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Existing home sales market now close to balance with supply

Housing Wire

Today’s existing home sales report shows that the existing home market is now almost balanced. We are very close to getting this balance nationally and in some markets we’re already there. million as a balanced market, but this equation has a second variable tied to today’s housing economics: affordability.

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Proposal would allow Freddie Mac to acquire closed-end second mortgages

Housing Wire

The Federal Housing Finance Agency (FHFA) this week announced a new product proposal for government-sponsored enterprise (GSE) Freddie Mac that would allow the agency to purchase certain single-family, closed-end second mortgages. This is specifically designed to benefit consumers during the high rate environment, the agency said. “In

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The two big housing market trends to watch in 2025

Housing Wire

All the housing market data for 2024 is in, and its fair to say that the housing market surprised us again! However, there are two big trends that stand out as we launch into 2025 affordability and sellers in the market. In the last few months, the market finally saw some sales growth over the previous year.

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30 must-have real estate text message scripts to convert leads and close deals

Housing Wire

In this article, we’ve gathered 30 real estate text message scripts designed to help you connect with leads, nurture relationships, and get more deals to the closing table this coming year. Use my well-worn, proven scripts below to build connection and close more deals. Let’s chat about how I can help you take advantage of this market!

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Millennials are Determined and Prices are Soaring: The Step-by-Step Formula for Closing More Sales to Millennial Buyers Fast!

Speaker: Paul Moya - CEO, Millennial Labs, and The Go-To Performance Marketing Strategist and Realtor Coach for the Best in the World

Today’s real estate market is at the crossroads between Millennials becoming the biggest segment of home buyers across the country and social media becoming the most important platform to attract potential buyers. The #1 Reason Most Millennial Viewers on Social Media Never Turn Into Closed Sales.

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Rising inventory is the most positive housing market story in 2024

Housing Wire

The most positive development in the housing market over 2024 has been the increase in active housing inventory , which is approaching the levels seen in 2019. Although those 2019 levels represent a five-decade low before COVID-19, the market was still functioning better than it did from 2020 to 2023. Weekly inventory change (Dec.

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Howard Hanna closes third acquisition in three months

Housing Wire

In late 2024 , Howard Hanna president and CEO Hoby Hanna told HousingWire that his company was focusing on taking more market share and growing in our existing footprint in 2025. On paper, being in that market makes a lot of sense, so we are looking at some possible acquisitions in markets like that, Hanna said.

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