Fri.Feb 28, 2025

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The housing data trends to watch in 2025

Housing Wire

Forecasts for the housing market in 2025 are not that rosy, but Ryan McKeveny and Brian Hale see this as a good thing for the years ahead. Big picture 2025, our view is that it will be slightly better than 2024 in terms of originations and sales , but unfortunately it probably wont feel much better, McKeveny, the managing director of mortgage and real estate at Zelman & Associates , told attendees of HousingWires Housing Economic Summit on Wednesday.

Mortgages 428
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Rocket’s $649M Q4 profit puts the company in the black for 2024

Inman

In a difficult year for real estate, Rocket Mortgage grew closed loan volume by 29 percent, to $101.2 billion, and higher profit margins on those loans helped boost net revenue by 34 percent, to $5.1 billion.

Loans 161
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Home sale cancellations hit record high in January

Housing Wire

Home sale cancellations in the U.S. surged to their highest level for this time of year, with 14.3% of pending deals falling through in January, according to a new analysis by Redfin. The figure, which represents over 41,000 failed home-purchase agreements, marks an increase from 13.4% a year earlier and is the highest rate recorded for January since at least 2017.

Sales 374
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Perfume mogul Jean Madar puts 1 of 6 mansions on market for $55M

Inman

The waterfront mansion, located at 1007 Links Drive in Miami, is the first of six luxury spec mansions that he and his brother, Alain Madar, are bringing to the market.

Marketing 162
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The 2025 Real Estate Roadmap to Success

Don’t just react to changes, plan for them, so you can approach the new year with confidence, direction, and a competitive edge for your business. Having a well-defined business plan helps you chart a clear course, navigate challenges, and set a foundation for growth. This workbook gives you the key steps to outline what matters and will ensure you’re moving ahead.

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California Realtor Claire O’Connor explores family losses, post-wildfire recovery in Palisades

Housing Wire

In the most recent episode of the RealTrending podcast , host Tracey Velt sits down with Claire O’Connor, team leader of O’Connor Estates with Berkshire Hathaway HomeServices California Properties. They explore O’Connor’s personal experience during the Los Angeles wildfires , including evacuation efforts, as well as the current dynamics of the real estate market.

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HUD announces $2.5M in disaster recovery across three states

Housing Wire

The U.S. Department of Housing and Urban Development (HUD) this week announced the allocation of $2.48 million in new disaster recovery funds, which will be distributed to three states and one city to assist Americans impacted by recent hurricanes and severe storms, according to the announcement. The funds are being distributed under the departments Rapid Unsheltered Survivor Housing (RUSH) program.

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The Need for Safe and Responsible AI in 2025

RIS Media

Trust and relationships drive our industrys success, but artificial intelligences (AI) rapid adoption in real estate poses incredible opportunities and significant dangers. Nearly 56% of homebuyers and sellers say the reputation of an agent and their ability to trust them are the most important factors when choosing an agent, according to the National Association of… The post The Need for Safe and Responsible AI in 2025 appeared first on RISMedia.

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Fifth Third Bank’s Jay Plum explores Basel III, upcoming lending trends

Housing Wire

This week on Power House , Diego Sanchez chats with Jay Plum, EVP of Consumer Lending at Fifth Third Bank. During the conversation, Plum explores Basel III’s impact on warehouse lending, the importance of affordability programs, and how Fifth Third plans to grow market share with mortgage servicing portfolios (MSRs). This conversation has been edited for length and clarity.

Lending 293
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New HUD Secretary Vows to Work With Builders to Cut Regulations, Boost Housing Supply

RIS Media

Secretary of Housing and Urban Development (HUD) Scott Turner said on Feb. 27 that he would work to reduce regulatory burdens to ease Americas housing affordability crisis and help builders to construct more attainable, affordable housing the nation sorely needs. In one of his first official speaking engagements after being sworn in as HUD secretary… The post New HUD Secretary Vows to Work With Builders to Cut Regulations, Boost Housing Supply appeared first on RISMedia.

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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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A&D Mortgage announces $459M RMBS transaction

Housing Wire

Florida-based non-QM lender A&D Mortgage on Friday announced an offering of $458.9 million in residential mortgage-backed securities ( RMBS ), calling it another milestone in the companys commitment to expanding financing solutions for borrowers with diverse income streams. The RMBS deal, done in partnership with Imperial Fund Asset Management and Clearwater Analytics , is expected to close on March 13.

Mortgages 248
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Consumer banking helps Blend weather 2024 mortgage doldrums

Inman

Revenue from Blend's biggest business, its mortgage software suite, fell 6 percent in 2024 to $73.3 million. A 42 percent increase in consumer banking suite revenue, to $33.7 million, more than made up the difference.

Banks 128
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State Farm makes strategic investment in Proof’s digital verification tools

Housing Wire

State Farm Ventures , the investment arm of State Farm , has made a strategic investment in digital identity verification provider Proof. The capital infusion will reportedly go toward bolstering fraud prevention efforts and improving security in insurance and other industries. The investment aims to advance Proofs technology to combat identity fraud and automate traditionally paper-intensive business processes.

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Florida housing market hits record inventory, Redfin says

Inman

Florida wrapped up the first month of the year with a record-breaking number of homes for sale, according to Redfin's latest data analysis. At the end of January, there were 172,209 homes on the market, the most Florida has ever seen. That's a 22.7 percent jump from last year.

Marketing 124
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Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

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Longbridge parent again touts reverse mortgage performance in Q4 earnings

Housing Wire

Despite the potential for uncertainty ahead, reverse mortgages continue to be a positive addition to the overall portfolio of Ellington Financial. This is according to an earnings presentation the company held on Friday morning, detailing its financial performance in the fourth quarter of 2024. Multiple times over the course of the call, company leaders lauded the contributions of Longbridge Financial , its wholly owned reverse mortgage lending and servicing subsidiary.

Mortgages 221
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Opendoor Highlights Expansion of Off-MLS Listings as Company Confronts Headwinds

RIS Media

Opendoor wrapped up 2024 with a mixed bag of financial results, reflecting the persistent macro headwinds of the housing market. At its fourth quarter and full year 2024 earnings call February 27, the report showed an increase in revenue, home acquisitions and net losses. The iBuyer brought in $1.1 billion, up 25% from 2023s final… The post Opendoor Highlights Expansion of Off-MLS Listings as Company Confronts Headwinds appeared first on RISMedia.

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NRMLA announces first event of 2025

Housing Wire

The National Reverse Mortgage Lenders Association ( NRMLA ) this week announced its first conference of 2025 in the form of its Western Regional Meeting, the first such event to take place since 2023. NRMLA will hold the event in Irvine, California , on April 29, initially announcing it via an emailed member alert. The association has yet to announce any details about the specific venue or programming content, but trade group president Steve Irwin told HousingWire s Reverse Mortgage Daily (RMD)

Mortgages 221
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Most brokerage leaders expect business to improve in 2025

Real Estate News

More than 70% of execs in a recent poll anticipate a bump in transactions this year, a sign of confidence that the real estate market has reached its bottom.

Brokerage 245
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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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Rocket Companies Champions AI Investment in Q4 2024 Earnings Call

RIS Media

Rocket Companieswhich recently saw a lawsuit against it by the Consumer Financial Protection Bureau be droppedgot more good news in its Q4 2024 earnings report, where it reported adjusted company revenue of $1.2 billion. This is a slight decrease from adjusted revenue of $1.3 billion in Q3 2024, but as with that quarter, this Q4… The post Rocket Companies Champions AI Investment in Q4 2024 Earnings Call appeared first on RISMedia.

As-is 109
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San Diego Housing Market is Expected to Heat Up in 2025

Marco Santarelli

Thinking of buying or selling a home in San Diego? You might want to buckle up! San Diego is indeed expected to be a competitive real estate market in 2025 , landing in the top 20 hottest markets according to a recent Zillow report. This means increased competition among buyers, which could potentially drive up prices. Let's dive into why this is happening and what it means for you.

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March 2025 Content Ideas for Agents

BAM Media

January felt like it lasted a year. February felt like it lasted a day. March is a goldmine for real estate content because spring is here, the New Year slump is officially over, and the madness (literally) begins. Lets break down some content ideas. March 2nd: The Oscars Hoping to get a Will Smith slap moment for meme purposes. Look for inspirational speeches and viral moments to potentially trendjack.

Agents 101
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Is It Better To Rent or Buy a Home Today?

Keeping Current Matters

A study shows 70% of prospective buyers fear the long-term consequences of renting. And here’s why.

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The Broker Action Plan for the Post-NAR Lawsuit Landscape

Now more than ever, brokers need to provide agents with the right tools, strategies, and training to effectively demonstrate their expertise, negotiate successfully, and foster strong client relationships. So – what should brokers do to ensure this? Invest in the right technology, continuous education, and innovative marketing strategies that empower agents to stand out in a crowded marketplace.

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Today’s Mortgage Rates February 28, 2025: Rates Drop Significantly

Marco Santarelli

Great news for anyone looking to buy a home or refinance! As of February 28, 2025 , mortgage rates are at their lowest levels this year. According to Zillow , the national average for a 30-year fixed mortgage is 6.31% , and the 15-year fixed rate is 5.61%. With these interest rates trending downwards, it's a really good time to think about buying a home or refinancing your current mortgage.

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5 Types of Real Estate Agents and Their Industry Specialties

HomeLight

According to the Association of Real Estate License Law Officials, more than three million people in the U.S. have real estate licenses. But not all real estate agents are equal the top 5% of real estate agents across the U.S. sell homes for as much as 10% more than the average agent. While there are many reasons for that, one key factor to agent success is specialization.

Agents 92
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Redfin Inks Zillow Deal, Turns To Layoffs With Cost-Optimization Strategy

RIS Media

The name of the game for Redfin in 2025 is recovery. As part of that, Redfin has initiated a cost-optimization strategy that heavily relies on a mass-advertising monetization approach supported by a new deal with Zillow, company leadership said on an earnings call yesterday. On the chopping block, however, are agent benefits and a slew… The post Redfin Inks Zillow Deal, Turns To Layoffs With Cost-Optimization Strategy appeared first on RISMedia.

Agents 90
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A Prospect Heights Brownstone and More to See, Starting at $995K

Brownstoner

Our picks for open houses to check out this weekend are found in Prospect Heights, Clinton Hill, Beverly Square East, and Bay Ridge. They range in price from $995,000 to $3.995 million. 291 Park Place Price: $3.995 million Area: Prospect Heights Broker: Corcoran (Jackie Torren, Charlie Pigott, Nathalie Roy) Sunday March 2, 1-2:30 p.m. See… Read More > The post A Prospect Heights Brownstone and More to See, Starting at $995K appeared first on Brownstoner.

Marketing 105
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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.