Mon.Dec 11, 2023

article thumbnail

How to leverage pop culture moments to improve your listings

Inman

When it comes to marketing high-end homes, it pays to think like an ad firm. That means knowing your target audience, using themes they’ll understand, and finding ways to creatively defy convention.

Marketing 208
article thumbnail

6% mortgage rates are back (for select borrowers)

Housing Wire

After hitting a 23-year high of 8% in October, mortgage rates have cooled down to the lowest levels since July. Some borrowers are even getting quoted in the 6% range. A top-tier borrower with a 780 FICO score and a 25-30% down payment for a single-family vanilla 30-year fixed-rate mortgage was quoted 6.875% on Thursday, said Larry Steinway, senior vice president of mortgage lending and branch manager of Revolution Mortgage.

Mortgages 482
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Perfect Home Could Be the One You Perfect After Buying

Keeping Current Matters

There’s no denying mortgage rates and home prices are higher now than they were last year and that’s impacting what you can afford.

Mortgages 328
article thumbnail

Will home prices continue to grow in 2024?

Housing Wire

A few months ago I published a video where we asked, “ How much will home prices gain by the end of the year?” Using a headline like that should come with a trigger warning. We could see that home prices were inching up, but there are many who think that home prices are currently falling. Even this week saw a press release with a “home prices in free fall” headline that got picked up all over the media.

Staging 487
article thumbnail

Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

article thumbnail

NAR membership falls by nearly 6,000 in November

Real Estate News

After a tumultuous year for NAR and the industry, membership in the nation's largest trade organization is headed for its first yearly drop in over a decade.

article thumbnail

3 steps real estate agents can take to make a big difference in housing affordability

Housing Wire

Despite rising housing unaffordability , we in the real estate business know that homeownership is still a fantastic way to build generational wealth. Not surprisingly, affordability is inextricably linked to fair housing , as fair housing (and lending) for all is foundational to affordability for all. When affordability meets fair housing Recently, during a coaching session with an agent, that agent shared how a recent seller, Bob, sold his home of 20 years and made so much money on the sale t

Lending 474

More Trending

article thumbnail

Wells Fargo, other mortgage lenders under scrutiny for pricing exceptions: CNBC

Housing Wire

Wells Fargo , once the largest mortgage lender in America, was accused of discrimination through the common industry practice of offering mortgage loan discounts to select borrowers, CNBC reported. The bank received Matter Requiring Attention (MRA) notice from the Consumer Financial Protection Bureau ( CFPB ) on problems with loan discounts, CNBC reported on Monday, citing anonymous sources.

Mortgages 467
article thumbnail

Trends 2024: The 4 main brokerage models, and how they’ve changed

Real Estate News

Most brokerage companies follow a traditional commission-split model, but the landscape is shifting, with some major firms adopting new approaches.

Brokerage 216
article thumbnail

Redfin expands new pay plan to two new California markets

Housing Wire

After a successful launch of its new agent pay structure in Los Angeles and San Francisco in late October, Redfin announced Monday that it was expanding the new pay structure to its San Diego and Orange County markets. The pay plan now known as Redfin Next , after rebranding from its original launch name of Redfin Max , allows agents to earn commission splits of up to 75% for transactions they generate on their own and up to 40% for transactions with clients they met via the Redfin platform.

Marketing 447
article thumbnail

WATCH: Market vs mindset

Inman

In this game-changing episode of Keepin’ It Real, RE/MAX President and CEO Nick Bailey gleans tips and advice from real estate coaching icons Brian Buffini and Jared James.

Marketing 189
article thumbnail

Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

article thumbnail

RE/MAX closes out fall months with new top-producers, franchisees

Housing Wire

RE/MAX has seen a steady stream of agents and new franchisees over the past three weeks. In late November, the firm announced that Elizabeth Ruehrwein, a top agent in the Rehoboth, Massachusetts area joined RE/MAX Integrity , leaving Lamacchia Realty , previously known as Keystone Property Group. Ruehrwein, who became a licensed agent in 2017 after working in the new construction industry for 28 years, serves clients in Rehoboth and surrounding Massachusetts towns, as well as East Providence and

Closing 434
article thumbnail

Four key pivots agents need to make post-Sitzer | Burnett

Inman

How do you build a brand that can withstand intense client scrutiny in the wake of the Sitzer | Burnett ruling? Agents should make four key pivots to rise above the chaos.

Agents 188
article thumbnail

Fintech Upright launches DSCR rental loan

Housing Wire

Cleveland, Ohio-based fintech Upright has launched a debt service coverage ratio (DSCR) rental loan to investors, the company announced on Monday. DSCR rental loans are non-qualifying mortgages (non-QMs) used by real estate investors to qualify for a loan based on their property’s cash flow without personal income verification. “Many customers at first come to us for our fix and flip loans.

Loans 430
article thumbnail

How Craig Grant is educating real estate agents on embracing tech

Inman

By encouraging a focus on learning and embracing change, CEO Craig Grant offers a refreshing perspective that empowers real estate professionals to see technology as an ally, not an adversary.

Agents 187
article thumbnail

Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

article thumbnail

Ex-employee sues UWM for racial discrimination

Housing Wire

A former account executive is accusing United Wholesale Mortgage (UWM), the top mortgage lender in the country, of racial discrimination, hostile workplace environment, harassment and retaliation, according to a lawsuit filed on Dec. 8 in a district court in Michigan. Corey Tucker, a Black man who began at UWM in December 2021, claims that shortly after his employment started, he noticed “ different treatment within the workplace.

Mortgages 431
article thumbnail

Top New Jersey agent Roi Klipper joins Corcoran Infinity Properties

Inman

Klipper, who previously worked under the Christie's International Real Estate banner, where he inked more than $46 million in deals last year, will be based out of Corcoran's Bergen County branch.

Agents 177
article thumbnail

EasyKnock under fire for “deceptive” sale-leaseback practices in Massachusetts

Housing Wire

Residential sale-leaseback platform EasyKnock is under fire from the Massachusetts Attorney General’s office. In a news release last Tuesday, Attorney General Andrea Joy Campbell announced that she had entered into a settlement with EasyKnock for what her office alleged was deceptive practices that stripped consumers of their home equity. Campbell’s office claims that EasyKnock “engaged in an unfair and deceptive equity-skimming scheme that involved purchasing the homes of cash-strapped consumer

Sales 377
article thumbnail

New York’s largest MLS just got bigger

Real Estate News

OneKey MLS is acquiring Mid-Hudson MLS, bringing its membership to nearly 50,000.

MLS 206
article thumbnail

The Broker Action Plan for the Post-NAR Lawsuit Landscape

Now more than ever, brokers need to provide agents with the right tools, strategies, and training to effectively demonstrate their expertise, negotiate successfully, and foster strong client relationships. So – what should brokers do to ensure this? Invest in the right technology, continuous education, and innovative marketing strategies that empower agents to stand out in a crowded marketplace.

article thumbnail

More than a donation: This team bet big on charitable partnerships

Inman

Broker Julie Busby shares the how and why of her brand's partnership with the Greater Chicago Food Depository and the impact it has had on agents, clients and the community.

Branding 165
article thumbnail

How Much Does It Cost to Build a Luxury Home

RIS Media

Building a luxury home is a dream for many, but the path to turning that dream into reality involves careful planning and a thorough understanding of the costs involved. Whether you envision a sprawling mansion with breathtaking views or a modern oasis with cutting-edge amenities, the cost of building a luxury home can vary significantly.… The post How Much Does It Cost to Build a Luxury Home appeared first on RISMedia.

article thumbnail

5 ways to develop team and brokerage resilience

Inman

According to consultant and strategist Kelly Rae White, companies that focus on building resilient operations, teams, systems and leaders are more likely to take advantage of demand surges and power through the effects of a downturn.

article thumbnail

Airbnb’s Winter Update Shines a Spotlight on STR Operations—Here’s How It Affects Investors

Bigger Pockets

Airbnb's winter update is making waves, especially with investors, as the newly designed features will shake up the hosting experience. Here's what you need to know.

Investor 131
article thumbnail

Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

article thumbnail

Bhad Bhabie lists Boca Raton mansion for $7.9M

Inman

The meme-able rapper bought the renovated seven-bedroom, seven-bath home just last year in a $6.1 million all-cash deal.

article thumbnail

5 Ways Real Estate Brokers Are Leveraging AI

Propmodo

One of the biggest technological advancements of 2023 has been the commercialization of Artificial Intelligence. Much of the AI being used currently is generative AI, which refers to artificial intelligence that can not only interpret existing data but also generate new information based on the data it was trained on. For real estate, this type of technology has already had a significant impact on how properties are being marketed and will have an even greater impact in the coming years.

Staging 122
article thumbnail

It’s not about you! Promote yourself without the sales schmaltz

Inman

Want to highlight yourself and your business without sounding self-centered? Sotheby's Nikki Beauchamp shares tips for effectively blending dual promotion with self promotion.

Sales 139
article thumbnail

Your Car Is the Number One Thing Preventing You From Making Your First Deal

Bigger Pockets

Out of all of the things that could be stopping you, there's one entanglement that is most avoidable, yet countless investors get trapped in it.

Investor 131
article thumbnail

Boldtrail Backoffice - Take The Quiz to See What Package Is Right For You

BoldTrail BackOffice provides a single, streamlined solution to manage agent onboarding and billing and commission tracking and disbursements, along with agent management, reporting, and accounting - so your brokerage can run smoothly & profitably. Our #1-rated back office solutions have exactly what your business needs to deliver a seamless experience for your clients and your team.

article thumbnail

Consumer Credit Outstanding Edges Higher in October

Eye on Housing

According to the Federal Reserve’s latest G.19 Consumer Credit report, total consumer credit outstanding totaled $4.99 trillion (seasonally adjusted annual rate) in October, an increase of $5.1 billion over the month and $146.7 billion—or 3.0%–higher than October 2022. The monthly increase resulted from revolving and nonrevolving credit outstanding gaining 0.2% and 0.1%, respectively.

115
115
article thumbnail

Owner of Fort Greene’s Margot to Take Over Happy Days Diner Space on Montague Street

Brownstoner

The Brooklyn Heights space that housed Happy Days Diner for decades looks set to get a new lease on life, with an owner of Fort Greene’s Margot applying for a liquor license for the venue. Ben Gross and Kip Green, who is behind the recently opened Margot and who formerly… Read More > The post Owner of Fort Greene’s Margot to Take Over Happy Days Diner Space on Montague Street appeared first on Brownstoner.

111
111
article thumbnail

How to Sell My House Fast in Kansas: Cash Offer Options

HomeLight

If you’re a Kansas homeowner that needs to sell your home quickly, you’re not alone. You might need to sell your home fast for several reasons: job relocation, suddenly strapped for cash, or a life-changing event like a divorce. This can feel overwhelming, especially when time is of the essence. Understanding your options and the real estate landscape in your area is key to making an informed decision that makes sense for you.

article thumbnail

2023 Southeast Regional Rookie of the Year Hudson ‘Mitch’ Willis Touts Trust, Honesty and Integrity

RIS Media

There are many ways to make an impact in real estate. In an industry teeming with seasoned professionals and veterans, every year there are newcomers who manage to make a significant and equally impressive mark. Hudson ‘Mitch’ Willis of LPT Realty in Florida has not only cultivated an impressive resume as a real estate rookie,… The post 2023 Southeast Regional Rookie of the Year Hudson ‘Mitch’ Willis Touts Trust, Honesty and Integrity appeared first on RISMedia.

article thumbnail

Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.