Housing Wire

MARCH 25, 2021

Nick Bailey, RE/MAX Chief Customer Officer, paced back and forth on a convention hall stage Thursday, warning of a “bogeyman,” be it Zillow or some other existential threat, that always seems to threaten the home broker. The news punctuated a convention that highlighted RE/MAX’s identity as a middle-class brand.

Brokerage 435

Brokerage Branding Technology Staging 435

Housing Wire

NOVEMBER 30, 2021

Being a market expert helps your brand? ?. up-to-date, reliable data comes directly from your MLS. Real estate data analytics that partner with your MLS?provide?the are recognized brands?that?bring Brokers, this might be an opportunity for an?additional?office additional?office office location. you’re?a

MLS 468

MLS Branding Agents Staging 468

Housing Wire

JUNE 7, 2024

Teams that work in multiple farm areas or those who want to expand to new areas will also appreciate having a branded, lead-capturing website for each area they serve. Leads are generated and captured on an IDX home search website First, Zurple creates a custom-branded IDX home search website for you. Zurple’s pricing: Is it worth it?

MLS 458

MLS Branding Land Design 458

Housing Wire

JUNE 15, 2024

Customizable website: A website customized for your brand that is IDX-enabled, tailored for lead capture, and search-engine friendly. MLS connectivity: Connect your IDX-enabled website with your MLS and send listingsand listing details in marketing pieces.

Marketing 459

Marketing MLS Agents Branding 459

Housing Wire

JANUARY 25, 2024

To help, Tom Ferry’s brand new Recruiting Roadmap course offers group coaching sessions with talented team leaders like you. So before you decide on a stage in your recruiting plan, write a script or email, or take that top listing agent out to an expensive lunch, ask yourself “How can I reframe this to help this agent succeed”?

Agents 448

Agents Brokerage Branding MLS 448

Housing Wire

DECEMBER 10, 2020

From refis to first-time-homebuyers in the beginning stages of their search, consumer interest has certainly been piqued by low rates and is only growing stronger. Consumers increasingly tuning out messaging and brands that are not relevant to them based upon their needs and interests in the moment.

MLS 378

MLS Branding Technology Mortgages 378

Housing Wire

NOVEMBER 16, 2023

Demonstrating you have a keen understanding of the whole client journey — from staging and listing to settling into a brand-new home — will give you a competitive advantage. Incorporating branded messaging and images also enhances your online identity, while IDX integration is crucial for real-time property listings.

Marketing 435

Marketing Branding Design Agents 435

Housing Wire

JULY 10, 2024

Your local MLS and association can help you find these crucial data points. You can find the data to determine the market type in your local MLS. Most large real estate brokerages have tools available for agents already branded with logos and colors and ready for you to input your information. What is their family size?

Staging 435

Staging Agents Renovation Marketing 435

Housing Wire

OCTOBER 18, 2023

I reported the numbers and walked off the stage.” An April 2018 email from Goldberg to Keller asking him to join the group highlights Blefari, Sherry Chris , the since retired president of Anywhere Expansion Brands , Craig Chatham, the CEO of The Realty Alliance , and Mike Ryan of RE/MAX.

Brokerage 459

Brokerage Agents MLS Staging 459

BAM Media

OCTOBER 22, 2024

Four days later, he was on the Real RISE stage in Vegas to launch Real Wallet and to announce enhancements to Leo, Real’s AI-powered 24/7 concierge, and the 2025 launch of Leo for Clients. can open a business checking account with Thread Bank, Member FDIC, which includes a Real-branded debit card. Read on for the highlights.

Brokerage 98

Brokerage Development Branding Technology 98

Toronto Realty Blog

JULY 31, 2020

I can’t risk your eyes not feasting upon the worst MLS “blurb” I have seen in a long time. “ Aaa Brand New Property ” – Why the use of Aaa? And yes, it’s brand-new. “ Brand New Appliances ” – In a new home? – What staging? TorontoRealtyBlog.

MLS 103

MLS Branding Staging Design 103

Toronto Realty Blog

APRIL 1, 2022

Flotsam and Jetsam is also an American thrash metal band: Flotsam and Jetsam are also characters from The Little Mermaid: But today, flotsam & jetsam will be the snippets, scraps, offcuts, and sundries found in my “MLS Musings” folder, most of which are from 2022. – “Our house doesn’t require any staging!”

MLS 111

MLS Branding Staging As-is 111

RIS Media

APRIL 27, 2022

The National Association of REALTORS® (NAR) and several national brands named in a lawsuit over an NAR policy announced that they are fighting a recent court decision designating the case as a class-action lawsuit. At issue is an MLS policy that the case file referred to as the “Adversary Commission Rule.”

MLS 98

MLS Industrial Agents Finance 98

Realty Biz

JUNE 1, 2022

However, real estate businesses tend to underutilize social media channels in favor of MLS sites, yard signs, third-party aggregators, open houses, email marketing campaigns, and traditional advertising media (billboards and print advertising). In the age of social media, real estate agents still prefer MLS websites for real estate marketing.

Branding 86

Branding MLS Staging Technology 86

Realty Biz

MARCH 22, 2021

Its marketing tools include an easy-to-use on-brand email studio with drag-and-drop email builder, behavior-targeted automated email or SMS outreach, click-to-print center for any stationery or business cards realtors may need to use, and a node for automated social media campaigns. Monday CRM. Hippo Video. Lucidpress.

Sales 124

Sales Marketing MLS Branding 124

RIS Media

APRIL 19, 2022

Highlight marketing strategies, time management, local expertise, the value of MLS and knowledge of market pricing. Even sharing free home staging tips can change the mind of a FSBO seller. Branding materials – Many FSBO sellers don’t understand the value of working with an agent or broker, let alone their branding.

Marketing 105

Marketing Staging Branding Agents 105

Real Trends

JUNE 7, 2023

Virtual Staging AI Virtual Staging AI prides itself on being the world’s first virtual staging algorithm powered by AI. Developed by Harvard Innovation Labs , Virtual Staging AI allows you to use pre-rendered digital assets that you can insert directly into your photos, and you don’t have to do that yourself.

Agents 105

Agents Staging Design Brokerage 105

The Close

JULY 22, 2022

Professional Staging Prepare Your Listing for Sale. Virtual Staging Optional Prepare Your Listing for Sale. Add Listing to MLS Create a Listing. Branded Directional Arrows Optional Additional Advertising. Some agents just photograph the house, place it in the MLS, and call it a day. Professional Staging.

Marketing 98

Marketing MLS Staging Agents 98

Marco Santarelli

MARCH 29, 2025

Gaining a Competitive Edge: In a crowded real estate market, focusing on a niche hyperlocal area can help you stand out from the competition, especially against larger national brands that may not have the same level of local insight.

Marketing 59

Marketing Staging New Construction As-is 59

The Close

JUNE 14, 2023

Every image you post on your multiple listing system (MLS) or Zillow needs to be high quality, and preferably have the same lighting. In most cases, you’ll want to shoot in the same order your pictures will be on your MLS. Real Estate Photography FAQ Should I always stage a home I want to shoot?

Staging 111

Staging MLS As-is Agents 111

Toronto Realty Blog

APRIL 26, 2023

A short while ago, I was perusing the new listings on MLS and I happened to see a condo in Peter & Giulia’s old building, which happened to be on the same floor, and happened to look like it was next door……or something. I stage every single property I list, without question. Staging is essential.

MLS 97

MLS Staging Brokerage Agents 97

Realty Biz

OCTOBER 13, 2023

This uniformity can help establish a strong brand identity and make your listings instantly recognizable. Getting the Most from Professional Photography Home Staging You could have the most amazing photos and videos produced, but if the home hasn't been staged correctly or is cluttered, you will be wasting the opportunity.

Staging 120

Staging MLS Branding Sales 120

Realty Biz

JULY 18, 2022

As a real estate agent, you know that the Internet is a valuable tool in building your brand. The National Association of Realtors found that 44% of all buyers search online for property listings as the first stage of their home search. The IDX allows real estate agents to display exclusive listings by other MLS participants.

Agents 76

Agents MLS Branding Land 76

HomeLight

JUNE 28, 2022

Discount brokerages provide basic services including listing your home in the local MLS, general marketing services, documentation, contracting, and legal services. The following recognized brands have built their reputations on providing professional, full-service real estate service from pre-listing preparations to close: Century 21.

Brokerage 110

Brokerage MLS Agents Staging 110

The Close

OCTOBER 14, 2022

Websites are glorified landing pages; you’ll need to keep and maintain your branded website. This is a complex set of reactive nurturing campaigns that do the bulk of the lead nurturing for you, including email, SMS texting, MLS property alerts, and more. The Zurple process can be broken down into three stages : Stage 1: Setup.

Land 105

Land Staging Closing Branding 105

The Close

NOVEMBER 6, 2023

Agent marketing will attract other agents, increase referrals and repeat business from your agents’ SOI, and—best of all—it helps maintain your brokerage’s brand image and standards. They offer gorgeous and easy-to-use branded templates for social media, flyers, brochures, open house signs, and much more. It’s like Canva on steroids.

Brokerage 98

Brokerage Agents Branding Staging 98

The Close

AUGUST 9, 2022

Noticeably present were companies shifting the conversation away from paid lead generation and toward building a holistic marketing and branding strategy. He made some pretty eye-opening pronouncements from the main stage during an interview with Greg Robertson , General Manager of MLS at Lone Wolf Technology. Related Article.

Industrial 98

Industrial Staging Technology Brokerage 98

RIS Media

JULY 26, 2021

Your MLS is a great place to offer trends and statistics. Stay ahead of the most current local real estate market trends. Curating content about current market trends can be a great way to set yourself apart from others and show that you are a local real estate market expert.

Marketing 98

Marketing MLS Development Staging 98

RIS Media

MARCH 7, 2021

Constellation Real Estate Group—which houses several notable real estate brands such as Constellation1 , Zurple and SmartZip, among others—recently acquired Top Producer from Move, Inc. “We’re particularly excited about data—traditionally, data in the space has been related to MLS information,” says Smith.

Technology 98

Technology MLS Industrial Staging 98

The Close

MARCH 4, 2022

Use Your Open House Marketing to Help Build Your Personal Brand. One of the hardest lessons for new agents to learn is that their personal brands are built by everything they put out there. So if you want to build a brand that lasts, you need to take your marketing seriously, even for open houses. Related Article.

Branding 105

Branding Agents Staging As-is 105

The Close

MARCH 4, 2022

Not Using Your Personal Branding in ALL Your Marketing Materials. As a real estate agent, your personal brand is the most valuable asset you’ll ever own. After all, you can always generate more leads, but a great personal brand can last a lifetime. That’s no way to grow a personal brand. Related Article. Related Article.

Marketing 119

Marketing Branding Design Agents 119

GeekEstate

AUGUST 11, 2022

Agents, insurers and lenders: Create and/or enhance n homeowner experiences by using FoxyAI’s models in branded applications. RealStaq : Providing compliance expertise and refined national MLS data services, it has processed more than 1 billion intelligent image tags. Have staged 50,000+ photos. 1 million+ photos processed.

Renovation 121

Renovation Staging Technology Design 121

RIS Media

AUGUST 30, 2021

In most cases, your past and current listings will automatically feed to Zillow via your MLS; however, they don’t always show up exactly as you envisioned. It’s good practice always to double check your profile to ensure that past sales and new listings are showing up correctly.

Agents 98

Agents MLS Staging Technology 98

RIS Media

JUNE 28, 2021

When the CMA tool was expanded into CORE Present, a full presentation builder with persona-driven content and designs, custom branding and integrated e-signature tools—it was an easy decision for Dilbeck to add it to their core platform, company-wide.

Agents 98

Agents Marketing Technology MLS 98

RIS Media

SEPTEMBER 6, 2021

– Failing to update the MLS listing when homes are contingent, under contract, pending and so on. Writing too little doesn’t attract enough attention, and stretching the truth will only disappoint buyers when they do show up. Write accurate, clear descriptions —and proofread everything.

Agents 98

Agents MLS Staging Land 98

HomeLight

MARCH 31, 2022

The form will walk you through documenting what you know about which features your home has, such as trash compactor, number of ceiling fans, and the brand of your oven and dishwasher. Step 3: Declutter, clean, stage, and add curb appeal. Listing on the multiple listing service (MLS) will get your property more visibility.

Purchase and sale agreement 111

Purchase and sale agreement Inspection Title Inspection contingency 111

The Close

JANUARY 5, 2023

A robust digital and print marketing suite can do all of this as well as help maintain your brokerage’s brand and marketing standards. Your agents can simply visit your brokerage’s customized website and create brochures, social media assets, videos, and print marketing that fits your brand aesthetic. An MLS subscription is required.

Brokerage 111

Brokerage MLS Agents Branding 111