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The anatomy of a successful real estate recruitment funnel

Housing Wire

Recruitment is a crucial determinant of growth and success for real estate brokerages. Like your customer, the recruitment process can be visualized as a sales funnel, where potential recruits enter at the top, and the best-suited agents emerge at the bottom as ideal members of your team or brokerage.

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NAR’s Lawrence Yun predicts lower rates, 15% jump in existing-home sales in 2024

Housing Wire

Yun took the stage on Tuesday at NAR NXT , the trade group’s annual conference in Anaheim, California. Meanwhile, he counts on home builders to ramp up new construction, as the existing-home inventory shortage lifts demand for new homes. ” According to Yun’s forecast, mortgage rates will fall to between 6% and 7% by spring 2024.

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Agents and LOs, here are 6 strategies for navigating a down real estate market

Housing Wire

I’ve seen every market shift imaginable as an agent, team leader and executive in the brokerage , mortgage and proptech space. By directing their energy towards positive and constructive thinking, they set the stage for growth. At the end of the day, our industry is characterized by uncertainty.

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Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

Housing Wire

For example, tips on home staging for a quick sale, how to get top dollar for a property, or advice on how to improve curb appeal are all topics that a seller might be interested in. RealEstateNews.com Tech trends, real estate news, brokerage and agent trends and news, and a data and research resource.

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10 ways to use virtual reality technology in your real estate business

Housing Wire

For example, Redfin , a real estate brokerage firm, adopts VR to offer virtual walkthroughs of properties with QR codes. Virtual home staging According to Realtor.com, staging a 2,000-square-foot home typically costs between $2,000 and $2,400 per month.

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How to make your constructive criticism easier to swallow

Inman

Fostering a feedback culture sets the stage for greater collaboration and performance improvement across your organization. Luxury consultant Chris Pollinger offers the strategies you need to make it happen.

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Top of the list: An interview with Ben Caballero

Housing Wire

There’s a management process we do where we touch each listing approximately 23 times, from changing the status and stage in construction process to changing the photographs. And when a home is completed, you have to get the photography done.

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