February, 2023

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6 top secrets to selling expired listings

Real Trends

Your No. 1 job in your real estate practice is to generate new business. Without a steady stream of new listings, nothing else matters. You could have the most polished listing presentation, be fantastic at prequalifying prospects and even be a great negotiator and closer, but without leads, none of that matters. Working with sellers of listings tha t didn’t sell can be a goldmine.

MLS 132
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Wells Fargo conducts another round of layoffs in home lending business

Housing Wire

Wells Fargo , the largest depository mortgage lender in America, issued pink slips to employees in its home lending business on Tuesday following its decision to exit the correspondent channel. “I can’t provide any specifics but we announced in January strategic plans to create a more focused Home Lending business,” Tom Goyda, senior vice president of consumer lending communications at Wells Fargo, said in an e-mailed response.

Lending 526
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What You Should Know About Rising Mortgage Rates

Keeping Current Matters

After steadily falling over the winter, mortgage rates have started to rise in recent weeks. This is concerning to some potential homebuyers as the combination of higher mortgage rates and higher prices have made homes less affordable. So, if you’re planning to purchase a home this year, you too may be wondering if now’s the right time to buy or if you should hold off on your search until rates come back down.

Mortgages 292
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Housing Affordability Hits Record Low but Turning Point Lies Ahead

Eye on Housing

Mirroring a steep rise in mortgage rates that began in the early part of 2022 and coupled with ongoing building material supply chain bottlenecks that increased construction costs, housing affordability posted three consecutive quarterly declines in 2022 and now stands at its lowest level since the National Association of Home Builders (NAHB) began tracking it on a consistent basis in.

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The 2025 Real Estate Roadmap to Success

Don’t just react to changes, plan for them, so you can approach the new year with confidence, direction, and a competitive edge for your business. Having a well-defined business plan helps you chart a clear course, navigate challenges, and set a foundation for growth. This workbook gives you the key steps to outline what matters and will ensure you’re moving ahead.

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More homebuyers are blaming their agents — and hauling them to court

Inman

Even though the extreme seller's market is in the rearview mirror, disgruntled clients have been filing more lawsuits against their agents, according to an analysis by Victor Insurance Managers.

Agents 202
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Sticking together: Multi-generational housing on the rise

The American Genius for Real Estate

Following a tumultuous few years in the housing market, families across multiple demographics are sticking together in multi-generational housing.

Marketing 137

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Spring Selling Season is Here!

BubbleInfo

When mortgage rates started going up last year, I said all we have to do is survive until springtime – and it looks like we’ve made it!

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Bob Goldberg's mandate: Ensuring NAR members 'feel heard and valued'

Real Estate News

At the National Association of Realtors, CEO Bob Goldberg champions the needs and interests of members that number 1.5 million.

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50 Ways REALTORS® are Using RPR in Their Real Estate Business

Realtors Property Resource

REALTORS® often ask: “What can RPR do for me”? Here’s a list of fifty ways RPR can help you elevate your skills and your business. The post 50 Ways REALTORS® are Using RPR in Their Real Estate Business appeared first on Realtors Property Resource (RPR).

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The homebuilders got lucky this time

Housing Wire

Looking at the latest NAHB/Wells Fargo homebuilder confidence data and builder stock prices, I can say the homebuilders got very lucky this time around in the middle of a housing recession. There is one simple reason for this: it’s not 2008. They have less competition as they are working from low sales levels in today’s housing market. The truth is that if mortgage rates fell below 5.875% and kept going lower, everyone’s housing predictions would need to be revised this year because the b

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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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Checklist for Selling Your House This Spring [INFOGRAPHIC]

Keeping Current Matters

Some Highlights As you get ready to sell your house, there are specific things you can add to your to-do list. These include decluttering, taking down personal photos and items, and power washing outdoor surfaces.

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Investor activity slows, still makes up 1 in 4 homes sold in US

Inman

New data from John Burns and Redfin shows that investor activity slowed toward the end of 2022 but still accounted for about a quarter of home sales. That's up from about 11 percent in 2001.

Investor 199
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Housing Market Tracker: Inventory drops as mortgage rates move higher

Housing Wire

The housing market experienced more volatility last week, with housing inventory dropping as mortgage rates moved higher. Here is a quick rundown from last week : Purchase application data had a 3% week-to-week increase. The start of 2023 has been good, considering mortgage rates have stayed above 6% most of the time. Weekly housing inventory continues to decline, as we saw a decrease of 13,238 units, double the amount we had this time last year.

Mortgages 516
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Higher rates flip the homebuilders’ fortunes (again)

Housing Wire

While the homebuilders weren’t surprised by the better-than-estimated new home sales report released Friday, some people were a bit shocked. But the forward-looking purchase application data was getting better from Nov. 9 up until the early part of February as mortgage rates fell from 7.37% to 5.99%. Now, of course, that has all changed quickly. On CNBC Friday morning , I highlighted that whatever data stabilization we had at 5.99%, it’s now gone in the blink of an eye.

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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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Will hotter inflation send mortgage rates back over 7%?

Housing Wire

Given the hotter inflation reported in Tuesday’s CPI data , can mortgage rates go above the 2022 peak of 7.37%? Initially the 10-year yield fell after the report, then rose higher, only to fall back down again. For all the hype around today’s stock market close, it was a dud of a Valentine’s date if you ask me. A lot of times, on days when big economic reports are released, you can get wild intraday action but not have much happening by the end of the day.

Mortgages 501
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The mortgage servicing experts at Sagent are building the future of fintech

Housing Wire

Building the future of mortgage servicing technology is about granular, nuanced innovation — knowing what changes must happen and when, and executing with no mistakes across scale operations where every tiny detail is highly regulated. And doing all of this within aging infrastructure — it’s about building pathways within the aging infrastructure and incrementally replacing it with the new.

Mortgages 493
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Housing Market Tracker: Inventory and purchase applications data fall together

Housing Wire

Despite mortgage rates briefly falling below the 6% threshold, both housing inventory and mortgage demand fell last week. Let’s dive into the trend lines of the housing market. First, here is a quick housing market rundown from last week : Purchase application data was negative 10% week to week — but still positive for the year Housing inventory decreased by 8,664 units, a more extensive inventory decline than we saw in the prior week The 10-year yield had a wild week, and mortgage rates d

Marketing 488
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Housing Market Tracker: Higher rates crush purchase apps 

Housing Wire

We created the weekly Housing Market Tracker because housing data has been so wild since 2020. The housing market madness persisted last week as inventory fell and higher mortgage rates took a bigger bite out of purchase application data. Here is a quick rundown from last week: Purchase applications fell 18% week to week and hit levels not seen since 1995.

Marketing 476
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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Opinion: How the title industry protects homeowners

Housing Wire

When people think about the title insurance industry , what comes to mind is often its core products – title insurance policies that protect property rights of homeowners and lenders. But many may be surprised to learn that title and settlement professionals do so much more than conduct title searches, issue policies and process claims. As an industry, our commitment to protection goes beyond title insurance policies.

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Pending home sales jump again in January, but don’t get too excited

Housing Wire

January’s pending home sales picked up right where they left off in 2022, posting the second consecutive month of increases, according to data released Monday by the National Association of Realtors (NAR). After posting a 2.5% month-over-month increase in December , the Pending Home Sales Index rose 8.1% month over month in January to a reading of 82.5.

Sales 459
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New home sales continue to climb in 2023

Housing Wire

New home sales started off 2023 on a positive note, rising 7.2% from December to a seasonally adjusted annual pace of 670,000 homes, according to data published by the U.S. Census Bureau and the Department of Housing and Urban Development (HUD) on Friday. This marks the second consecutive month of increases and the strongest sales pace since March 2022.

Sales 459
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Top 5 reasons to reinforce your relationship with real estate professionals

Housing Wire

The mortgage process involves many moving pieces and relationships with a variety of stakeholders. The relationship between a loan officer and a real estate agent is one of the most important pieces of the puzzle, as the two must combine forces to help borrowers achieve their goal of buying a home. Ideally, a strong relationship between an LO and a real estate professional leads to symbiosis and benefits for both sides, as well as for the homebuyer.

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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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Weaker economy, inflation caused mortgage delinquency uptick in Q4

Housing Wire

The overall national mortgage delinquency rate rose in the fourth quarter of 2022, due in part to a weaker economy and ongoing inflationary pressures. The delinquency rate for mortgage loans on one- to four-unit residential properties rose 51 basis points from the previous quarter to a seasonally adjusted rate of 3.96% of all loans outstanding in the fourth quarter of 2022, according to the Mortgage Bankers Association (MBA).

Mortgages 448
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Home price growth continued to slow in December

Housing Wire

The 2022 housing market was largely characterized by the swift slowdown in demand caused by rapidly rising mortgage rates. However, even as existing home sales fell 17.8% year over year in 2022, according to data from the National Association of Realtors , home prices still managed to rise 5.8% for the year as a whole, according to the S&P CoreLogic Case-Shiller National Home Price Index , released Tuesday.

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Tips for productive and successful negotiations

Housing Wire

Successful negotiation begins within. It may seem surprising, yet this is what we’ve found true in our experience at the junction between financial services and technology. The first step in securing the best outcome for yourself, your enterprise and the people you serve is to not talk yourself out of things. Yes, it might seem subtle, but it can be a challenge for most to see the limitations they impose on the conversations they conduct despite their negative impact on negotiating positive outc

Banks 435
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The savagely unhealthy housing market is over

Housing Wire

Last June, the Federal Reserve said it wanted a housing reset , which meant it wanted higher mortgage rates to destroy the housing market. This facilitated the biggest decline in existing home sales for a single year that we will ever see in modern-day history due to the high level of sales in January of 2022. Today, the Federal Reserve achieved its primary goal; the days on the market are now above 30 days, which was the most important data line to get housing back to somewhat normal.

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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.

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Housing Market Tracker: Mortgage rates spike as inventory falls

Housing Wire

Another week down in 2023 and we’re seeing crazier action in the housing market as purchase application data fell, mortgage rates rose again, and weekly inventory took another dive with a noticeable move lower in new listing data. Here is a quick rundown from last week : Purchase applications fell 6% weekly as the market digested the first round of higher rates.

Mortgages 435
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Mortgage rates inch closer to 7% in the midst of a strong economy

Housing Wire

Economic data indicating that the U.S. economy has remained resilient despite the Federal Reserve ‘s tightening monetary policy led to a substantial increase in mortgage rates last week. Does this mean mortgage rates are close to reaching the 7% level again? “Mortgage rates have been rising after the jobs report was solid, retail sales beat expectations, and the homebuilder’s confidence is rising,” Logan Mohtashami , lead analyst for HousingWire , said. “We have an

Mortgages 435
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Builders are feeling cautiously optimistic thanks to lower mortgage rates

Housing Wire

Temperatures are slowly starting to rise in many parts of the country as we head into spring — and so is homebuilder sentiment, according to the National Association of Home Builders (NAHB)/Wells Fargo Housing Market Index (HMI) report, released Wednesday. In February, builder confidence in the market for newly built single-family homes rose seven points from January’s reading, to an index value of 42.

Mortgages 435
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UWM names Andrew Hubacker its new CFO

Housing Wire

Michigan-based United Wholesale Mortgage (UWM) has named Andrew Hubacker as its chief financial officer, the company announced on Monday. Hubacker joined the mortgage lender in October 2020 as chief accounting officer. He became an interim principal financial officer in July 2022 following the death of Timothy Forrester. Forrester served as UWM’s CFO for 10 years.

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Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.