Sat.Nov 30, 2024 - Fri.Dec 06, 2024

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Scaling your real estate team to 9 figures & beyond

Housing Wire

Why most teams struggle to scale Scaling a real estate team to $100 million in production is a daunting challenge, but the biggest roadblock isn’t market conditions or competition — it’s outdated strategies. Many team leaders fall into the trap of simply working harder, hoping that hustle alone will create results. Without systems and processes that support consistent growth, teams often hit a plateau, leaving leaders frustrated and burnt out.

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When Will Mortgage Rates Come Down?

Keeping Current Matters

One of the biggest questions on everyone’s minds right now is: when will mortgage rates come down?

Mortgages 261
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Uncertainty in 2025 clouds housing market forecasts

Real Estate News

Federal policy changes could impact real estate in surprising ways, but economists are predicting fairly modest shifts in the new year.

Marketing 283
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Compass to acquire @properties Christie’s International Real Estate

Inman

The deal is valued at around $444 million, with $150 million in cash and $294 million in equity. If finalized, it would merge the nation's No. 1 brokerage by sales volume with the No. 8 largest brokerage.

Brokerage 187
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The 2025 Real Estate Roadmap to Success

Don’t just react to changes, plan for them, so you can approach the new year with confidence, direction, and a competitive edge for your business. Having a well-defined business plan helps you chart a clear course, navigate challenges, and set a foundation for growth. This workbook gives you the key steps to outline what matters and will ensure you’re moving ahead.

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Real estate Instagram accounts: 21 agents & influencers to follow right now

Housing Wire

Vetted by HousingWire | Our editors independently review the products we recommend. When you buy through our links, we may earn a commission. Are you looking to add a dose of inspiration, humor and expertise to your Instagram feed? From luxury property tours to laugh-out-loud real estate memes, these 21 agents and influencers bring the best of the industry right to your phone.

Agents 397
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Should You Sell Your House As-Is or Make Repairs?

Keeping Current Matters

A recent study from the National Association of Realtors (NAR) shows most sellers (61%) completed at least minor repairs when selling their house.

As-is 278

More Trending

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Take your video strategy from idea to influence

Inman

Tune into Inman Access to elevate your skills and refine your video marketing strategy to grow income, leads and credibility.

Marketing 165
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Will we see a Santa Claus rally in mortgage rates?

Housing Wire

Despite initial concerns that tariffs would push mortgage rates up to 8% and reduce housing demand, this week has brought some encouraging news. The 10-year yield has remained stable at a crucial technical level and even reversed direction, resulting in improved mortgage rates. Additionally, housing demand has surprisingly held up, even with elevated mortgage rates.

Mortgages 514
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Sell Your House During the Winter Sweet Spot

Keeping Current Matters

A lot of people assume spring is the ideal time to sell a house.

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Trends 2025: Why the housing market has become so hard to predict

Real Estate News

Feel like housing forecasts have been off lately? That’s because the market hasn’t been behaving as expected. See which factors are playing a bigger role.

Marketing 296
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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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Tiny home with garage sells out on Amazon after Black Friday buzz

Inman

The home was also designed to create a portable solution, as the home can be easily set up in almost any location. It comes pre-equipped with electricity and plumbing, ensuring essential amenities are available wherever it's placed.

Design 174
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Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

Housing Wire

Vetted by HousingWire | Our editors independently review the products we recommend. When you buy through our links, we may earn a commission. Real estate agents often make the mistake of believing their clients will remember them forever but they dont. Its up to us as agents to stay engaged and stay in contact with our clients. Building on existing relationships is the quickest and easiest way to keep your pipeline filled with active buyers and sellers, so you dont have to worry about dry spel

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Why Owning a Home Is Worth It in the Long Run

Keeping Current Matters

Today’s mortgage rates and home prices may have you second-guessing whether it's still a good idea to buy a home right now.

Mortgages 254
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NAR holds onto more than 1.5M members despite turbulent year

Real Estate News

The National Association of Realtors reported having roughly 1.52 million members in December, despite growing pushback from agents and local associations.

Agents 267
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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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Landmark NAR commission settlement faces first appeal

Inman

A day after the settlement received final approval from Judge Stephen Bough, an entity known as Spring Way Center along with several homesellers appealed the deal.

MLS 170
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The ‘silver tsunami’ will hit South Florida even harder

Housing Wire

Communities across the country, particularly those that are popular among retirees, are seeing an influx of older residents as a “silver tsunami” — based on population rather than housing inventory — prepares to wash over them. South Florida — already a popular retirement destination due to its warmer year-round climate — has been struggling with a higher concentration of older residents and is poised to take on even more, according to local reporting from The Palm Beach Post.

As-is 482
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Why This Winter Is the Sweet Spot for Selling

Keeping Current Matters

Thinking about selling your house? Here are a few reasons why you may want to do it this season.

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Realtor.com CEO on fighting ‘the right way,’ growth, and the CCP

Real Estate News

Damian Eales sees Zillow as both a top competitor and an important partner, and explains why he has continued to “call out” Homes.com.

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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Your 2025 real estate branding health power-up checklist

Inman

Refresh your real estate brand for the new year with a branding health check-up list from coach Darryl Davis.

Branding 168
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Revolutionized financing: How Zillow empowers home shoppers with innovative tools

Housing Wire

Prospective homeowners enter the housing market with two questions: Where do I begin? How much home can I afford? Once the process starts, nearly half of home buyers report shedding tears at some point. Potential homeowners should be able to handle this confusion in a world where technology and digital tools rule customer service. Fortunately, home buying doesn’t have to remain confusing for new buyers.

Finance 396
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3 Reels that Are Working for Real Estate Agents Right Now

BAM Media

Be part of real estate’s most anticipated event of the year — the BAMMYs ! Cast your votes live on December 11 to crown the most unforgettable real estate content of 2024, and don’t miss Neel Dhingra’s keynote, Content to Clients: The New 2025 Playbook for Social. Register NOW to level up your social for the year ahead! Want to ramp up your engagement on Instagram and get more leads in 2025?

Agents 105
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Homebuying activity picks up as mortgage rates fall

Real Estate News

Purchase applications and home tours are on the rise as rates drop to the lowest level in six weeks.

Mortgages 236
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Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

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Final approval, DOJ warnings, pressing questions: Inman Top 5

Inman

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers.

Brokerage 171
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SERHANT. secures $45M to further develop its AI platform

Housing Wire

Ryan Serhant ’s eponymous brokerage has been in rapid growth mode this year following the success of the Netflix show “Owning Manhattan,” and now investors want in on the action. SERHANT. announced Monday that it secured $45 million in a Series A funding round led by real estate venture capital firm Camber Creek and participation from Left Lane Capital.

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December 2024 Content Ideas for Agents

BAM Media

December is what the Knowledge Brokers call “ Separation Month.” It’s the time when some agents ease off the gas, while others push full throttle, setting themselves up for a strong finish to 2024 and a head start in 2025. Personally, I don’t care which camp you’re in, but if nothing else, you should make it look like you’re busy by staying active on social.

Agents 105
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Brokerage Beat: News from KW, LPT Realty, BHGRE and more

Real Estate News

Bay Area team joins KW Thrive; ex-eXp CFO moves to LPT; BHGRE expands in Tenn. with merger; REA surpasses 1,000 agents; The Agency launches NY title company.

Brokerage 228
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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Judge lays out reasoning for NAR settlement approval

Inman

Judge Stephen R. Bough overruled all objections to the National Association of Realtors and HomeServices deals and awarded attorneys one-third of the settlement amounts as requested.

MLS 163
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eXp Realty adds rockstar agent Joshua Smith to its network

Housing Wire

Brokerage giant eXp Realty is adding a superstar agent to its ranks. The company announced the recruitment of Phoenix -based agent Joshua Smith, a high producer who closed 297 transactions in 2023. Smith is the latest addition to eXp Realty’s expanding global agent network. According to the brokerage, Smith has been a standout in the real estate business for 20 years.

Agents 396
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Asking Rents Mostly Unchanged Year-over-year

Calculated Risk Real Estate

Another monthly update on rents. Tracking rents is important for understanding the dynamics of the housing market. Slower household formation and increased supply (more multi-family completions) has kept asking rents under pressure. Apartment List: Asking Rent Growth -0.7% Year-over-year From ApartmentList.com: Apartment List National Rent Report Rents are down 0.8% month-over-month, down 0.6% year-over-year Welcome to the December 2024 Apartment List National Rent Report.

Principal 102
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Housing Market Decoded: Can 2024 sales top 2023? Clock's ticking

Real Estate News

So far, the pace of home sales has been slower this year, but the fall bump in pending sales could translate to a December rally — if mortgage rates drop.

Sales 218
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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.