February, 2023

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6 top secrets to selling expired listings

Real Trends

Your No. 1 job in your real estate practice is to generate new business. Without a steady stream of new listings, nothing else matters. You could have the most polished listing presentation, be fantastic at prequalifying prospects and even be a great negotiator and closer, but without leads, none of that matters. Working with sellers of listings tha t didn’t sell can be a goldmine.

MLS 127
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Wells Fargo conducts another round of layoffs in home lending business

Housing Wire

Wells Fargo , the largest depository mortgage lender in America, issued pink slips to employees in its home lending business on Tuesday following its decision to exit the correspondent channel. “I can’t provide any specifics but we announced in January strategic plans to create a more focused Home Lending business,” Tom Goyda, senior vice president of consumer lending communications at Wells Fargo, said in an e-mailed response.

Lending 526
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What You Should Know About Rising Mortgage Rates

Keeping Current Matters

After steadily falling over the winter, mortgage rates have started to rise in recent weeks. This is concerning to some potential homebuyers as the combination of higher mortgage rates and higher prices have made homes less affordable. So, if you’re planning to purchase a home this year, you too may be wondering if now’s the right time to buy or if you should hold off on your search until rates come back down.

Mortgages 290
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Housing Affordability Hits Record Low but Turning Point Lies Ahead

Eye on Housing

Mirroring a steep rise in mortgage rates that began in the early part of 2022 and coupled with ongoing building material supply chain bottlenecks that increased construction costs, housing affordability posted three consecutive quarterly declines in 2022 and now stands at its lowest level since the National Association of Home Builders (NAHB) began tracking it on a consistent basis in.

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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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More homebuyers are blaming their agents — and hauling them to court

Inman

Even though the extreme seller's market is in the rearview mirror, disgruntled clients have been filing more lawsuits against their agents, according to an analysis by Victor Insurance Managers.

Agents 202
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Sticking together: Multi-generational housing on the rise

The American Genius for Real Estate

Following a tumultuous few years in the housing market, families across multiple demographics are sticking together in multi-generational housing.

Marketing 137

More Trending

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Bob Goldberg's mandate: Ensuring NAR members 'feel heard and valued'

Real Estate News

At the National Association of Realtors, CEO Bob Goldberg champions the needs and interests of members that number 1.5 million.

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50 Ways REALTORS® are Using RPR in Their Real Estate Business

Realtors Property Resource

REALTORS® often ask: “What can RPR do for me”? Here’s a list of fifty ways RPR can help you elevate your skills and your business. The post 50 Ways REALTORS® are Using RPR in Their Real Estate Business appeared first on Realtors Property Resource (RPR).

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Housing Market Tracker: Inventory drops as mortgage rates move higher

Housing Wire

The housing market experienced more volatility last week, with housing inventory dropping as mortgage rates moved higher. Here is a quick rundown from last week : Purchase application data had a 3% week-to-week increase. The start of 2023 has been good, considering mortgage rates have stayed above 6% most of the time. Weekly housing inventory continues to decline, as we saw a decrease of 13,238 units, double the amount we had this time last year.

Mortgages 516
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Checklist for Selling Your House This Spring [INFOGRAPHIC]

Keeping Current Matters

Some Highlights As you get ready to sell your house, there are specific things you can add to your to-do list. These include decluttering, taking down personal photos and items, and power washing outdoor surfaces.

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Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

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Investor activity slows, still makes up 1 in 4 homes sold in US

Inman

New data from John Burns and Redfin shows that investor activity slowed toward the end of 2022 but still accounted for about a quarter of home sales. That's up from about 11 percent in 2001.

Investor 198
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The Aging Housing Stock

Eye on Housing

The median age of owner-occupied homes is 40 years, according to the latest data from the 2021 American Community Survey[1]. The U.S. owner-occupied housing stock is aging rapidly especially after the Great Recession, as the residential construction continues to fall behind in the number of new homes built. With a lack of sufficient supply of new construction, the aging housing.

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How one bad neighbor can sabotage a sale

Real Estate News

You can fix up a house — but you can't fix the neighbors. Despite the horror stories, there are a few ways to prevent neighbor woes from ruining a sale.

Sales 314
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Luxury Real Estate Headlines: Fourth Week in February 2023

Sotheby's International Real Estate

Highlights from this week’s top news stories on luxury and global real estate, art, collectibles, and home. London, England | United Kingdom Sotheby’s International Realty Aria House offers arguably one of London’s finest views. Hot property: five riverside homes for sale in London – Financial Times Once Asking $120 Million, Los Angeles Estate Sells for $52 Million – The Wall Street Journal These 7 Epic Home Spas Let You Relax in Your Own Private Sanctuary – Robb Report This Utah Fam

Design 135
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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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The homebuilders got lucky this time

Housing Wire

Looking at the latest NAHB/Wells Fargo homebuilder confidence data and builder stock prices, I can say the homebuilders got very lucky this time around in the middle of a housing recession. There is one simple reason for this: it’s not 2008. They have less competition as they are working from low sales levels in today’s housing market. The truth is that if mortgage rates fell below 5.875% and kept going lower, everyone’s housing predictions would need to be revised this year because the b

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The Spring Housing Market Could Be a Sweet Spot for Sellers [INFOGRAPHIC]

Keeping Current Matters

Some Highlights The biggest challenge in the housing market is how few houses there are for sale compared to the number of people who want to buy. The number of homes for sale is up from last year but below pre-pandemic numbers, and that means we’re still in a sellers’ market.

Marketing 285
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Analog strategies to improve productivity and performance

Inman

Taking an analog approach is a powerful way to focus the mind, reconnect with the body and devote full attention to the details of a particular client or task. For many, it also fuels creativity and helps them process and retain more information.

Agents 183
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The Strain Is Showing for NYC’s Two Biggest Office REITs

Propmodo

The pandemic, followed by an economic downturn, has created a perfect storm for the office market. The national office occupancy rate passed 50 percent for the first time since the pandemic began. But it’s been a long slog to reach that milestone, and occupancy numbers are still low compared to pre-pandemic levels. There are signs of resilience among office REITs amid this turmoil, but the overall outlook remains grim.

Marketing 131
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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Why some brokerages are embracing property management

Real Estate News

The rental market is massive. Between investor purchases and property management, it can be a lucrative business for brokerages — and a source of buyer leads.

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Dreams Do Come True: 4 Bedrooms with a View

Sotheby's International Real Estate

Waking up on the wrong side of the bed is nearly impossible in these serene bedrooms, which enjoy mesmerizing views of city skylines, peaceful waters, mountains, sunsets, and clear blue skies. Lumina Penthouse Gregg Lynn | Sotheby’s International Realty – San Francisco Brokerage High atop the prestigious 42-floor Lumina tower, this 2,476-square-foot penthouse—the only one of its kind in the building—includes an open-plan living, dining, and kitchen area with a balcony; a media room or libr

Brokerage 132
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Opinion: How the title industry protects homeowners

Housing Wire

When people think about the title insurance industry , what comes to mind is often its core products – title insurance policies that protect property rights of homeowners and lenders. But many may be surprised to learn that title and settlement professionals do so much more than conduct title searches, issue policies and process claims. As an industry, our commitment to protection goes beyond title insurance policies.

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Wondering What’s Going on with Home Prices?

Keeping Current Matters

The recent changes in home prices are top of mind for many as the housing market begins gearing up for spring. It can be hard to navigate misleading headlines and confusing data, so here’s what you should know about today’s home prices.

Marketing 272
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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Real Tea: ‘Buying Beverly Hills’ agents dish on rookie mistakes

Inman

Netflix's "Buying Beverly Hills" centers around rookie agents and their high-profile team leaders and mentors at The Agency. From mispronouncing finishes to being ill-prepared for showings, these agents dish on learning the tough lessons while being filmed for reality TV.

Agents 180
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Cautious Optimism for Builders in February

Eye on Housing

Two consecutive solid monthly gains for builder confidence, spurred in part by easing mortgage rates, signal that the housing market may be turning a corner even as builders continue to contend with high construction costs and building material supply chain logjams. Builder confidence in the market for newly built single-family homes in February rose seven points to 42, according to.

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CoStar’s Andy Florance: ‘We are not buying Move’

Real Estate News

Florance, founder and CEO, made the announcement during a Q4 earnings conference call Tuesday, which also highlighted the company's revenue gains.

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All in the Family: Multi-Generational Home Buying

NAR: Economic Outlook

All in the Family: Multi-Generational Home Buying Multi-generational buying is back near an all-time high at 14%. This is up from 11% in the 2021 report.

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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.

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Housing Market Tracker: Inventory and purchase applications data fall together

Housing Wire

Despite mortgage rates briefly falling below the 6% threshold, both housing inventory and mortgage demand fell last week. Let’s dive into the trend lines of the housing market. First, here is a quick housing market rundown from last week : Purchase application data was negative 10% week to week — but still positive for the year Housing inventory decreased by 8,664 units, a more extensive inventory decline than we saw in the prior week The 10-year yield had a wild week, and mortgage rates d

Marketing 487
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What You Should Know About Closing Costs

Keeping Current Matters

Before you buy a home, it’s important to plan ahead. While most buyers consider how much they need to save for a down payment, many are surprised by the closing costs they have to pay. To ensure you aren’t caught off guard when it’s time to close on your home, you need to understand what closing costs are and how much you should budget for.

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EXCLUSIVE: Kendall Bonner and team leave RE/MAX for eXp Realty

Inman

The news follows Bonner's recent decision just days earlier to merge the roughly 40-person RE/MAX Capital Realty, of which she was formerly broker-owner, with RE/MAX Alliance Group.

Brokerage 167
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Single-Family Built-for-Rent Growth Strong in 2022

Eye on Housing

Single-family built-for-rent construction ended 2022 strong with a rising total market share. According to NAHB’s analysis of data from the Census Bureau’s Quarterly Starts and Completions by Purpose and Design, there were approximately 17,000 single-family built-for-rent (SFBFR) starts during the fourth quarter of 2022. This is 6% higher compared to the fourth quarter 2021 total.

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5 Data Proven Ways Agents Can Do 18% More Business

Curious as to how you could do 18% more business? How about 14 more transaction sides per year? Check out this infographic with data from a RealTrends study to learn more.