The Close
AUGUST 18, 2022
Real estate prospecting letters—letters agents send to buyers, FSBO, FRBO and Expired listing homeowners—are still one of the best ways to generate leads in 2022. Here’s why: older homeowners respond very well to snail mail delivered by the good old USPS. And since almost every other demographic is sick of online ads, prospecting letters tend to have an excellent response rate.
Keeping Current Matters
AUGUST 17, 2022
If you’re wondering if home prices are going to come down due to the cooldown in the housing market or a potential recession, here’s what you need to know.
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Realty Biz
AUGUST 17, 2022
It’s no secret that we’re in the digital age, and real estate agents have had to adapt in recent years. Today, around 70% of realtors have a website. Wait, only 70%? That means that nearly a third of all real estate agents don’t have the central piece of their online marketing strategy. If you don’t have your real estate listings online, then let’s talk about the importance of online marketing for real estate agents!
Eye on Housing
AUGUST 18, 2022
As elevated mortgage rates and higher home prices weighed on housing affordability, existing home sales declined for six consecutive months, according to the National Association of Realtors (NAR). All four regions saw double-digit decline in sales from a year ago. But home price appreciation has slowed as inventory increased. The median existing home prices in July was down $10,000 from.
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Don’t just react to changes, plan for them, so you can approach the new year with confidence, direction, and a competitive edge for your business. Having a well-defined business plan helps you chart a clear course, navigate challenges, and set a foundation for growth. This workbook gives you the key steps to outline what matters and will ensure you’re moving ahead.
Coldwell Banker
AUGUST 18, 2022
The Coldwell Banker brand retained more than $869 million in sales volume and welcomed four new companies in Q2 2022. The post Coldwell Banker Real Estate Reveals Growth Milestones for Q2 2022 appeared first on Coldwell Banker Blue Matter.
Residential Realty Today brings together the best content for real estate professionals from the widest variety of industry thought leaders.
HomeLight
AUGUST 17, 2022
As the real estate industry changes, perhaps it’s time to get back to the basics. For Dr. Carlton Bell, a well-known Tom Ferry coach and veteran real estate agent, that means conducting seller seminars. He believes hosting seller seminars is the key to gaining more listings–especially in today’s market. “Everybody [is] wanting to pause and take a step back and not put their house on the market because they’re afraid that buyers, at this particular juncture because of the rise of the intere
Eye on Housing
AUGUST 15, 2022
The prices of building materials rose 0.4% in July (not seasonally adjusted) even as softwood lumber prices increased 2.3%, according to the latest Producer Price Index (PPI) report. Prices have surged 35.7% since January 2020, although 80% of the increase has occurred since January 2021. The PPI for goods inputs to residential construction, including energy, decreased 1.2% as the prices of.
Keeping Current Matters
AUGUST 19, 2022
Some Highlights. If you’re buying a home, here’s what you should know about your home inspection and why it’s so important. A home inspection is a crucial step in the homebuying process. It assesses the condition of the home you plan to purchase so you can avoid costly surprises down the road. Work with an agent so you have an expert on your side who can guide you through the process.
Housing Wire
AUGUST 15, 2022
A combination of fast-rising home values and the fact that nearly two-thirds of borrowers with at least some home equity have mortgage rates below 4% — and would not benefit from refinancing — is helping to propel a resurgent market for home-equity lines of credit (HELOCs). HELOCs allow homeowners to tap the equity in their home without incurring a much higher first-lien mortgage via a cash-out refinancing.
Speaker: Abdi Ali, Sr. Lease Accounting Consultant
Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.
HomeLight
AUGUST 16, 2022
With mortgage interest rates in flux and trending upward after nearly two years of rock-bottom percentages, prospective homebuyers across the country are wondering when mortgage rates will go down again. While no one can predict these kinds of things with absolute certainty, understanding how mortgage rates work — including the factors that drive these numbers in the first place — can lend valuable context clues.
Eye on Housing
AUGUST 15, 2022
Builder confidence fell for the eighth straight month in August as elevated interest rates, ongoing supply chain problems and high home prices continue to exacerbate housing affordability challenges. In another sign that a declining housing market has failed to bottom out, builder confidence in the market for newly built single-family homes fell six points in August to 49, marking the.
Keeping Current Matters
AUGUST 18, 2022
Whether you’ve just retired or you’re thinking about retirement, you may be considering your options and trying to picture a whole new stage of your life.
Housing Wire
AUGUST 17, 2022
Struggling digital mortgage lender Better.com is teaming up with secretive big data firm Palantir to create a proprietary loan platform that is says will enable Fannie Mae , Freddie Mac and mortgage investors to make “richer and deeper data-driven mortgage capital allocation decisions.”. Tinman Marketplace, as it has been dubbed, will be powered by Palantir’s Foundry operating system, which Better says will automate 70% of the mortgage process.
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As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.
GeekEstate Agents & Brokers
AUGUST 18, 2022
[Note from editor: The “Mastermind Showcase” highlights companies and news from members of the GEM. Today’s showcase: Dwellsy] With rent prices getting higher than most tenants can keep up and an application process for good units that feels more like applying for a job than a place to live, renting these days is tough. Before even having to afford, apply, get approved for, and move into a new place tenants need to find it, preferably without pay-to-play search results.
Eye on Housing
AUGUST 19, 2022
An expected impact of the virus crisis is a need for more residential space, as people use homes for more purposes including work. During the housing boom of recent quarters, this led to a rise for new single-family home size. However, as the housing market weakens this trend appears to be reversing. According to second quarter 2022 data from the.
Keeping Current Matters
AUGUST 15, 2022
The desire to own a home is still strong today.
Housing Wire
AUGUST 18, 2022
Ginnie Mae is not budging on its proposal to put a 250% risk weight on gross mortgage servicing rights. The requirement would be for nonbanks, who make up the bulk of the Federal Housing Administration market. Ginnie Mae specifically called out those institutions that are not “regulated by a federal prudential regulator” or state-chartered in guidance it published today, a day after it made a joint announcement with the Federal Housing Finance Agency.
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Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.
HomeLight
AUGUST 17, 2022
Buying a new construction home can be intimidating. While the builder will have options to choose from, you still have to decide on a lot: Choose a floor plan, decide on upgrades, find financing, and make decisions that you may not expect to make. If decisions aren’t your thing, you might be able to buy a new construction home that is already built and ready for you to move in.
Eye on Housing
AUGUST 16, 2022
A sharp decline in single-family home construction is another indicator that the housing slowdown is showing no signs of abating, as rising construction costs, elevated mortgage rates and supply chain disruptions continue to act as a drag on the market. Overall housing starts fell 9.6% to a seasonally adjusted annual rate of 1.45 million units in July, according to a.
Keeping Current Matters
AUGUST 16, 2022
According to a recent survey from the Wall Street Journal , the percentage of economists who believe we’ll see a recession in the next 12 months is growing.
Housing Wire
AUGUST 18, 2022
After a July doldrums during which there were no agency-eligible private-label securitizations (PLS) backed by mortgages on residential investment properties, the ice was broken this month with a new offering sponsored by Blue River Mortgage III LLC. The prime PLS offering, dubbed GCAT 2022-INV3, is backed by a pool of 1,259 mortgages valued at $423 million.
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In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.
Realty Biz
AUGUST 15, 2022
If you’ve researched digital marketing, you most likely heard the phrase ‘content is king. In the world of digital, those that create the best content generate the most traffic, the most conversions, and the most leads. That is especially true in real estate. In an industry where demand exceeds know-how, the companies that provide the most value in their content marketing strategies will resonate with the most people.
Eye on Housing
AUGUST 16, 2022
Single-family built-for-rent sector construction surged during the second quarter of 2022 as homebuying affordability declined on higher mortgage interest rates. According to NAHB’s analysis of data from the Census Bureau’s Quarterly Starts and Completions by Purpose and Design, there were approximately 21,000 single-family built-for-rent (SFBFR) starts during the second quarter of 2022.
GeekEstate Agents & Brokers
AUGUST 16, 2022
For the last couple of decades, the real estate industry’s focus on improving the home sale experience has centered on speed. Marketing messaging promises faster sales, speedier loan processing, and quicker closings. The emergence of iBuyers and cash-backed offer programs promises to finalize a home sale “in as little as 10 days — or less.” Some home sellers want — and need — a faster sale.
Housing Wire
AUGUST 17, 2022
United Wholesale Mortgage (UWM) this week launched temporary rate buydowns, a product that allows borrowers to receive lower mortgage rates at the beginning of their loan terms by using seller concessions as part of the payment. It’s a complementary product to the wholesale lender’s “Game On” initiative , a cut-rate pricing strategy devised to grow market share with purchase buyers.
Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty
Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.
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