Tue.Sep 10, 2024

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54% of baby boomers say they’ll never sell their homes

Housing Wire

In a traditional sense, the term “silver tsunami” refers to pent-up housing stock that older homeowners will eventually choose to sell, which would have the effect of flooding the market with new inventory. But if prior suppositions about this trend being overblown failed to convince people, new data might make things clearer. More than half (54%) of baby boomers have no intention of ever selling their homes, according to new survey data from Clever Real Estate.

Mortgages 481
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Why Pre-Approval Should Be at the Top of Your Homebuying To-Do List

Keeping Current Matters

Since the supply of homes for sale is growing and mortgage rates are coming down, you may be thinking it’s finally your moment to jump into the market.

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Rocket Mortgage plans to double its purchase market share by 2027

Housing Wire

Rocket Companies , the parent of Rocket Mortgage , has set ambitious goals to increase market share by 2027 using its multichannel reach, its origination and servicing flywheel, and its advanced technology platform. Rocket aims to double its current market share in purchase mortgages from 4% to 8% and expand its refinance share from 12% to 20%, executives said during the company’s first Investor Day event on Tuesday.

Mortgages 458
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NAR doing a good job, associations say; MLSs aren’t so sure

Real Estate News

A recent poll shows a split between major industry players when it comes to the National Association of Realtors’ performance — and its settlement.

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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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AI takes the lead: Why mortgage and real estate tech leaders are betting big on AI

Housing Wire

HousingWire asked past Tech Trendsetter honorees about the biggest tech transformations they’ve witnessed and where companies in mortgage and real estate should focus their energy in 2024. Their unanimous answer: artificial intelligence (AI) is revolutionizing how the industry works, from boosting productivity to streamlining operations. Dive into their insights on how AI is reshaping the future of mortgage and real estate.

Mortgages 448
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Revise or remove Clear Cooperation, most industry pros say

Real Estate News

According to a recent WAV Group poll of real estate professionals, only 28% want to keep the policy as-is, with many citing concerns over litigation.

More Trending

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Agents, here’s some motivation for uncertain buyers

Real Estate News

A bright spot in a tough market? The best time to buy in 2024 — and save upwards of $14,000 — is just weeks away, says Realtor.com.

Agents 226
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Meet Diana Reid, the former PNC exec who was just hired to lead Freddie Mac

Housing Wire

After several months of searching, Freddie Mac has found a new CEO, announcing on Tuesday the hiring of former PNC Financial Services executive Diana Reid. The government-sponsored enterprise (GSE) had been without a permanent CEO since March, when Michael DeVito retired after three years on the job. Michael Hutchins took over the role on an interim basis at that time and will remain with Freddie Mac as its president.

Finance 446
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Clear Cooperation takes center stage, faces pressure to change

Inman

Officials from the National Association of Realtors are meeting this week to discuss the so-called pocket listing ban — one of the industry's most polarizing rules.

Staging 197
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‘Common sense has prevailed’ as Basel Endgame proposal will be revised

Housing Wire

Michael Barr, the Federal Reserve ‘s vice chair for supervision, on Tuesday spoke at the Brookings Institution in Washington, D.C., about the 2023 Basel III Endgame proposal , which would modify risk-based capital requirements for large banks. Following an extensive review process that included stakeholder comments in the intervening time — including what Barr called “productive meetings with board colleagues and our fellow federal bank regulatory agencies“ at the Federal Deposit Insurance

Banks 446
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Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

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Mortgage industry vet Diana Reid is first woman to lead Freddie Mac

Inman

With former JP Morgan Chase Director Priscilla Almodovar serving as Fannie Mae's CEO since 2022, both mortgage giants are now led by women for the first time in history.

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The month in reverse mortgage rates: September 2024

Housing Wire

In the August rate update, I explained why over 99% of Home Equity Conversion Mortgages ( HECM s) are variable interest rate loans and the advantages of this over the fixed-rate counterpart. Some of those advantages improve over time, like the organic line-of-credit growth. So, would it make sense to apply right away, even though rates may decline in the future?

Mortgages 450
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Here’s how to talk with sellers now about buyers and commissions

Inman

The easiest way to stay on the right side of the current legal and regulatory changes is to subscribe to them in both letter and spirit, team leader Carl Medford writes.

Agents 184
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Redfin faces amended complaint in video privacy lawsuit

Housing Wire

Redfin is facing an updated and amended complaint in the video privacy lawsuit recently filed against it by plaintiff Guillermo Mata. The suit was originally filed in late June in the U.S. District Court for the Southern District of California. The suit accuses Redfin of violating the Video Privacy Protection Act and the California Invasion of Privacy Act by allegedly sending consumers’ personally identifiable data — including names and email addresses — to third-party firms such as Facebook p

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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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How are these new commission rules improving transparency?

Inman

The new commission rules are confusing. Compliance expert Summer Goralik unpacks whether listing agents can mention buyer’s agent compensation in the private remarks on the MLS.

MLS 175
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HUD establishes key LIHTC parameters for 2025

Housing Wire

The U.S. Department of Housing and Urban Development (HUD) this week established Difficult Development Areas (DDAs) and Qualified Census Tracts (QCTs) for the Low-Income Housing Tax Credit program in 2025. These parameters are set by HUD for specific locations within each state and can impact the amount of tax credits for projects to make funding more feasible.

Land 438
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Erin Sykes launches SYKES brokerage backed by Side

Inman

Having grown up in a family-owned construction business, the former Nest Seekers International chief economist always knew she wanted to run her own brokerage. Now in partnership with Side, she has the resources to do so.

Brokerage 175
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8 best website builders for real estate agents, brokers and brokerages

Housing Wire

Vetted by HousingWire | Our editors independently review the products we recommend. When you buy through our links, we may earn a commission. Want a killer real estate website? Today’s real estate website builder offers a turnkey, easy-to-use solution to help build your brand, market your business and generate more (and better) leads. And yes, there’s an MLS feed since most are IDX-enabled.

Brokerage 429
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The Broker Action Plan for the Post-NAR Lawsuit Landscape

Now more than ever, brokers need to provide agents with the right tools, strategies, and training to effectively demonstrate their expertise, negotiate successfully, and foster strong client relationships. So – what should brokers do to ensure this? Invest in the right technology, continuous education, and innovative marketing strategies that empower agents to stand out in a crowded marketplace.

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Sotheby’s International Realty launches ‘1 of 1’ brand ad campaign

Inman

The campaign positions each luxury home sold under the Sotheby's International Realty banner as one-of-a-kind and the agents who represent those properties as "curators of the unique," the firm told Inman.

Branding 169
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The top agents riding Chicago’s trillion-dollar real estate boom

Housing Wire

Chicago has cemented its position as one of the most valuable real estate markets in the United States, recently surpassing the $1 trillion mark in real estate asset value. This places Chicago alongside major markets such as New York, Los Angeles and Atlanta, creating a flourishing environment for real estate professionals and homebuyers alike. Recent data from Altos Research indicates that as of Sept. 3, Chicago had 1,818 active listings for houses and 2,874 active listings for condos.

Agents 412
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How to deliver a luxury client experience at any price point

Inman

Discover how developing a luxury mindset can elevate your business. Chris Pollinger explores simple, cost-effective strategies to create personalized, premium experiences for your clients.

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Mortgage tech firm Polly raises $25M for product innovation, expansion

Housing Wire

Mortgage capital markets technology firm Polly has raised $25 million to invest in research and development, product innovation and expansion, the company said on Tuesday. 8VC led the latest equity investment with participation from existing investors Menlo Ventures , Meritech , Khosla Ventures and Fifth Wall. Polly has increased its locked loan volume by more than 150% this calendar year alone.

Mortgages 402
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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Harrison Polsky talks data-driven sales, market trends

Inman

Many clients may prioritize emotional connections when hunting for resale homes, but Polsky takes a deliberate, data-driven approach, focusing his team’s efforts on newly-built properties.

Sales 160
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Locals Clash Over Arrow Linen Site’s Future at Raucous Community Hearing

Brownstoner

It was standing room only, and barely any of that, at a heated two and a half hour public hearing on the Arrow Linen rezoning application in South Slope held by Community Board 7 last night, where 29 residents had the chance to speak to the crowd and many others… Read More > The post Locals Clash Over Arrow Linen Site’s Future at Raucous Community Hearing appeared first on Brownstoner.

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Leading BHHS Chicago team joins Sotheby’s International Realty

Inman

The four-person Klopas Stratton Team comes from Berkshire Hathaway HomeServices Chicago, where it was most recently the top team in its office and the No. 6 medium team in Illinois by sales volume.

Sales 159
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Historic St. John’s College Campus in Bed Stuy to Reopen as Apartments

Brownstoner

The eye-catching St. John’s College, which takes up a quarter of a block on Lewis Avenue between Willoughby Avenue and Hart Street, will shortly reopen as an apartment complex after an impressive adaptive reuse project converts the campus to residential units. While the majority of the historic buildings remain unaltered on… Read More > The post Historic St.

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Boldtrail Backoffice - Take The Quiz to See What Package Is Right For You

BoldTrail BackOffice provides a single, streamlined solution to manage agent onboarding and billing and commission tracking and disbursements, along with agent management, reporting, and accounting - so your brokerage can run smoothly & profitably. Our #1-rated back office solutions have exactly what your business needs to deliver a seamless experience for your clients and your team.

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Tell us about the communication blunders you’re seeing: Pulse

Inman

Stakes are high, which makes communication tougher than ever for agents, colleagues and clients. Tell us what you're seeing go wrong these days.

Agents 171
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Rising Homeownership Rate for Multigenerational Households

Eye on Housing

The homeownership rate for multigenerational households surpassed that of all other family household types in 2022 and now stands at 74.2%, exceeding the homeownership rate of other family households of 73.9%. Just a decade ago, the homeownership rate for multigenerational stood at 69.3%, second to other family households at 71.3%. Multigenerational households are defined by.

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Polly hiring after landing $25M in new equity funding led by 8VC

Inman

New funding will allow Polly's product and engineering teams "to double down on new product innovation," including a new AI platform that was in closed beta testing with a number of the nation's largest mortgage lenders in May.

Land 152
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Housing Inventory Hits Highest Level Since May 2020

RIS Media

With fall approaching, home shoppers will see a plethora of options this buying season as housing inventory hits the highest level seen since May 2020, according to Realtor.com® data. Realtor.com®’s August Housing Trends Report found that the number of homes actively for sale grew by 35.8% year-over-year, the 10th straight month of growth and the… The post Housing Inventory Hits Highest Level Since May 2020 appeared first on RISMedia.

Sales 126
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.