Sat.Aug 17, 2024 - Fri.Aug 23, 2024

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The Number One Mistake Sellers Are Making: Overpricing Their House

Keeping Current Matters

In today's housing market, many sellers are making a critical mistake: overpricing their houses.

Marketing 340
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Lower mortgage rates are slowing down inventory growth

Housing Wire

Have lower mortgage rates already started to slow down housing inventory? I have a simple weekly growth model with the Altos inventory data: when rates are high, over 7.25%, inventory should grow between 11,000-17,000 weekly. This has happened six times this year and even though that would be an average inventory growth level with higher rates, it didn’t happen even once last year.

Mortgages 518
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Real estate’s day of change is here: 3 things to know

Real Estate News

Important practice changes required by the NAR settlement take effect today, affecting buyer agent agreements and compensation. “We are in this together.

Agents 314
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Homie sues NAR and others, alleging boycott and conspiracy

Inman

The suit accuses NAR and major franchisors of breaking antitrust laws. The company's complaint includes alleged text messages in which agents refused to show Homie listings.

Agents 198
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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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How Growing Inventory Benefits Today's Buyers

Keeping Current Matters

While the number of homes for sale varies by local area, nationally we’re up over 36% year-over-year, but still down almost 29% compared to what’s normal.

Sales 304
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Powell signals September rate cut: ‘The time has come for policy to adjust’

Housing Wire

Federal Reserve Chair Jerome Powell said on Friday that “the time has come for policy to adjust,” signaling a cut in the federal funds rate at the September meeting of the Federal Open Market Committee (FOMC) as expected by monetary policy watchers. “The direction of travel is clear, and the timing and pace of rate cuts will depend on incoming data, the evolving outlook, and the balance of risks,” Powell said during a speech at the Kansas City Fed’s annual conference in Jackson Hole, Wyoming.

Mortgages 493

More Trending

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Consumer group behind Moehrl flags commission workarounds

Inman

Doug Miller of Consumer Advocates in American Real Estate, the initiator behind the first bombshell antitrust lawsuit, sounds alarm against Realtor talking points that "continue steering.

MLS 193
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How Mortgage Rate Changes Impact Your Homebuying Power

Keeping Current Matters

If you’re thinking about buying or selling a home, you’ve probably got mortgage rates on your mind.

Mortgages 324
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Utah Realtors boycotted Homie listings over 1.5% buyer broker commission: antitrust lawsuit

Housing Wire

In a lawsuit filed Thursday, real estate startup Homie Technologies claims that home seller consumers were not the only ones harmed by the real estate industry’s allegedly anticompetitive practices. Defendants in the lawsuit, which was filed in U.S. District Court for the Central District of Utah, include the usual cast of antitrust lawsuit characters: the National Association of Realtors (NAR), Anywhere Real Estate , Keller Williams Realty , HomeServices of America , and RE/MAX.

MLS 482
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It’s official: Nykia Wright named NAR CEO

Real Estate News

The transformative newspaper exec moves into the permanent CEO role at the National Association of Realtors — the U.S.’s largest trade association — this week.

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Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

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Consumer group: Stop trying to ‘force’ sellers to pay buyer brokers

Inman

Doug Millier and Wendy Gilch of Consumer Advocates in American Real Estate revealed to Inman on Tuesday the origins of the Moehrl case while sending a warning that the industry will be "under a microscope.

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How To Choose a Great Local Real Estate Agent

Keeping Current Matters

Selecting the right real estate agent can make a world of difference when buying or selling a home.

Agents 305
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Will existing home sales continue to rise?

Housing Wire

How did existing home sales grow with all the recent negative press about demand? We were told lower mortgage rates wouldn’t affect demand positively. However, if you track the forward-looking indicators, it can explain this bounce in demand. First, we have to put context into the bounce: we are working from the lowest levels ever in home sales, so any small, minor move in purchase application data can bounce sales from here.

Sales 492
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‘Unfiltered’: Betting on Zillow — and a mass exodus of agents?

Real Estate News

Watch the conversation with analyst John Campbell on the winners — and “not winners” — among public real estate firms, plus a bold guess about agent attrition.

Agents 282
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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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DOJ takes aim at RealPage rent-pricing algorithm in antitrust suit

Inman

"Americans should not have to pay more in rent because a company has found a new way to scheme with landlords to break the law," Attorney General Merrick Garland said on Friday.

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Today’s Biggest Housing Market Myths

Keeping Current Matters

Have you ever heard the phrase: don’t believe everything you hear?

Marketing 327
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The renovation ripple effect in underserved neighborhoods

Housing Wire

More than four in 10 distressed properties purchased at auction are in underserved neighborhoods with low incomes or high minority populations, neighborhoods that often have been overlooked and left behind. “Those areas that I’m now developing I grew up in. And I remember being in those areas without hot water. I remember what it’s like to have slumlords,” said Jermaine Morgan, a Columbus, Georgia-based local community developer who purchases distressed property at auction.

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Anywhere encourages offers of comp, asks ‘big question’ of MLSs

Real Estate News

Top execs discussed how the company is addressing industry practice changes, including its intention to display compensation on its listings.

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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Today marks the dawn of a new day for real estate. Make the most of it

Inman

The best real estate agents will thrive, the profession will be elevated, rot will be removed and the brands that are built on trust and integrity will rise to the top, Inman founder Brad Inman writes.

Branding 196
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Another downtown Seattle office tower is set for housing conversion

Seattle Times Real Estate

Officials are offering tax breaks and regulatory relief as fewer office workers return to once-busy areas. In Seattle, nearly a third of downtown office space is empty or available for sublease.

As-is 139
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No ’horror stories’ from agents on the first weekend of NAR settlement changes

Housing Wire

The landmark date of Aug. 17, 2024 , has come and gone, and the real estate industry is still plugging along, despite the business practice changes mandated by the National Association of Realtors’ (NAR) commission lawsuit settlement agreement now being implemented nationwide. In the Greater Boston area, Linda O’Koniewski , the broker-owner of Leading Edge Real Estate , described the first few days of the business practice changes as “uneventful.

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Housing Market Decoded: Is prime shopping season about to hit?

Real Estate News

The pendulum is swinging in buyers' favor this fall. See which three trends could finally give them some leverage.

Marketing 295
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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Michael Ketchmark: Every move you make, we’ll be watching you

Inman

In a phone interview, lead plaintiffs' counsel Michael Ketchmark weighed in on the consequences of violating the NAR settlement, Zillow's business model, and the "monster case" that remains.

MLS 187
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WA joins antitrust suit against rent-setting software firm RealPage

Seattle Times Real Estate

Washington Attorney General Bob Ferguson’s office estimates that landlords have used the software to set rents for 800,000 Washington leases since 2017.

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Keller Williams launches resource guide for agents to navigate NAR settlement

Housing Wire

Keller Williams is doing its best to live up to its reputation as a brokerage firm heavy on agent education. On Monday, the firm announced the launch of an agent resource webpage known as “Buyer and Seller Agent Tools to Thrive.” The resource guide is focused on helping agents navigate the business practice changes outlined in the National Association of Realtors’ (NAR) commission lawsuit settlement agreement.

Agents 459
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Mortgage rates still not low enough to spark buyer interest

Real Estate News

The Fed is expected to cut interest rates next month, but it could take a big drop to spur a rebound in sales — though things are starting to look up.

Mortgages 250
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The Broker Action Plan for the Post-NAR Lawsuit Landscape

Now more than ever, brokers need to provide agents with the right tools, strategies, and training to effectively demonstrate their expertise, negotiate successfully, and foster strong client relationships. So – what should brokers do to ensure this? Invest in the right technology, continuous education, and innovative marketing strategies that empower agents to stand out in a crowded marketplace.

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Redfin lays off nearly 100 Redfin Concierge service employees

Inman

Seattle-based brokerage and portal Redfin laid off almost 100 Redfin Concierge support and sales managers on Thursday. The company said agents will now take the lead on Concierge services.

Brokerage 188
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August 17th Is Here: How to Thrive Under New Rules for Realtors

BAM Media

August 17th is upon us. And every real estate agent in the country knows what that means (or they should). The new rules NAR agreed to back in March are officially the law of the land for real estate agents in the U.S. Two key changes going into effect today: Offers of buyer agent compensation can no longer be included in the MLS (but sellers are still allowed to make such offers when discussing terms) Real estate agents must have a signed Buyer Representation Agreement before giving tours to

Brokerage 128
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South Florida, a senior enclave, sees more people ‘unretiring’ due to living costs

Housing Wire

As the cost of living remains elevated, more seniors — even those in “senior strongholds” like South Florida — are choosing to return to work. This pattern among seniors living in and around Fort Lauderdale was recently profiled in an article in the South Florida Sun Sentinel. It falls in line with a broader national trend indicating that nearly 20% of Americans ages 65 and older remain in the workforce, totaling about 10.6 million people.

As-is 492
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Go (Mid)West — and East — for the hottest housing markets

Real Estate News

A suburb of Columbus, OH, once again tops Realtor.com’s ranking of the most wanted ZIP codes. Massachusetts, meanwhile, has three spots in the top 10.

Marketing 240
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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.