Keeping Current Matters

JULY 28, 2020

In June, the number of first-time homebuyers accounted for 35% of the existing homes sold, a trend that’s been building steadily throughout the year. According to the National Association of Realtors ( NAR ): “The share of first-time buyers increased in March through June—right into the heart of the pandemic period and the surge in unemployment—and is now trending higher than the 29% to 32% average in past years since 2012.

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Lighter Side of Real Estate

JULY 27, 2020

Backyard pubs have been popping up left and right, but not everyone is into drinking alcohol. Some people prefer their coffee… One man’s love for java compelled him to build a coffee shop right in his own backyard. His proud daughter, Julianna, shared his amazing project on social media. The charming coffeehouse has been garnering rave reviews and it’s no wonder why.

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Marco Santarelli

JULY 26, 2020

There is no short cut to make money in real estate or to get rich quickly, but you can slowly and steadily build wealth through successful real estate investing. Investing in real estate stands out as a tried and tested approach to make money but like every other business, it has some risks associated with it. If done the right way, real estate can be a great source to build wealth.

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Rent, Buy & Sell

JULY 28, 2020

Buying a house is a stressful process, but mortgage advisers can give you great advice and help you land on your feet after securing your next real estate venture. They act as an intermediary between lender and borrower, and can answer critical questions regarding your loan application. From narrowing down the most suitable mortgage for your individual needs to helping you evaluate mortgage costs, a good mortgage adviser like Elementary Mortgage Solutions will play a pivotal role in nudging you

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Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

Industrial

Keeping Current Matters

JULY 31, 2020

Some Highlights: The housing market is forecasted to finish the year with growing strength. Historically low mortgage rates are creating great potential for homebuyers, and home sales are on the rise. If you’re thinking of buying or selling a home this year, reach out to a local real estate professional to maximize your opportunity today. The post Where Is the Housing Market Headed for the Rest of 2020?

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Eye on Housing

JULY 31, 2020

An earlier post revealed that 59% of buyers who were actively engaged in the process of finding a home in the second quarter of 2020 have spent upwards of 3 months searching for a home without success. Although the top reason long-time searchers haven’t pulled the trigger continues to be the inability to find an affordable home (39%), that share.

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Realtor.com

JULY 31, 2020

KatarzynaBialasiewicz/Getty Images. It hasn’t been the best year for most of us, so perhaps big remodel projects probably aren’t at the top of anyone’s to-do list. Not only are these projects incredibly expensive, but they also just take a lot of energy—I mean, wouldn’t we all rather be chilling in the backyard? But just because you don’t want to redo the entire living room doesn’t mean you can’t give it a little something shiny and new—without having to visit a store.

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Keeping Current Matters

JULY 27, 2020

The residential real estate market is remaining resilient as the country still struggles to beat the COVID-19 pandemic. Three separate reports recently revealed how the housing market is still showing growth. Here’s a look at each one. 1. Ivy Zelman’s Real Estate Broker Survey. The survey explains that purchaser demand remains strong: “This month’s overall homebuyer demand rating…was easily the strongest sequential gain in our survey history …Strength continues to be led by the entry-level…While

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Eye on Housing

JULY 30, 2020

Housing will lead the economic recovery. Due to low mortgage interest rates, a renewed focus on the importance of home, and a lack of for-sale inventory, housing data has been a relative bright spot as the overall economy struggles to establish a rebound. Due to this broader weakness (GDP declined at a -32.9% rate for the second quarter) and gains.

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The American Genius for Real Estate

JULY 31, 2020

(REAL ESTATE BIG DATA) Real estate is a finicky field, but the most popular myths surrounding the effects of COVID-19 on the market are purely unfounded. The post Real estate myths created during the pandemic appeared first on The American Genius Real Estate.

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In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

Brokerage

Better Dwelling

JULY 28, 2020

Canada’s central bank is desperately trying to prop up real estate markets with liquidity. Bank of Canada (BoC) has been injecting billions into Canada Mortgage Bonds (CMBs). The central bank began purchasing a few million worth of bonds during last year’s real estate slow down. As the pandemic hit, the BoC began buying hundreds of […].

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Keeping Current Matters

JULY 29, 2020

So far, it’s been quite a ride this year, and our nation has truly seen its fair share of hurdles. From COVID-19 to record unemployment and then the resulting recession, just to name a few, the second quarter of 2020 has had more than a few challenges. Amidst the many roadblocks, however, the U.S. homeownership rate rose again, signaling great strength in the recovery of the housing market and an indication that even in a time of crisis, Americans still feel confident about buying a home.

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Marco Santarelli

JULY 29, 2020

Let’s take a look at the current state of the Portland real estate market amid the coronavirus pandemic. Then we’ll discuss the investment opportunities in Portland for real estate investors. When COVID19 hit Oregon hard in March of 2020 the homebuyer turnout decreased massively. In April, things improved a bit. Portland buyer traffic increased about 40% from March but it was still down about 30% from April of the previous year.

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The American Genius for Real Estate

JULY 30, 2020

(REAL ESTATE MARKETING) No-reply emails may serve a company well, but the customers can become frustrated with the loss of a quick and easy way to get help. The post Why you should quit using ‘no-reply’ emails immediately appeared first on The American Genius Real Estate.

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As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

Agents

The Close

JULY 28, 2020

Over the years, we’ve seen tons of agents, teams, and brokerages that took our advice and built great brands. Of course, when it came time to show off their new brands online, most dropped the ball. They didn’t take the time to find the real estate marketing tools that would help them look professional online. That’s why we decided to put together this comprehensive list of the best real estate marketing tools available for agents, teams, and brokerages in 2020.

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Keeping Current Matters

JULY 30, 2020

As remote work continues on for many businesses and Americans weigh the risks of being in densely populated areas, will more people start to move out of bigger cities? Spending extra time at home and dreaming of more indoor and outdoor space is certainly sparking some interest among homebuyers. Early data shows an initial trend in this direction of moving from urban to suburban communities, but the question is: will the trend continue?

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Marco Santarelli

JULY 27, 2020

Let's get an overview of the Sacramento real estate market. This article has been updated to reflect recent changes in the housing market of Sacramento due to the coronavirus pandemic. The Sacramento housing market remains healthy and strongly skewed to sellers. In May, the median sales price decreased by 1.3% for the month from $400,000 to $395,000.

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Toronto Realty Blog

JULY 27, 2020

TorontoRealtyBlog. Famous last words, right? I said, “Assuming that we can acknowledge that problem-tenants exist…” But I don’t think we’re anywhere close to agreeing there. After reading the comments on Friday’s blog, I’m amazed. I just had no idea that some of my own readers would feel that a landlord doesn’t have the right to expect a tenant to pay their rent on time, or at all.

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Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

Sales

HomeLight

JULY 31, 2020

Equity, broker, escrow, convey — with all the unusual terms in real estate, sometimes it can feel like homebuyers are required to learn a foreign language! Whether you’ve purchased a home before or you’re a first-time homebuyer , “mortgage broker” is probably one of those terms that you don’t think about on a daily basis. So what is a mortgage broker?

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App Folio

JULY 28, 2020

You hear it all the time, “The customer is always right,” but what many often don’t take away from that statement is just how important it really is to make sure you’re delivering great customer service to your residents. More than just giving residents what they want, it’s creating a customer experience they will remember and want to come back to. It’s fairly easy to attract customers, but much more difficult to keep them for the long-run and earn their loyalty.

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Fancy Pants Homes

JULY 27, 2020

Taylor Swift’s latest album, Folklore , came as a surprise to everyone — including the artist’s celebrity friends, Blake Lively and Ryan Reynolds, who had cautiously guarded the name of their third daughter since she was born 9 months ago, only to have Swift’s new album reveal the name in a track named after her. But imagine our surprise when we heard that one of the songs on the album is a reference to the Grammy winner’s house in Watch Hill, Rhode Island.

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Jason Fox

JULY 29, 2020

Create Real Estate Community Pages that Convert – The Ultimate Edition. Building a successful real estate website isn’t just about adding listings and contact information, it’s about marketing your brand and being found. One of the best ways to do this is through real estate community pages. A community page can help establish your brand as the local market expert and set you apart from.

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Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

Agents

HomeLight

JULY 31, 2020

Closing on a house seems pretty straightforward. There’s a house for sale that you want to buy. You send your offer to the seller. You both agree to the terms in a contract and sign it. Easy, right? Yeah, not so much. Once the buyer and seller sign the contract, the closing process begins — and therein lies the rub. It almost certainly will not move as quickly as anticipated.

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App Folio

JULY 30, 2020

In today’s digital world, online listings are your primary way to make a good first impression. Outdated photography, inaccurate information, and a poor user experience will all cause your prospects to look elsewhere, which is why it’s essential to make sure your listings are compelling. When you remove as much friction as possible from the online experience, you can get your listings in front of the right candidates and convert them into residents more quickly.

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Agent Fire

JULY 31, 2020

Door knocking is a time tested prospecting technique in real estate. But in our current COVID-19 world, that's simply not an option anymore. Let's take a look at 11 prospecting alternatives that can be done from a safe distance away. Best Alternatives To Door Knocking In Real Estate is just one of many great real estate strategies on The Spark.

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Boom Town

JULY 28, 2020

We are cruising through the summer buying season, and with June behind us, it’s time to take another look at some of our Facebook digital advertising data. (Giving you insights into how to nail your Facebook advertising strategy.). Let’s first take another look at our COVID-19 impact analysis to see how June’s campaigns have been affected. In the chart below, you’ll see a dataset showing a comparison of May and June’s results.

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Now more than ever, brokers need to provide agents with the right tools, strategies, and training to effectively demonstrate their expertise, negotiate successfully, and foster strong client relationships. So – what should brokers do to ensure this? Invest in the right technology, continuous education, and innovative marketing strategies that empower agents to stand out in a crowded marketplace.

Agents

HomeLight

JULY 31, 2020

Did you know that the median price to buy a house in the United States in the first quarter of 2020 is more than $327,100 ? That’s a 50% increase since 2000 when buying a house would cost around $165,000 ! It’s no wonder that 49% of renters are under 30 years old — they can’t afford to buy even a simple starter home. The truth is, there is a shortage of affordable housing in the United States.

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Mandrona Group

JULY 27, 2020

People often think that the difference between a condo vs house is whether there is a yardThe average price of. Read More.

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Homes.com

JULY 30, 2020

If you're spending more time outdoors, then you're probably not alone. Here are some easy tricks and natural hacks to get rid of those unwanted summer pests. The post How to Keep Common Summer Pests Away from Your Home appeared first on Homes.com.

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Realtor.com

JULY 31, 2020

BakiBG/Getty Images. If contending with a global pandemic, murder hornets, and a slew of other disasters that 2020 decided to throw at us wasn’t enough, hurricane season is now in full swing. The Atlantic hurricane season typically lasts from June to November, and peaks from late August through September. This year, the National Oceanic and Atmospheric Administration is anticipating above-normal activity.

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Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.

Agents