Housing Wire

NOVEMBER 4, 2024

The hardest position to take in analyzing the housing market is one that is contrarian and bullish. When everyone knows that the housing market is sluggish and weak, but the data shows surprising strength. Home sales are significantly better than they were last year at this time. more homes on the market than last year.

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Sales Staging Mortgages Closing 396

Housing Wire

APRIL 7, 2025

While the housing market seems like the least of our financial worries right now as stock markets are melting down around the globe, we track housing here at HousingWire, so it opens the question: how quickly could we see impact in the housing market and in which data would we see it first? We can lose our jobs.

Marketing 437

Marketing Sales Mortgages As-is 437

Housing Wire

APRIL 15, 2025

Over the last month, home sales have definitely picked up, especially when compared to last years very low levels. Weekly pending home sales counts have been at or above the year-ago levels for four weeks in a row now. more weekly pending home sales than last year at this time. more sales started than the same week in 2024.

Marketing 435

Marketing Sales Mortgages Equity 435

Housing Wire

MARCH 3, 2025

Introduction As part of our ongoing discussion on the concept of movement in the mortgage industry, it is readily apparent that the failure of mortgage companies to pivot or tweak their business models to satisfy changing market and other conditions has resulted in consolidation based on liquidity, buyback, financial and other concerns.

Purchase and sale agreement 413

Purchase and sale agreement Closing Industrial Mortgages 413

Housing Wire

JANUARY 20, 2025

We counted 10% fewer home sales for the week than the same week a year ago. In the fourth quarter of 2024, sales were coming in at 5% to 10% more than the year prior. Those sales gains have evaporated and even reversed. This housing market is on hold until mortgage rates come down. There are 177,000 condos on the market.

Sales 397

Sales Mortgages Staging Fixed-rate mortgage 397

Housing Wire

DECEMBER 21, 2024

Federal Reserve Chairman Jerome Powell played the Grinch last week for the housing market, sending mortgage rates higher after his remarks at the Fed presser on Wednesday. Despite this, we had positive data on existing home sales , purchase applications, and our weekly pending contract figures.

Marketing 504

Marketing Mortgages Sales As-is 504

Housing Wire

JANUARY 24, 2025

The new platform will be available in all markets that Final Offer operates in. According to the company, PX allows agents to share “pre-market” and “off-market” properties with clients via a private channel. Pre-market and off-market listings have caused some controversy in the real estate industry.

Marketing 370

Marketing MLS Sales Agents 370

Housing Wire

DECEMBER 20, 2024

Home sales in 2024 have been well below historic norms. Higher prices, higher mortgage rates and limited inventory are making for a slow market among buyers and sellers alike. Price growth is slowing down so there’s less flippers in the market. But even investors have purchased fewer homes this year.

Investor 448

Investor Marketing Sales Mortgages 448

Housing Wire

DECEMBER 16, 2024

As the year draws to a close, available unsold inventory of homes on the market is nearly 27% greater than a year ago. Almost every market in the country has more homes available now than at the end of 2023. A few states have more homes on the market now than any time in the last eight to 10 years.

Marketing 418

Marketing Sales As-is Closing 418

Housing Wire

JULY 23, 2024

Today’s existing home sales report shows that the existing home market is now almost balanced. We are very close to getting this balance nationally and in some markets we’re already there. million as a balanced market, but this equation has a second variable tied to today’s housing economics: affordability.

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Closing Sales Marketing Mortgages 493

Housing Wire

DECEMBER 10, 2024

The housing market got some much needed relief in the fall when mortgage rates began to drop, but it was short lived. The turbulence in rates has trickled down to individual markets like Cincinnati, where real estate agents say they dont know what to expect from sale to sale. That has really boosted up a lot of our sales.

Marketing 370

Marketing Land Sales Mortgages 370

Housing Wire

DECEMBER 9, 2024

Weve now been in the post-pandemic housing market recession market as long as we were in the pandemic boom. Does the housing market start to get back to normal? The number of unsold homes on the market is finally getting closer to 2019 levels. We know sales are inching up, too. Two and a half years.

Marketing 418

Marketing Sales As-is Mortgages 418

Housing Wire

FEBRUARY 19, 2025

Ill share everything you need to keep the homebuying process running smoothly from your first meeting to closing and beyond. From choosing a property to navigating the closing process, youll need to do a deep dive into their wants, needs, and deal breakers. Set the stage: Educate your clients on the market This is your time to shine!

Closing 346

Closing Due diligence Earnest money deposit Pre-approval 346

Housing Wire

MARCH 7, 2025

housing market has shown signs of slowing, demand remains strong in key Midwest and Northeast cities, where homes are selling weeks faster than the national average, according to Realtor.com s Hottest Markets Report for February. There’s still a lot of first-time homebuyers in the market too. They keep the market healthy.

Marketing 396

Marketing New Construction Construction Development 396

Housing Wire

APRIL 21, 2025

of home sales from January through March included concessions such as money toward repairs, closing costs or mortgage rate buydowns. a year ago and close to the record figure of 45.1% McVay said concessions have become a strategic way for sellers to meet buyers financial needs without lowering their sale price.

Seller concession 430

Seller concession Purchase and sale agreement Closing costs New Construction 430

Housing Wire

JANUARY 28, 2025

Real estate closing gifts personalize and ultimately strengthen the relationship between you and your client, which can lead to a string of referrals. We curated some standout closing gift ideas for buyers and sellers and assembled this guide to help you navigate the closing gift process.

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Closing Branding As-is Agents 311

Housing Wire

APRIL 16, 2025

Since our income is (usually) tied directly to closings, many real estate agents wonder how to close deals faster. Faster sales not only allow us to help more clients each year, they also help alleviate some of the stress and anxiety that come with a commission-only career. Who are these motivated clients?

Closing 257

Closing Pre-approval Pre-qualification Agents 257

Housing Wire

DECEMBER 18, 2024

The key points of this report indicate that the Federal Reserve has overlooked the housing market for years. The existing home sales market does not align with their dual mandate of ensuring stable personal consumption expenditures (PCE) or consumer price index (CPI) prices, as these measures account for rent.

Construction 510

Construction Residential Sales Mortgages 510

Housing Wire

FEBRUARY 24, 2025

If there are too few homes for sale, they dont have to be affordable to everyone, they only have to be affordable to a few people. In 2024, we saw a notable increase in buyer demand when mortgage rates got close to 6%. At that time in the fourth quarter, home sales picked up and home prices did too. housing market.

Sales 492

Sales Mortgages As-is Marketing 492

Housing Wire

MARCH 31, 2025

There are three big trends in the spring 2025 housing market: Supply continues to build. The weekly pending home sales rate is above last year at this time. There are just slightly more home sales happening now than last year at this time. Its getting close. Those do not seem imminent.

Sales 460

Sales Mortgages As-is Marketing 460

Housing Wire

APRIL 14, 2025

Real estate technology firm Lofty has announced the launch of Lofty Bloom, a new automated marketing solution aimed at helping real estate professionals focus on specific ZIP codes and generate high-quality seller leads. Campaigns launch automatically based on preset triggers, giving agents more time to focus on closing deals.

Agents 271

Agents Marketing Technology Design 271

Housing Wire

JANUARY 23, 2025

Tom closed over $17 million in volume in his second year in real estate. Tom Brennan: By the numbers Market: Charlotte, North Carolina Niche: Luxury homes Year one sales volume: $1.9 The local competition in Charlotte was fierce, and with only a handful of closed deals, he knew he couldnt compete with experienced agents.

Closing 370

Closing Agents Branding As-is 370

Housing Wire

APRIL 5, 2025

Mortgage rates recently hit a year-to-date low, coinciding with ongoing market disruptions from tariffs. The more encouraging story, however, is that the spring season is shaping up positively for the housing market. Despite the crazy negative headlines, existing home sales aren’t crashing based on the data we are seeing now.

Mortgages 533

Mortgages Sales Marketing As-is 533

Housing Wire

MAY 23, 2024

New home sales missed estimates , showing that demand isn’t crashing but not growing much either. From Census : For Sale Inventory and Months’ Supply: The seasonally adjusted estimate of new houses for sale at the end of April was 480,000. months at the current sales rate. This represents a supply of 9.1 percent (±12.0

Sales 497

Sales Marketing Construction Residential 497

Housing Wire

DECEMBER 18, 2024

The company has an aggressive marketing goal to reach the No. And then looking at the vast demand or the vast breadth of competitors out there, we kind of looked at where they are doing well and where did we need to kind of jump in there and kind of close that gap. Market share and brand authority Why launch this site now?

Marketing 417

Marketing Lending Branding Banks 417

Housing Wire

JANUARY 17, 2025

range are positive to grow sales, whereas rates at 7% and above especially 7.50% or higher significantly impact the builder data. When analyzing new home sales data and housing starts, it’s important to remember this rule of thumb. This is why it’s essential to monitor builders’ forward-looking outlooks closely.

Mortgages 488

Mortgages Construction Sales As-is 488

Housing Wire

NOVEMBER 4, 2024

The announcement, made in a YouTube video featuring Rocket Pro TPO Executive Vice President Mike Fawaz and Divisional Vice President Nathan Kyle, also advertised the company’s upcoming “Pro Performance Sales Training” efforts, slated to occur on Nov. Rocket’s new offering debuts roughly one a week ahead of its Nov.

FHA loan 370

FHA loan Mortgages Marketing Loans 370

Housing Wire

MARCH 4, 2025

March figures to be a crucial month for gauging consumer interest in the 2025 housing market. The pace of home sales remains near a 30-year low point as home prices and mortgage rates keep potential borrowers in wait-and-see mode. would been as a sign of stability for a housing market that has been volatile of late.

Mortgages 479

Mortgages Sales Finance Closing 479

Housing Wire

OCTOBER 23, 2024

What had previously been a surprisingly mild 2024 hurricane season closed with two devastating storms that hammered Florida and North Carolina. While assessing the full scale of the damage could still take months, the short-term effects on the two state’s housing markets were immediately visible — the markets came to a complete halt.

Investor 459

Investor Sales Closing Marketing 459

Housing Wire

MARCH 15, 2025

Earlier this year, when mortgage rates soared to 7.26%, a cloud of worry hung over the housing market many feared that home sales would tumble in 2025, fueled by concerns about inflation and tariffs. housing market revolves around the direction of the 10-year yield. The bond market held its ground after hitting lows on Monday.

Mortgages 537

Mortgages Sales Marketing As-is 537

Housing Wire

DECEMBER 12, 2024

Every title company wanted a great piece of the current refi market and most would do about anything to obtain it.The problem; almost all were late to the party and not prepared. Unfortunate for most, whereas a few had prepared, most did not see the magnitude of this market anomaly! Consumers were refinancing in astronomical numbers!

Title 364

Title Marketing Banks Loans 364

Housing Wire

NOVEMBER 5, 2024

And for all talk about getting a good deal on a purchase or sale, people still just want to find the right home and have a smooth process. 1 need, while only 14% said they wanted help in negotiating the terms of the sale. The survey also shed light on the different methods by which agents are marketing homes for sale.

Purchase and sale agreement 435

Purchase and sale agreement Agents MLS Sales 435

Housing Wire

OCTOBER 28, 2024

We track inventory and home sales very closely, so the biggest surprise this year has been the resiliency of home prices. All the dominant trends in the housing market this year seem like they would indicate home prices declining. As a result, we’re now only 21% fewer homes on the market than this point in 2019.

Mortgages 476

Mortgages Sales Marketing As-is 476

Housing Wire

MARCH 5, 2025

A large majority of homeowners (88%) have concerns about selling their homes, with financial uncertainty and housing market conditions ranking among their top fears, according to a recent survey by Clever Real Estate. Other concerns include potential buyers requesting excessive concessions (72%) and backing out of a deal before closing (70%).

Marketing 492

Marketing Sales Closing Mortgages 492

Housing Wire

JANUARY 16, 2025

Cleveland-based Corporate Settlement Solutions (CSS) released an analysis Thursday that highlights a growing gap between appraised home values and sale prices. Across the 19 East Coast and Midwest states in which CSS operates, appraisals were higher than sale prices in 57% of transactions during the second half of 2024.

Sales 397

Sales Mortgages Marketing Closing 397

Housing Wire

NOVEMBER 19, 2024

Since a Fed president makes this claim, it’s worth examining the data closely as he and his staff should be able to see the same housing data we are all looking at. We should note that existing home sales are in the third consecutive year of the lowest sales on record when you adjust to the workforce size.

Construction 539

Construction Mortgages Land Sales 539

Housing Wire

OCTOBER 15, 2024

1 and Sept 30 of this year based on prices for closed residential sales. The nation’s most expensive neighborhood — Atherton, California — saw its median sale price jump to $7.9 The nation’s most expensive neighborhood — Atherton, California — saw its median sale price jump to $7.9 million this year.

Residential 448

Residential Sales Closing As-is 448