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Nothing burger? Smart move? Industry reacts to NAR’s CCP changes

Housing Wire

Under what NAR is calling its MLS Listing Options for Sellers policy , sellers will have the option to delay marketing their listing publicly as long as they sign the required disclosure. Expanding choice means that NAR is still not letting homeowners choose precisely how to market their homes, but this is a small step in the right direction.

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The debate around Clear Cooperation ignores real solutions

Housing Wire

When I attended a national real estate conference last month, the Clear Cooperation Policy the provision requiring listings to be published on the MLS within 24 hours of marketing a property predictably surfaced as a hot-button issue. Sue Yannaccone is President and CEO of Anywhere Brands and Anywhere Advisors.

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Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

Housing Wire

We’ll also share best practices for developing and sending real estate newsletters and recommend some essential tools to make your email marketing stand out. Its up to us as agents to stay engaged and stay in contact with our clients. Lets dive in! Summary What is a real estate newsletter? Why send a regular real estate newsletter?

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Experts weigh usefulness of exclusive listings

Housing Wire

This shift is prompting real estate professionals and consumers alike to reevaluate implications of this marketing approach. Office exclusives, also known as private or pocket listings , refer to residential properties that are marketed privately rather than being broadly shared through the Multiple Listing Service (MLS).

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The best real estate brokerage software for 2024

Housing Wire

Here’s why: Good software might help your brokerage stay afloat in a post-lawsuit market. The right real estate brokerage software will help you gain market share, train, recruit, and retain more (and better) agents, and make more profits. That difference is everything. MaverickRE then automatically sends that information to your CRM.

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Here’s the key to being an empowered real estate professional in 2022

Housing Wire

a buyer’s market. ? . Why focus on what the national experts are saying when you could be an expert in your very own market??? Finding out that Chicago’s real estate market could still skyrocket a double-digit percentage?is What matters for your market (wherever you are) is what patterns are developing near you.

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SmartZip Review: Can data improve your prospecting game?

Housing Wire

SmartZip at-a-glance SmartZip key specs SmartZip pricing SmartZip pros & cons SmartZip features Smart Data Market Pulse Smart Targeting Reach 150 Other SmartZip tools SmartZip Alternatives How SmartZip compares Who is SmartZip best for? Or purchase just the data and the platform, and do the mailing and marketing yourself.

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