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2024 is not the year to cut corners on staging — here’s why

Housing Wire

When it comes to home staging, there are two homeowner camps: those who think it’s a waste of money and don’t want to pay more to make their home more attractive to buyers and those who realize the worth and are willing to make the investment needed. As a listing agent , I pay for both a staging consultation and staging items as needed.

Staging 459
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‘Zillow, virtually stage my listing photos in an art deco style with pink accents!’

Housing Wire

On Tuesday, the residential real estate giant announced the acquisition of Virtual Staging AI (VSAI). Founded in 2023 by Michael Bonacina and Mikhail Andreev, VSAI helps home sellers, agents and photographers create digitally staged images of a listing, eliminating the need for physical furniture in the home.

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As the lock-in effect eases, the market for new homes is shrinking

Housing Wire

As permits continue to decline, Redfin predicts that the new-home share of the market will fall further, leaving the door open for existing-home sales to take center stage in the market. As high mortgage rates reshape the housing market, existing homes are making up a larger percentage of for-sale inventory, and homebuyers are taking notice.

As-is 370
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Fresh coat of paint: Rocket unveils the first stage of its rebrand

Housing Wire

Rocket Companies , the parent of Rocket Mortgage , on Tuesday unveiled a refresh to its brand identity in an effort to unify Rocket’s many companies under a single umbrella. As part of this effort, Rocket is rebranding some of its businesses. Its title producer and appraisal management arm, Amrock , will now be known as Rocket Close.

Staging 370
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U.S. mortgage delinquency rates remain near historic lows: CoreLogic

Housing Wire

The data provider examined all stages of delinquencies to gain a complete view of the mortgage market and loan performance health. Early-stage delinquencies (mortgages 30 to 59 days past due) accounted for 1.5% In March 2024, the national delinquency rate for residential mortgages stood at 2.8% in March 2023. in March 2023.

Mortgages 476
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14 indispensable AI tools for real estate agents

Housing Wire

You’ve probably already used some AI tools for marketing without knowing it, if you’ve virtually staged your listing photos or used writing tools like Grammarly or ChatGPT to write blogs, emails or online ads. It’s the perfect way to introduce seasoned agents to AI without the intimidation factor – or the steep learning curve.

Agents 448
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Trade groups want these reforms to reduce property tax foreclosures

Housing Wire

These include requiring “clear, meaningful” notice at each stage of the tax foreclosure process; ensuring both owners and inheritors of ownership receive notice of foreclosure stages; creating alternatives to tax-initiated sales; and making redemption costs both “affordable and accessible.” In 2023, the U.S.

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