article thumbnail

Mortgage demand is up 5.4% as interest rates ramp down

Housing Wire

Mortgage applications increased 5.4% on a seasonally adjusted basis during the week ending Dec. 6, stemming from a 27% jump in refinance activity, according to a report released Wednesday by the Mortgage Bankers Association (MBA). This could represent a glimmer of hope for mortgage lenders heading into 2025.

As-is 390
article thumbnail

As boomers retire with record housing wealth, finding accessible housing is a challenge

Housing Wire

Despite being the beneficiaries of historic increases in home-price appreciation during and after the COVID-19 pandemic , older baby boomers — many of whom are approaching the age of 80 in 2025 — are now finding themselves challenged by a dearth of housing inventory that can best accommodate living in later life.

As-is 418
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How are mortgage rates affecting housing demand?

Housing Wire

I figured those increases would produce the same weakness in purchase apps that we saw earlier in the year. However, surprisingly, demand has held up better than I anticipated. We aren’t growing like before, but we aren’t as negative as I thought either. Let’s take a look at the data.

Mortgages 514
article thumbnail

The Federal Reserve’s housing recession dilemma

Housing Wire

Interestingly, employment for residential construction workers typically one of the first areas to experience declines before a recession has not yet seen its usual downturn. Several factors have been keeping labor steady, such as working through a backlog of orders and long turnaround times to complete projects. We will soon find out.

article thumbnail

The Complete Realtor: Tools to Successfully Manage Your Personal Life, Career, and Health

Speaker: Marki Lemons Ryhal, REALTOR, Keynote Speaker, 4X International Best Selling Author, and Podcaster at ReMarkiTable, LLC

Given the changes that the pandemic has forced real estate agents to make, agents are now under pressure to find a way to keep their health, personal life, and career on track. Flexibility is the key to future-proofing your role as a real estate agent; you must be able to pivot and adapt to succeed in all markets. Have effective Time Management.

article thumbnail

Here’s why we won’t build millions of new homes

Housing Wire

We heard a lot about the need for millions of new homes during the run-up to the election, so I can imagine how shocked some people are to see today’s report on housing starts and permits at recession levels. Traditionally, if demand is high, housing starts and permits should rise, but we are at recession levels today. percent (±11.6

article thumbnail

This Cybersecurity Awareness Month, let’s spread awareness about real estate wire fraud

Housing Wire

Far from slowing down, the scams are becoming more prevalent, sophisticated, and difficult to recognize as fraudulent. With October being Cybersecurity Awareness Month, it is important that the real estate industry and consumers speak up and spread the word about how to prevent these real estate cybercrimes.

Title 476
article thumbnail

Real Estate Solutions: How to Crush Your Sales Goals and Fuel Your Pipeline

Speaker: Mary Maloney, Founder & Team Leader at Hometown Realty

The sales cycle in real estate is frequently measured at 3+ months. During this time, real estate agents frequently lose contact with clients and miss out on opportunities because they fail to follow up and provide value to the client. She will discuss: A systematic approach to developing, nurturing, and converting prospects.

article thumbnail

The Secret to Building Successful Digital Sales Programs in 2022 and Beyond

Speaker: Jordi Gili, International Speaker, Managing Director at Execus, Professor Geneva Business School

As we kick off 2022, companies are giving more attention to their Digital/Social Sales Programs. While companies are enabling their sales professionals with coaching and a variety of digital tools to connect with potential customers, they're experiencing fluctuating KPIs. Sales and corporate strategy alignment. Consistent reporting.

article thumbnail

#Trending: How to Leverage Instagram’s Algorithm to Build Your Pipeline

Speaker: Eric Simon, Founder of The Broke Agent Media | Matt Lionetti, Real Estate Salesperson at The Agency

Social Media is one of the most efficient sales tools an agent can use! It has the potential to produce high-quality leads and foster client relationships when used effectively. As new social media tactics flood the market, agents are being inundated with the various apps and trends that could lead to their success.

article thumbnail

Database Restoration: How to Revive Dead Leads and Generate New Ones

Speaker: Rivers Pearce, CEO of W8LESS

Successful real estate professionals know that the most powerful tool in their business (aside from their stellar personality, of course) is maintaining a robust database of past, current, and prospective clients. However, keeping your contacts in a spreadsheet, or worse, sitting in your iPhone, simply won’t cut it in today’s world.

article thumbnail

Get More Referrals from Staying Top of Mind with Your Own Magazine!

Staying top of mind with your sphere is a proven way to gain referrals. Your own branded publication will be received as a gift to your top clients, and creates an easy opportunity for you to follow up and ask for referrals. Get your free magazine sample today!

article thumbnail

The #1 Reason Why Sales Coaching is Critical to Your 2022 Sales Success

Speaker: Tim Hughes, Co-Founder and CEO of Digital Leadership Associates

In this era of social media, traditional ways of selling are not as effective as they used to be. As prospects become more proficient on social media, many organizations struggle to keep up, not knowing how to navigate the new digital landscape. In the webinar you will learn: The importance of sales coaching. How to achieve leadership buy-in.

article thumbnail

Millennials are Determined and Prices are Soaring: The Step-by-Step Formula for Closing More Sales to Millennial Buyers Fast!

Speaker: Paul Moya - CEO, Millennial Labs, and The Go-To Performance Marketing Strategist and Realtor Coach for the Best in the World

Today’s real estate market is at the crossroads between Millennials becoming the biggest segment of home buyers across the country and social media becoming the most important platform to attract potential buyers. Pre-pandemic strategies focused on random Facebook posts, videos, and referrals for business, but these are a thing of the past.