Housing Wire

APRIL 25, 2024

According to the release, in this role, Forsythe will be responsible for building the firm’s marketing strategies and global initiatives, working to expand the company’s brand visibility. She will also oversee eXp Realty’s brand management and advertising, as well as the firm’s digital marketing and public relations.

Marketing 432

Marketing Branding Staging Brokerage 432

Housing Wire

JUNE 30, 2023

From Anywhere Brands Chief Marketing Officer Amory Wooden to Newrez President Baron Silverstein, this line-up of speakers — who are collectively moving markets forwards — is one we’re excited to showcase on stage in Austin, Texas from Oct. And, we’ve put a lot of thought into who gets to be a part of this number.

Lending 394

Lending Staging Branding Mortgages 394

Housing Wire

AUGUST 18, 2022

As Chief Marketing Officer at OJO Labs , Karen Starns will be taking the stage for the “1+1=3 The Marketing Strategy of M&A” panel. In her role as CMO, Starns oversees a fast-growing, agile team across product marketing, brand, creative and insights. Women of Influence Forum.

Staging 417

Staging Branding Lending Industrial 417

Housing Wire

FEBRUARY 28, 2022

Its sophisticated hierarchy easily accommodates any organization’s expansion plans, including support for multiple lending channels, brokers and brands. Mortgage professionals are knowledgeable about home financing but may struggle with writing interesting content on a regular, ongoing basis.

Marketing 396

Marketing Mortgages Branding Technology 396

Housing Wire

JULY 5, 2023

From listening to executives at the biggest companies in real estate and mortgage to dedicated panels on growing women in leadership and how to build competitive marketing strategies , you can find inspiration on stage in Austin, Texas. Catch inspirational leaders on stage, discussing the business tactics you need to win the current market.

Development 370

Development Marketing Staging Lending 370

Housing Wire

NOVEMBER 26, 2024

The right open house strategies will generate leads and establish your brand presence in high-demand neighborhoods among your most desired clientele. We share some open house ideas to help you do just that, taking you through the planning, staging, marketing, hosting and follow-up for your open house events. Let’s dig in!

Staging 448

Staging MLS Agents Branding 448

Housing Wire

NOVEMBER 7, 2024

Finance of America (FOA), the reverse mortgage industry’s leading lender, announced its third-quarter 2024 earnings results on Wednesday evening. She said that the July consolidation of the FAR and AAG brands has proven successful. It delivered adjusted net income of $15 million, or $0.67

Equity 370

Equity Finance Loan Officer Branding 370

Housing Wire

AUGUST 21, 2020

A 30-year veteran in the consumer finance and mortgage industry, Hilzendeger will be assisting in the company’s growth, responsible for leading the mortgage servicing team and delivering customer experience. While he was there, Goode also helped raise $42 million in venture capital, the largest ever for a women’s tech brand.

Branding 344

Branding Commercial Lending Staging 344

Housing Wire

MAY 24, 2024

When Ginger Wilcox stepped into the role of brand president of Better Homes and Gardens Real Estate last June, many in the industry knew that the next 12 months would be challenging for the industry. Can you tell me a bit about your experience leading the BHGRE brand through this past year?

Agents 447

Agents Branding Industrial As-is 447

Housing Wire

FEBRUARY 14, 2024

Buy before you sell’ (BBYS) products like The Trade-In Mortgage powered by Calque eliminate the stressors caused by financing contingencies. Lenders want to consider who owns the client relationship and which brand is front and center in the transaction. The original home is usually purchased at a discount.

Backup offer 448

Backup offer Loan Officer Home sale contingency Branding 448

Housing Wire

FEBRUARY 8, 2024

I can’t say whom yet, but we’re in very, very early stages [of discussion] with a large U.S. It would be brand-new blood and brand-new investment. Currently, we’re the LOS system of record for Finance of America Reverse (FAR)/ American Advisors Group (AAG), the largest reverse lender in the U.S.

Banks 434

Banks Mortgages Technology Branding 434

Housing Wire

OCTOBER 11, 2022

A dependency on purchased leads not only weakens a lender’s brand, but it also indicates that an organization is missing out on opportunities to capture the business of contacts already in its database. A less discussed downside of purchased leads is that they can create an unhealthy reliance on third parties to feed sales funnels.

Staging 396

Staging Loans Mortgages Sales 396

BAM Media

DECEMBER 16, 2024

But the reality is that consistently posting high-quality content is one of the best ways to engage your audience, build your brand, and attract new leads! Browse topics related to real estate, community features, or staging tips, and youll quickly find inspiration to fuel your content calendar!

Branding 98

Branding Staging Finance Renovation 98

Housing Wire

DECEMBER 10, 2020

From refis to first-time-homebuyers in the beginning stages of their search, consumer interest has certainly been piqued by low rates and is only growing stronger. Consumers increasingly tuning out messaging and brands that are not relevant to them based upon their needs and interests in the moment.

MLS 346

MLS Branding Technology Mortgages 346

BAM Media

OCTOBER 22, 2024

Four days later, he was on the Real RISE stage in Vegas to launch Real Wallet and to announce enhancements to Leo, Real’s AI-powered 24/7 concierge, and the 2025 launch of Leo for Clients. can open a business checking account with Thread Bank, Member FDIC, which includes a Real-branded debit card. Read on for the highlights.

Brokerage 98

Brokerage Development Branding Technology 98

BAM Media

NOVEMBER 25, 2024

Staying active on social , even during slower times, is essential if you want to keep building your brand and growing your business. Sharing your daily BTS can humanize your brand, making you more relatable to your audience. Share information about current financing programs, home maintenance tips or local events!

Branding 97

Branding Staging As-is Agents 97

Housing Wire

JANUARY 21, 2022

It’s natural for the mind to wander toward a parade of green branding campaigns that may be aspirational in messaging but rarely result in measurable climate-friendly or socially sustainable solutions in practice. When the terms “green” or “ESG” are broached in polite company, eyes have a tendency to roll.

Marketing 418

Marketing Debt-to-income ratio Loans Investor 418

Housing Wire

DECEMBER 5, 2024

In addition to finding agents online, Zillows report indicates that 65% of pre-approved buyers used real estate websites or apps to explore financing options. If youre just getting started or looking to upgrade your current site, AgentFire can help you create a branded website that works as hard as you do. So, whats driving this shift?

Agents 370

Agents Land Design Technology 370

Housing Wire

MAY 21, 2024

Shannon Robinson “Kevin, being new to reverse, sat down with all of us and asked how we could build up the brand of the reverse team at NAF,” she said. “I Part of that extends to the mind of Thomson, who himself is new to the reverse space, she explained.

Mortgages 445

Mortgages Industrial Lending Staging 445

Housing Wire

OCTOBER 18, 2023

I reported the numbers and walked off the stage.” An April 2018 email from Goldberg to Keller asking him to join the group highlights Blefari, Sherry Chris , the since retired president of Anywhere Expansion Brands , Craig Chatham, the CEO of The Realty Alliance , and Mike Ryan of RE/MAX.

Brokerage 459

Brokerage Agents MLS Staging 459

BAM Media

MARCH 10, 2025

Relying solely on commissions is riskymarket shifts, seasonal slowdowns, and client ghosting can throw your finances off track. Monetizing Your Personal Brand Your brand is an income-generating asset, not just a marketing tool. for sponsored posts and co-branded marketing opportunities. Most agents give up too soon.

Branding 59

Branding Staging Agents Finance 59

Housing Wire

NOVEMBER 5, 2023

It often involves establishing and growing a strong personal brand and presence in the community (real world and digital). Segmented email campaigns targeting different types of buyers or sellers, or tailored to different stages of the buying or selling process can be highly effective.

Agents 476

Agents As-is Branding Marketing 476

The Close

DECEMBER 18, 2024

Without further ado, check out these fabulous courses for every stage of your real estate investing career. These courses have hundreds of on-demand videos covering writing a business plan , balance sheets, financing, pricing, technology, and tons more. For additional topics included in these courses, click on the course link.

Commercial 98

Commercial Property Management Investor Development 98

RIS Media

JUNE 6, 2021

From an academic background as a research professor at the University of Houston, Brené Brown has brought her studies in courage, shame, vulnerability and empathy to a larger stage, impacting the way people and organizations relate. 2: Leaders Eat Last by Simon Sinek.

Staging 104

Staging Brokerage Branding Finance 104

Easy Agent Pro

FEBRUARY 9, 2022

You can and should be using TikTok to promote your brand and your listings. Plan on going live at least once a week to connect with your audience of potential buyers and sellers and build your brand. But the short video format allows users to create compelling videos on a huge range of topics. Who Uses TikTok? TikTok Live Streams.

Marketing 116

Marketing Branding Inspection Staging 116

Realtor.com

FEBRUARY 25, 2021

ArtistGNDphotography / Getty Images Building a brand-new home may sound like a dream come true. It will provide all the detailed information you need at each stage of the home-building process so that everything goes as smoothly as possible. An obvious advantage of building a home is that everything is brand-new.

Land 131

Land Construction Design Loans 131

Realtor.com

NOVEMBER 5, 2020

Lots of coveted brands, once reserved for fancier department stores or specialty shops, can now be found at big-box stores and online retailers. “With this strategy, high-end brands can reach a bigger audience and sell in larger volume to recoup some of their costs.” Try this chic lighting brand for less at a big-box store.

Branding 101

Branding Design Staging Construction 101

BAM Media

FEBRUARY 3, 2025

Behind-the-Scenes : Show what goes into staging, open houses, or home tours. Heres an EXAMPLE Content Formula: Educational Posts (50%) Examples: Market updates, buyer/seller tips, financing options. If youre not using Reels, youre leaving opportunities on the table.

Agents 64

Agents Staging As-is Marketing 64

Easy Agent Pro

OCTOBER 3, 2023

Develop a Strong Personal Brand A well-crafted personal brand helps you stand out, builds credibility, attracts clients, and fosters long-term relationships. Let’s explore the significance of personal branding and discover tips for creating a compelling brand identity. For instance, who are your ideal clients?

Agents 97

Agents Marketing Branding Development 97

RIS Media

FEBRUARY 7, 2022

Major brands are already cementing their place in the metaverse, but what does this mean for individuals looking to stake their claim in the digital world? Cryptocurrency is the means of finance in the metaverse. The company plans to develop its digital plot into a virtual hub specializing in commerce for luxury fashion brands.

Agents 98

Agents Land Investor Commercial 98

HomeLight

AUGUST 31, 2021

Translating that to real estate terms, selling a house for cash goes something like this: Request an offer: You skip the staging and showing process and go straight to requesting an offer. You don’t want to disrupt your life with house prep, staging, and showings. But not all cash buyers have the same exact business model.

Proof of funds 144

Proof of funds Investor Due diligence Title 144

HomeLight

AUGUST 17, 2022

While the builder will have options to choose from, you still have to decide on a lot: Choose a floor plan, decide on upgrades, find financing, and make decisions that you may not expect to make. Some portions of the build you might be able to negotiate include: Financing. Buying a new construction home can be intimidating. Warranties.

New Construction 124

New Construction Construction Agents Inspection 124

The Close

JULY 22, 2022

Professional Staging Prepare Your Listing for Sale. Virtual Staging Optional Prepare Your Listing for Sale. Branded Directional Arrows Optional Additional Advertising. Unless you have an all-cash buyer, the home will have to appraise for the sales price or the buyer might struggle to obtain financing. Virtual Staging.

Marketing 98

Marketing MLS Staging Agents 98

RIS Media

DECEMBER 14, 2020

.” REACH has attracted technology startups developing solutions for multiple aspects of the industry, including energy solutions, virtual staging, transaction management, marketing automation, pay at close renovation, REALTOR® safety, leasing, lending, tokenization, and more.

Commercial 76

Commercial Technology Branding Residential 76

Realty Biz

MARCH 2, 2023

By providing helpful information on a regular basis, you can keep your brand top-of-mind and build trust over time. As a contributing author to, “The Digital Age of Real Estate,” she writes about technology and marketing trends that are influencing the future of the real estate and finance marketing. Click here to contact Cali Cioppa.

Marketing 104

Marketing Agents Staging Industrial 104

HomeLight

JULY 6, 2022

This temporary cash loan allows buyers to better compete in the market as the offer won’t be dependent on any financing or appraisal contingencies. Here is how it works: Get lender approval by filling out the financing application on the RealSure platform. Home buyers must also use RealSure’s approved lender for home financing.

Purchase and sale agreement 110

Purchase and sale agreement Agents Finance Inspection 110

RIS Media

APRIL 25, 2021

As in the previous situations, it’s a good idea to have the buyer pre-approved, if he or she needs financing, prior to beginning a search. Second-home buyers are likely buying a home purely for enjoyment and relaxation. There are a number of areas you can investigate to get a clearer picture of what they want.

Pre-approval 111

Pre-approval Closing Staging As-is 111