Tue.Jun 04, 2024

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Why Homie shows alternative models matter in real estate

Housing Wire

The recent announcement of Homie’s decision to strip its brokerage services and end employment for its real estate agents has once again brought the discussion of alternative models in real estate to the forefront. As someone who is invested in this industry, I see this development not as a failure of one company, but as a testament to the ongoing evolution and diversification within the real estate industry.

Brokerage 353
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Housing affordability is a top election issue for young voters

Real Estate News

91% of Gen Zers in a recent survey said the cost of housing will play into who they vote for in November’s presidential election.

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Attempted Graceland sale exposes title, mortgage fraud tactics

Housing Wire

Seller impersonation fraud has reportedly risen significantly over the years, and one such fraudster attempted to cash in by facilitating a fraudulent sale of Graceland, the famous Memphis, Tennessee , home owned by the late Elvis Presley. But while a fraud attempt targeting such a famous structure and family would easily make national news, the vast majority of title theft and mortgage fraud schemes do not.

Title 484
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What To Expect if You Buy or Sell a Home This June

Keeping Current Matters

June is a busy month in the housing market because a lot of people buy and sell this time of year.

Marketing 340
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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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Upstart Zillow competitor Realoq expands

Housing Wire

Realoq , a real estate portal with a “multi-sided marketplace“ that connects consumers and service providers, has expanded its services to Florida , Georgia and North Carolina. “Unlike industry stalwarts, Realoq’s free-to-use service offers a hand-picked and custom-vetted pool of local agents to provide home buyers and sellers with peace of mind, full transparency, and top quality,” Anvesh Chakravartula, founder and CEO of Realoq, said in a statement.

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The best medicine for MLS ‘disruption’? Info, says Unlock CEO

Real Estate News

The Austin-based MLS will roll out mandatory changes a few days early to help its members “own the moment” in August and beyond.

MLS 255

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People on the Move: RE/MAX shakeup continues as COO steps down

Real Estate News

Serene Smith had been chief operating officer since 2017, a position RE/MAX will now sunset. The company has also hired an EVP for HR and administration.

HR 190
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Serene Smith leaves COO role at RE/MAX

Housing Wire

More executive changes are afoot at franchise real estate brokerage RE/MAX. Serene Smith, the chief of staff and chief operating officer at RE/MAX Holdings , has transitioned to a non-executive, part-time role at the brokerage. RE/MAX will no longer have a principal operating officer and Smith’s responsibilities will be absorbed by other executives, the company disclosed Friday in a filing with the Securities and Exchange Commission ( SEC ).

Principal 457
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Will dual agency become common after NAR’s settlement?

Inman

Some believe more buyers will come to the table without agents. That could lead to fertile breeding grounds for the polarizing practice sometimes known as "double ending.

Agents 198
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To emphasize flood insurance costs, senator cites reverse mortgage borrower

Housing Wire

With flood insurance premiums commanding ever-higher prices, a U.S. senator recently described a hardship faced by a constituent who endured challenges with higher flood insurance costs while keeping a reverse mortgage in good standing. The Federal Emergency Management Agency (FEMA) implemented a new flood insurance pricing methodology in late 2021 called “Risk Rating 2.0,” which was designed to price each home individually as opposed to lumping them together in “flood zones.

Mortgages 441
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Driving Profit: 4 Pillars for Growing Your Real Estate Brokerage

In the rapidly changing real estate landscape, achieving profitability requires a strategic approach beyond traditional methods. Our guide, "The 4 Pillars to Brokerage Profitability," outlines four essential pillars for scaling your real estate business: a seamless lead-to-close technology ecosystem, tailored integrated solutions for teams and agents, value-added success services and community support, and consumer-centric operations throughout the full homeownership lifecycle.

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Microsoft’s mysterious real estate portal sparks data safety concerns

Inman

Industry watchers are sounding the alarm about Microsoft's Bing Real Estate, a site that for several months has been reposting listings from Zillow, Realtor.com and Redfin without explanation.

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Reverse mortgage volume, securities issuance improve further in May

Housing Wire

Building on momentum seen in April, reverse mortgage volume and securities issuance each posted gains in May, with a caveat in place about the runway ahead from case number assignments in April. Home Equity Conversion Mortgage (HECM) endorsements increased by 16.9% to 2,460, while HECM case numbers remained relatively flat compared to April, which could result in a scenario that interrupts a recent streak of consecutive monthly increases.

Mortgages 432
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Opendoor rolls out mobile truck with instant offers in Nashville

Inman

"The Offer Mobile" is driving around neighborhoods in Nashville, Tennessee, to literally bring Opendoor's instant offers to consumers' front doors.

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DFW indie brokerage Stryve Realty joins United Real Estate

Housing Wire

United Real Estate is growing in Dallas. The nation’s eighth-largest brokerage today announced a merger between existing affiliate United Real Estate I DFW Properties and Fort Worth-based Stryve Realty. Financial terms of the deal were not disclosed. The combined operations include two offices in Fort Worth and one in Grapevine under the United flag and gives United | DFW Properties more than 200 agents servicing the region.

Brokerage 425
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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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Dual agency is gaining momentum. Should you walk the tightrope?

Inman

Real estate compliance expert Summer Goralik looks at the projected prevelance of dual agency and offers a prescription for determining whether it's the best option for agents and their clients.

Agents 185
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CFPB issues warning on ‘fine-print tactics‘ used to ‘trick‘ consumers

Housing Wire

On an enforcement streak since the U.S. Supreme Court rejected a challenge to its funding mechanism in mid-May, the Consumer Financial Protection Bureau (CFPB) is now targeting the use of what it deemed ”unlawful or unenforceable” terms and conditions in contracts. On Tuesday, the U.S. consumer financial watchdog released a circular warning companies that use ”fine-print tactics to trick consumers” about the risk of violating the Consumer Financial Protection Act.

Equity 424
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Gwyneth Paltrow asks nearly $30M for Brentwood mansion

Inman

Now that Paltrow's kids and those of her husband, Brad Falchuk, are all college-bound, the couple is downsizing. She originally bought the property in 2012 with then-husband Chris Martin for $9.95 million.

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NAF subsidiary launches map tool for intel on cash homebuying trends

Housing Wire

NAF Cash , a subsidiary of multichannel mortgage lender New American Funding (NAF), announced on Tuesday the availability of a tool called NAF Cash Maps that aims to offer data on trends related to all-cash home purchases. “The data is derived from information collected by real estate data provider MMI, MLS data, and public records, enhanced with NAF Cash data engineers’ detailed work and analysis,” the company explained.

Finance 419
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The Broker Action Plan for the Post-NAR Lawsuit Landscape

Now more than ever, brokers need to provide agents with the right tools, strategies, and training to effectively demonstrate their expertise, negotiate successfully, and foster strong client relationships. So – what should brokers do to ensure this? Invest in the right technology, continuous education, and innovative marketing strategies that empower agents to stand out in a crowded marketplace.

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Which is better: high volume or high profitability? How about both?

Inman

While awards and honors are geared toward high volume, it's high profitability that offers the rewards you're really looking for, coach Verl Workman writes.

Agents 181
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Borrowers could save $76K over mortgage lifetime by shopping: LendingTree

Housing Wire

Shopping around for a mortgage could prove beneficial for borrowers looking to save money, particularly in a high interest rate environment, according to a new report from LendingTree. The potential savings breaks down to roughly $212 a month, or $2,547 per year on average, according to the report. But in states with higher home prices — particularly California , New Jersey and Hawaii — shopping around could provide even more substantial savings of $131,190, $127,125 and $115,947, respectively,

Mortgages 419
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Buyer appeals Keller Williams, Anywhere, RE/MAX settlements

Inman

The franchisors are not required to implement the business practice changes they agreed to until after the appeals process.

Brokerage 195
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Nonbank Hometown Lenders files for bankruptcy

Housing Wire

Hometown Lenders has filed for Chapter 11 bankruptcy protection in Alabama, blaming the Federal Reserve’s policy to curb inflation for its debacle. In court filings, the Huntsville, Alabama-based company stated that as of April 30, 2023, it owed approximately $107.1 million to taxing authorities, former employees, warehouse lenders , and general unsecured creditors.

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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Median price per square foot is up 52.7% since 2019: Realtor.com

Inman

Home values have boomed over the past five years, with New York, Boston and Nashville experiencing double-digit gains in the median price per square foot.

Mortgages 176
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Is Hazard Insurance Deductible on Taxes?

HomeLight

One question homeowners often ask is whether hazard insurance is deductible on taxes. Another common question is sparked by the name itself — hazard insurance. Is hazard insurance the same as homeowners insurance? Whether you own your home, use part of it for business, or rent it out, this post will help clarify if and when you can claim hazard insurance deductions.

As-is 119
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RE/MAX announces more changes in its C-suite offices as COO resigns

Inman

RE/MAX Chief Operating Officer Serene Smith is leaving after 7 years in the role. Rob Fuchs has signed on as a new EVP. Changes follow departure of former CEO Nick Bailey, who exited in February.

As-is 162
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Commercial Real Estate Exposure Endangering Dozens of Banks

RIS Media

The commercial real estate industry is in a downturn and could wind up dragging down the financial sector with it, according to a new report from Florida Atlantic University (FAU). The root of the issue is the COVID-19 pandemic. Due to the transition to remote work, commercial real estate holdings are falling in value. Covid-spurred… The post Commercial Real Estate Exposure Endangering Dozens of Banks appeared first on RISMedia.

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Boldtrail Backoffice - Take The Quiz to See What Package Is Right For You

BoldTrail BackOffice provides a single, streamlined solution to manage agent onboarding and billing and commission tracking and disbursements, along with agent management, reporting, and accounting - so your brokerage can run smoothly & profitably. Our #1-rated back office solutions have exactly what your business needs to deliver a seamless experience for your clients and your team.

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Convergence and divergence: The future of residential property

Inman

Understanding technology adoption and service integration, Brandon Dobell of Brown Gibbons Lang & Company writes, will, in turn, unlock operational efficiencies and value creation.

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Social Skills: How to Heat up Your Marketing This Summer

RIS Media

Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. Summer is here, and it’s well known for its housing market boom that will bring everyone some new, much-needed business. While the boom affects everyone, marketing is always… The post Social Skills: How to Heat up Your Marketing This Summer appeared first on RISMedia.

Marketing 131
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Do you plan on doing more double-ended transactions? Pulse

Inman

Will buyers be seeking out dual agency more often, and, if so, do you anticipate working both sides of the transaction?

Brokerage 176
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How Does Hollywood See Real Estate Agents?

RIS Media

Hollywood is responsible for how a lot of professions are perceived by the general public. Both propagating stereotypes and creating new tropes, movies and television shows wield a tremendous amount of power in terms of how police officers, doctors, teachers, lawyers, scientists and politicians are viewed, with whole series or films centered on (often inaccurate)… The post How Does Hollywood See Real Estate Agents?

Agents 119
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.