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Here’s the key to being an empowered real estate professional in 2022

Housing Wire

What matters for your market (wherever you are) is what patterns are developing near you. new listings, sold listings, days on market, off-market listings?—?will the trends and patterns that are unique to your market and will allow you to?identify?any Being a market expert helps your brand? ?.

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The best real estate brokerage software for 2024

Housing Wire

Our picks for the best brokerage websites include options with powerful integrated CRMs and more branding-focused options that work with the CRM you already use — right out of the box. They offer everything from turnkey websites you can easily customize to concierge design services to help you define (or refine) your brokerage’s brand.

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23 creative open house ideas to drive foot traffic, get leads and sell fast

Housing Wire

Here’s a guide to making your open house a can’t-miss occasion, with creative open house ideas that run the gamut from planning to marketing — from being the host with most to providing superb client follow-up. Add open house details to your MLS listing Don’t overlook the lowest-hanging (and most effective) fruit: your MLS.

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Brand Report: Three Months of Record-Breaking Home Sales

RIS Media

Days on Market – Average of 53 metro areas. The average days on market for homes sold in September 2020 was 39, down two days from the average in August 2020, and down seven days from the average in September 2019. The metro area with the lowest days on market was a tie between Omaha, Neb.,

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How to prepare a comparative market analysis (CMA) report

Housing Wire

Choose properties that have sold in the past six months or in a period of rapid market movement, in the past three months. Focus on properties that closed with reasonable terms and within a reasonable number of days on market. Pro Tip: You don’t need to include all the property details in your Comparative Market Analysis.

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How to compete and win with your listing presentation (+ scripts)

Housing Wire

Research market data Your work begins once you and your client have set an appointment to meet. It’s crucial for you to know the market and understand the numbers. Your local MLS and association can help you find these crucial data points. Market Inventory: What is the current market and micro-market inventory?

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Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

Housing Wire

Brand consistency helps build your brand identity. Or omit the MLS link and tease out the listing with stats and photos in your newsletter, and invite your audience to contact you directly for more information. But some software makes delivering custom real estate newsletters for clients that showcase your branding easier.