates, high construction costs for concrete and other building materials, and weakening demand stemming from deteriorating affordability conditions continue to act as a drag on single-family housing production. Overall housing starts decreased 4.2% to a seasonally adjusted annual rate of 1.43 million units in October, according to data from the U.S.

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Here’s why handwritten cards should still be part of your real estate strategy

Real Trends

Putting pen to paper through the end of the year will put you on the right track in 2023 ! Sometimes I find myself saying to my agents, “Real estate work is weird, isn’t it?” And it totally is. When people think about what real estate agents do, they picture them showing houses, writing contracts and handing over keys at the closing table.

Agents 112
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Housing industry continues to shed employees in economic downturn

Housing Wire

Don’t be fooled by last week’s mortgage rate collapse. A combination of elevated mortgage rates, sluggish home sales and inflation continue to plague the housing market workforce, with numerous mortgage lenders and real estate startups shedding employees. “The U.S. housing market appreciation and the rapid increase in mortgage rates have reduced housing affordability and accelerated the plunge of mortgage origination volumes,” a recent Fitch Ratings report stated.

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How to Find the Best Real Estate Strategy for Your Personality Type

HomeLight

Achieving any level of success in real estate is challenging, but without the right strategy in place, the chances of having a profitable career are even more difficult. On a recent episode of The Walkthrough , author and former mega-agent Sean Moudry says that aligning your sales strategy with your personality type will hugely impact the prosperity of your business.

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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.