Housing Wire

FEBRUARY 9, 2025

But its worth it when youre cementing Rockets place as the ultimate homeownership brand, Jonathan Mildenhall , the CMO of Rocket, said in an interview with HousingWire. He continued, The Super Bowl is the ultimate marketing stage. Rocket Companies is not one to shy away from the spotlight. And why that song specifically?

Commercial 369

Commercial Branding Staging Land 369

Housing Wire

DECEMBER 27, 2024

Its important to understand how real estate teams work for you to decide whether its the right career move for you. Joining a team is a very personal decision. Our goal is to help educate you on what a real estate team is, how they work and the types of agents who thrive on teams. How do real estate teams work? Teams are led by a team leader.

Purchase and sale agreement 418

Purchase and sale agreement Branding Agents Closing 418

Housing Wire

JUNE 27, 2023

Attendees can find inspirational speakers on stage during the Marketing Leaders sessions. Here’s a list of some of the Marketing Leaders that you can expect to see on stage at HW Annual. What does marketing look like in 2023 and beyond? In four dedicated sessions, our Marketing Leaders will focus on this theme and more.

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Staging Marketing Mortgages Industrial 435

Housing Wire

FEBRUARY 19, 2025

Tje rapidly rising site traffic at Homes.com took center stage at CoStar Groups Q4 and full year 2024 earnings call with investors Tuesday evening. Florance said CoStar Group is hoping to grow the Homes.com brand awareness even further this year, in part aided by the companys second Super Bowl advertisement campaign. behind Zillow.

Branding 332

Branding Residential Investor Agents 332

Housing Wire

JANUARY 27, 2025

Have a seat and buckle in. The real estate industry is already in a whirlwind and the year has barely kicked off. To put it simply, the industry appears to be in its rapid evolution era. What does this look like? Firstly, real estate professionals are facing an unyielding storm of new challenges. Dont waste it.

Technology 397

Technology Renovation Agents Industrial 397

Housing Wire

FEBRUARY 24, 2025

Here are some of the benefits of using LinkedIn for real estate agents: Target specific people that align with your desired real estate audience Build your brand and online presence to showcase your expertise Network with other agents and real estate professionals like lenders, attorneys, property managers, etc.

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Agents HR Branding Title 304

Housing Wire

JANUARY 14, 2025

Rocket Companies , the parent of Rocket Mortgage , on Tuesday unveiled a refresh to its brand identity in an effort to unify Rocket’s many companies under a single umbrella. The name changes were not the only brand refreshes announced Tuesday. As part of this effort, Rocket is rebranding some of its businesses.

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Staging Title Branding Design 370

Housing Wire

AUGUST 22, 2023

Ginger Wilcox: We’re in a unique position to really leverage what I would call the cachet and awareness of a 100-year-old brand that really is synonymous with home and has been for over 100 years. Last month, we took advantage of our 15th anniversary to showcase the value of the brand to the industry which was extremely well received.

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Staging Branding Industrial Technology 369

Housing Wire

JUNE 27, 2023

Attendees can find inspirational speakers on stage at the Marketing Leaders section. Here’s a list of some of the Marketing Leaders that you can expect to see on stage at HW Annual. What does marketing look like in 2023 and beyond? Data to inform your decisions, data to capture market share and data to improve your bottom line.

Staging 370

Staging Marketing Mortgages Industrial 370

Housing Wire

DECEMBER 6, 2024

Its up to us as agents to stay engaged and stay in contact with our clients. Building on existing relationships is the quickest and easiest way to keep your pipeline filled with active buyers and sellers, so you dont have to worry about dry spells. Lets dive in! Summary What is a real estate newsletter? Why send a regular real estate newsletter?

Pre-approval 397

Pre-approval Design Industrial Agents 397

Housing Wire

MARCH 24, 2025

Build your brand. Everything you put out into the world (and the internet) becomes part of your brand, including how you showcase your listings. As a listing agent, showcasing your sellers properties in the absolute best light possible is a vital component of the service you provide them. Win more listings.

Purchase and sale agreement 214

Purchase and sale agreement Staging Due diligence Branding 214

Housing Wire

APRIL 22, 2024

Just hours after announcing his firm’s acquisition of 3D scanning firm Matterport , CoStar Group CEO Andy Florance took to the stage in Scottsdale, Arizona, at HousingWire ’s annual conference, The Gathering , to discuss the news. Brands matter.” With the lead diversion model, however, brokerage branding is less prominent.

Branding 445

Branding Brokerage Staging Residential 445

Housing Wire

APRIL 25, 2024

According to the release, in this role, Forsythe will be responsible for building the firm’s marketing strategies and global initiatives, working to expand the company’s brand visibility. She will also oversee eXp Realty’s brand management and advertising, as well as the firm’s digital marketing and public relations.

Marketing 443

Marketing Branding Staging Brokerage 443

Housing Wire

SEPTEMBER 23, 2024

Bringing NOVA under the Dark Matter brand is designed to benefit both LOS platforms, with the company saying that they can better adjust both brands under unified leadership. The company added that this consolidation is designed to benefit all the brands it oversees.

Branding 447

Branding Technology Design Staging 447

Housing Wire

DECEMBER 9, 2020

Together with HW Media brands HousingWire and FinLedger, the company will reach over 11 million real estate, mortgage and fintech professionals each year. Outside of the extensive data, reports and research distributed and shared by REAL Trends, the brand also produces two events, DealMAKERS Conference and Gathering of Eagles.

Branding 539

Branding Residential Brokerage Industrial 539

Housing Wire

APRIL 22, 2025

Tip 3: Stage each space with intention Staging is just as important for showings as it is for listing photographs. Lets be honest real estate photography may be the most important piece of selling a listing. As buyers scroll through dozens of homes online, your photos will be the reason they stop scrolling and start exploring.

Agents 195

Agents Staging MLS As-is 195

Housing Wire

NOVEMBER 26, 2024

The right open house strategies will generate leads and establish your brand presence in high-demand neighborhoods among your most desired clientele. We share some open house ideas to help you do just that, taking you through the planning, staging, marketing, hosting and follow-up for your open house events. Let’s dig in!

Staging 448

Staging MLS Agents Branding 448

Housing Wire

MAY 24, 2024

When Ginger Wilcox stepped into the role of brand president of Better Homes and Gardens Real Estate last June, many in the industry knew that the next 12 months would be challenging for the industry. Can you tell me a bit about your experience leading the BHGRE brand through this past year?

Agents 448

Agents Branding Industrial As-is 448

Housing Wire

AUGUST 29, 2023

Understanding and optimizing each stage of this funnel is critical to streamline recruitment and attract top-tier talent. Understanding and optimizing each stage of this funnel is critical to streamline recruitment and attract top-tier talent. Think of this as your core brand narrative. The first 90 days are critical.

Brokerage 370

Brokerage Staging Branding Agents 370

Housing Wire

JANUARY 3, 2025

Cox, a 25-year industry veteran, founded Results Realty in 2013 and runs it as a full-service real estate firm that can represent home buyers and sellers across all price points and stages of homeownership, including first-time buyers. Results Realty ERA Powered , located in St. On the 2024 RealTrends Verified rankings, Cox ranked No.

Staging 435

Staging Branding Technology Agents 435

Housing Wire

MARCH 25, 2021

Nick Bailey, RE/MAX Chief Customer Officer, paced back and forth on a convention hall stage Thursday, warning of a “bogeyman,” be it Zillow or some other existential threat, that always seems to threaten the home broker. The news punctuated a convention that highlighted RE/MAX’s identity as a middle-class brand.

Brokerage 435

Brokerage Branding Technology Staging 435

Housing Wire

JUNE 30, 2023

From Anywhere Brands Chief Marketing Officer Amory Wooden to Newrez President Baron Silverstein, this line-up of speakers — who are collectively moving markets forwards — is one we’re excited to showcase on stage in Austin, Texas from Oct. To learn more about the event or to register, go here.

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Lending Staging Branding Mortgages 396

Housing Wire

APRIL 3, 2024

The only entity to be immediately impacted in the initial rebranding stage is Ocwen itself, but a version of the new name is expected to roll out to both Liberty and PHH at some point in 2024. We believe our new brand genuinely represents how we operate and our focus on delivering results consistent with what our customers expect from us.”

Branding 444

Branding Mortgages Staging Equity 444

Housing Wire

MARCH 22, 2021

The complaint, filed in early 2020, comes from two rival firms that claimed Modus committed various co-branding and social media violations. The state of Washington is set to revoke the license of Modus , a title and escrow service software company owned by Compass, effective April 1. In all, Compass has lost $1.1 billion as of Dec.

Title 459

Title Staging Brokerage Renovation 459

Housing Wire

AUGUST 18, 2022

As Chief Marketing Officer at OJO Labs , Karen Starns will be taking the stage for the “1+1=3 The Marketing Strategy of M&A” panel. In her role as CMO, Starns oversees a fast-growing, agile team across product marketing, brand, creative and insights. Women of Influence Forum. Vanguard Forum.

Staging 418

Staging Branding Lending Industrial 418

Housing Wire

NOVEMBER 3, 2023

Anywhere Real Estate partnered with agent-client collaboration platform RealScout to allow the company’s affiliated real estate agents and franchise owners “to engage, nurture, and convert clients at each stage of the real estate journey,” according to an announcement on Friday.

Staging 448

Staging Branding Residential Agents 448

Housing Wire

FEBRUARY 9, 2024

So, it is the best place to get attention on a brand.” In an attempt to reach residential listing portal supremacy, CoStar Group (the parent company of Apartments.com and Homes.com ) will air four advertisements during this Sunday’s broadcast of Super Bowl LVIII between the San Francisco 49ers and the Kansas City Chiefs.

Commercial 476

Commercial Marketing Residential Branding 476

Housing Wire

FEBRUARY 14, 2024

Bring polish and consistency to your social media branding with this $54 monthly subscription service that lets you customize your message without having to fret over branding and design. Polished branding and online presence Luxury clients expect excellence in every aspect, including the presentation of their potential homes.

Agents 448

Agents Branding Design Development 448

Housing Wire

JANUARY 19, 2021

And yet, Bob has surrounded himself with a top-notch team of highly-skilled professional photographers, staging experts, graphic designers and other specialists. And yet, Bob has surrounded himself with a top-notch team of highly-skilled professional photographers, staging experts, graphic designers and other specialists.

Agents 476

Agents Staging Sales Branding 476

Housing Wire

DECEMBER 22, 2023

It means that loan originators need to realize the importance of having a digital brand. Going through this transitionary stage of life during a time of panic and crisis forced a lot of us to move back home in 2020 to be with family. Relying on and mastering technology has been second nature for myself and my peers.

Branding 459

Branding Technology Finance Industrial 459

Housing Wire

FEBRUARY 28, 2022

Its sophisticated hierarchy easily accommodates any organization’s expansion plans, including support for multiple lending channels, brokers and brands. The platform’s capabilities include a leading CRM tool, personalized, dynamic videos, co-branded property sites and fliers, a partner portal network, and more.

Marketing 397

Marketing Mortgages Branding Technology 397

Housing Wire

NOVEMBER 16, 2023

William Shakespeare said it well: “All the world’s a stage, And all the men and women merely players.” I didn’t realize how much I needed to get out of my comfort zone until I was out on that stage. The dance floor is a universe apart from the boardroom, and I found myself in brand-new territory. Your team is everything.

Staging 435

Staging Brokerage Branding Technology 435

Housing Wire

SEPTEMBER 6, 2024

Designed from the ground up based on the real-world experiences, pain points, and best practices, CANDID focuses on simplicity while delivering a consistent brand experience across every touchpoint—from its natively built POS, automated marketing content, and portals to fulfillment automations and client retention experience. Click Here

Mortgages 459

Mortgages Technology Staging Industrial 459

Housing Wire

NOVEMBER 16, 2023

Demonstrating you have a keen understanding of the whole client journey — from staging and listing to settling into a brand-new home — will give you a competitive advantage. For real estate professionals, the changing landscape is a call to action. Share helpful infographics Visual content is king.

Marketing 435

Marketing Branding Design Agents 435

Housing Wire

APRIL 22, 2021

Webinars allow you to educate, generate leads and increase brand awareness. A webinar is a good format to not only set the stage for the problem you are collectively solving for, but also to talk about how you solve it in different components. The quality of leads, audience engagement, and increased brand awareness to name a few.

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Development Branding Technology Staging 406

Housing Wire

AUGUST 7, 2024

Defendants’ motion advances arguments that are either improper to resolve at the motion to dismiss stage, conflict with Batton I, or rely on extreme minority positions that conflict with controlling Seventh Circuit or Supreme Court precedent,” the filing states. According to the plaintiffs’ response, however, this argument is not good enough.

Brokerage 448

Brokerage Staging Branding Agents 448

Housing Wire

JANUARY 25, 2024

To help, Tom Ferry’s brand new Recruiting Roadmap course offers group coaching sessions with talented team leaders like you. So before you decide on a stage in your recruiting plan, write a script or email, or take that top listing agent out to an expensive lunch, ask yourself “How can I reframe this to help this agent succeed”?

Agents 448

Agents Brokerage Branding As-is 448