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Sell more homes: 17 home staging tips for real estate agents

Housing Wire

Home staging is your chance to transform a property into a home that buyers cant wait to get their hands on. As an agent, you know a beautifully staged home turns into a sold one. Ill discuss 17 home staging tips that will help you transform any property into a must-see listing. Why is home staging important?

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Real launches three new products during its agent conference

Housing Wire

From the RISE stage in Las Vegas , Real unveiled three new products for agents and clients on Tuesday. Real also unveiled Leo of Clients on the RISE stage Tuesday. The final product Real unveiled at RISE is Real Wallet , a financial platform designed to help agents control and manage their finances.

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Yes, real estate agents need to protect trademark rights in your brand

Housing Wire

If you’re going to take the time to brand yourself, take steps to protect that brand. I am a big believer in developing a brand for your real estate business from Day One. To me, branding a company is a chance to define yourself for the market and build a recognizable and memorable identity.

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How to become a real estate broker & launch a brokerage — Advice from a KW mega broker

Housing Wire

To excel, you must enter the industry with four main elements: a clear vision, a recognizable brand, an inspired team, and the systems to support them. This will be used in your marketing and branding, so be sure its polished. Craft a noteworthy real estate brand and logo Your brand is how people perceive your brokerage.

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Thinking of joining a real estate team? Here’s everything you should know

Housing Wire

Team structures to avoid While most team structures are designed for growth and success, not all teams are set up that way. They work to appropriately price listings, stage homes, and prepare properties to go to market. Marketing specialists: Marketing specialists handle the teams branding and advertising efforts.

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Marketing Leaders take the stage at HW Annual Oct. 10-12

Housing Wire

Whether you’re in the marketing space, a mortgage executive at a lender or real estate leader, we’ve designed this so all attendees can learn from the path these creative and innovative executives have walked to inform your go-to-market strategy for 2024. In four dedicated sessions, our Marketing Leaders will focus on this theme and more.

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Fresh coat of paint: Rocket unveils the first stage of its rebrand

Housing Wire

Rocket Companies , the parent of Rocket Mortgage , on Tuesday unveiled a refresh to its brand identity in an effort to unify Rocket’s many companies under a single umbrella. The name changes were not the only brand refreshes announced Tuesday. As part of this effort, Rocket is rebranding some of its businesses.

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