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FOA’s Kristen Sieffert talks about growing the business in 2025

Housing Wire

Despite a drop in overall profitability in the fourth quarter of 2024, FOA, one of the nations leading reverse mortgage lenders, remains optimistic about the total addressable market for home equity-based retirement products and will continue to develop its offerings in 2025.

Branding 346
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Citi looks to grow market share with mortgage.com platform

Housing Wire

On Wednesdy Citi launched mortgage.com, a new platform that creates a brand-endorsed, consumer-focused channel to leverage Citi’s brand authority and encourage mortgage or refinance applications for the bank. Market share and brand authority Why launch this site now?

Marketing 417
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Newrez parent Rithm Capital posts 57% profit growth in 2024

Housing Wire

billion in consumer loans from Goldman Sachs while also closing a deal to purchase Sculptor Capital Management and its $33 billion in assets under management. Newrez reported continued momentum for its home equity and non-QM loan products as originations were up 29% between the third and fourth quarters. In 2023, it acquired $1.4

Loans 406
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Home equity products light up a dark housing market

Housing Wire

As the housing market suffers through a drought of home sales and related mortgage originations in the current high-rate environment, home prices and home equity continue to climb, helping to spark a revival of another sector — home equity lending and investment. That offering, Unlock HEA Trust 2023-1, is slated to close this week.

Equity 448
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A closer look at investor attitudes and trends in reverse mortgage stocks

Housing Wire

Executive leaders there pointed to the performance of the company’s proprietary loan products and trends in the Home Equity Conversion Mortgage ( HECM ) space as favorable. This brings earnings potential from the brand integration between FOA and American Advisors Group (AAG), he said, making for a much healthier position.

Investor 370
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Navigating movement in the mortgage industry series: Due diligence in mergers and acquisitions

Housing Wire

Branding/Intellectual property: Trade names, DBAs, and domain names Trade names, DBAs, trademarks, fictitious business names or assumed business names are what the world knows the business as. Also, have any employees been promised future equity in the seller? Patent & Trademark Office. The same is true of domain names.

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What it’s like connecting reverse mortgage professionals with forward lending partners

Housing Wire

Ashley Smith , the company’s senior vice president of brand marketing and strategic communications, said that home equity was a commonly discussed topic during the event. It’s the only closed-end second on the market that doesn’t require monthly payments and checks a lot of boxes for consumers, she said.

Lending 396