Housing Wire

MARCH 18, 2025

It offered an innovative take on the agent compensation model and got a headstart on Zillow in the portal wars. But in a turbulent housing market , it may have been this innovation that ultimately ended Redfin’s run as a standalone company. Since the first quarter of 2021, Redfins agent count has fallen by 22.5%.

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Housing Wire

FEBRUARY 24, 2025

While many agents are all-in on Instagram, TikTok, or YouTube, theres another social media platform thats incredibly powerful: LinkedIn. Keep reading to learn why LinkedIn for real estate agents is so important, plus tips to optimize your profile and how to get real estate leads on LinkedIn. Theres also a recommendations section.

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Housing Wire

MAY 17, 2024

Redfin is expanding its Redfin Next agent payment plan into 25 new markets starting in August 2024. Agents on the Redfin Next payment plan are W-2 employees who receive benefits, including health care, 401(k) matches, mileage, dues, technology tools and team support. Louis; and Virginia.

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Housing Wire

OCTOBER 9, 2024

Zillow Group is continuing its quest to become a one-stop shop to serve all the needs of a real estate agent. On Tuesday, the residential real estate giant announced the acquisition of Virtual Staging AI (VSAI). Agents and real estate professionals can upload photos to the platform and then select and a room type and furniture style.

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Housing Wire

NOVEMBER 8, 2024

On Thursday, MLS leaders took center stage at several conference sessions, including discussions of the business practice changes driven by the NAR commission lawsuit settlement and how the role of the MLS — and the MLS-broker relationship — has evolved as a result. “And We have to recognize that people are cranky,” Wilson said.

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Housing Wire

DECEMBER 5, 2024

Editor in Chief Sarah Wheeler sat down with Divya Aathresh, founder and CEO of MaxHome.AI , to talk about the startup’s goals and how using artificial intelligence to solve real estate’s back-office problems will free up agents to do what they love best. What stage is the company in right now? in January. How are they using tech?

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Housing Wire

MARCH 24, 2025

Is the home being marketed effectively? Is the price aligned with current market conditions? Lets take a look at the six necessary factors I coach agents to consider before speaking to their clients about a price reduction. Inside, staging can make a huge difference. Does it show well? Whats the difference?

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Housing Wire

JANUARY 22, 2025

The announcement comes shortly after Rocket unveiled the first stage of its rebrand and is a part of the company’s conscious effort to unify Rockets many companies under a single umbrella. The AI Agent streamlines tasks such as filling out applications and connecting users with Rocket Mortgage bankers.

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Housing Wire

JANUARY 27, 2025

For example, changing agent commission guidelines and emerging lead contact regulations are keeping professionals up at night. Together, these obstacles are forcing agents and brokerages to hit the sidelines and plan against seemingly insurmountable odds like facing Brady and the Patriots in the Superbowl. What does this look like?

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Housing Wire

FEBRUARY 29, 2024

Real estate agents gathered at the Palladium Theater in New York City’s Times Square on Thursday to learn networking and lead generation strategies from some of the nation’s top luxury real estate agents at the Goldbar Live conference. told attendees from the Palladium stage. For some people, it is at temple or at church.

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Housing Wire

DECEMBER 22, 2023

Facing a challenging housing market can be daunting for agents and loan officers alike. As industry professionals grapple with uncertainties, market shifts and evolving dynamics, the key to thriving lies not only in adapting to change but also in embracing it as an opportunity for growth.

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Housing Wire

FEBRUARY 4, 2025

The race is on for brokerages to capture clients in an incredibly difficult housing market, and Compass believes a new technology offering will give it an advantage. Compass One gives clients easy access to relevant documents, calendars, listings and communication with their agent. Sellers have access to all offers.

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Housing Wire

MARCH 13, 2024

Artificial intelligence (AI) tools equip real estate agents with unprecedented capabilities. Similarly, data-driven marketing can be more cost effective, helping you focus your marketing budget on homeowners who are most likely to sell, and on buyers who are actively looking for their next home. Visit Top Producer 2.

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Housing Wire

JANUARY 19, 2021

I saw a social media post recently by our local ‘mega-agent’ entitled: “Breaking News: Individual Real Estate agents added to Endangered Professions List!”. This post compares the individual real estate agent to “a tennis player using a wooden racket” or “a football player with a leather helmet.” The individual agent.

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Housing Wire

DECEMBER 27, 2024

Youve likely heard about real estate teams and how they can impact your career but what exactly are they, and why are so many agents joining or building teams? Our goal is to help educate you on what a real estate team is, how they work and the types of agents who thrive on teams. If youre reading this article, youre not alone.

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Housing Wire

SEPTEMBER 9, 2024

Roughly a year after launching its new agent payment plan, Redfin has announced that it is expanding Redfin Next to agents nationwide, according to an announcement on Monday. 27, all Redfin agents who enroll in the plan will earn commission splits of up to 75%. In August, Redfin Next launched in an additional 25 markets.

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Housing Wire

MARCH 17, 2025

In this weeks episode of the RealTrending podcast, host Tracey Velt sits down with Ohio Realtors President Michelle Billings , an agent at Coldwell Banker Realty in Montgomery, Ohio. They explored affordability issues in today’s real estate market and how agents should leverage their knowledge for success.

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Housing Wire

DECEMBER 6, 2024

Real estate agents often make the mistake of believing their clients will remember them forever but they dont. Its up to us as agents to stay engaged and stay in contact with our clients. Content: Agents can include any combination of data and information. When you buy through our links, we may earn a commission. Lets dive in!

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Housing Wire

JANUARY 14, 2025

If your dream is to own your own brokerage and manage a team of top-performing agents, leading your team to success means much more than hanging a new license on your wall. A note about terminology In some states, an entry-level real estate salesperson is called a broker instead of an agent. The terms used vary by state.

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Housing Wire

JUNE 5, 2024

real estate brokerage Compass announced Wednesday that it has hired Hal Bennett, a high-producing agent based in the Seattle area. Bennett formerly worked with Redfin , where he was recognized by RealTrends among the top-producing agents in the state of Washington in 2023. Bennett ranked No. 16 in the state with 63 sides and was No.

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Housing Wire

SEPTEMBER 12, 2024

While it hasn’t reached the trillion-dollar mark in residential real estate value held by cities like New York and Chicago , Charlotte’s market has nonetheless experienced significant growth, with total property values pushing $200 billion as of 2023. Charlotte, North Carolina, has emerged as a major player in the Southeast U.S.

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Housing Wire

APRIL 1, 2025

A more efficient and intuitive customer relationship management system (CRM); tools to create better marketing materials; streamlined client communications; and a place to manage the deal pipeline, transactions, and checklists in one place. Consumers purchase homes, but Compass touts its technology among prospective real estate agents.

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Real Estate News

APRIL 4, 2025

Brokerage leadership coordinated a private listings push in the region despite MLS rules restricting pre-marketing and the risk of steep fines for agents.

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Real Estate News

MARCH 30, 2023

Agents surveyed for NAR's Profile of Home Staging reported that staged homes can sell faster and for more money, even in a sellers market.

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Housing Wire

JULY 24, 2024

Real estate companies are using artificial intelligence (AI) to improve agent productivity, which they believe will be even more necessary due to changes to their commission structure — mainly on the buyer’s side. In June, the company launched a real estate assistantt, KWIQ , that is powered by generative AI.

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Housing Wire

FEBRUARY 26, 2025

It also creates a strategic opportunity for agents who understand modern search behavior and how to connect lifestyle and informational content with listings in meaningful ways. Lastly, an agent could publish a market analysis of trends related to this term. It doesn’t signal the end of SEO as a core traffic channel.

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Housing Wire

FEBRUARY 20, 2025

WFP has 150 agents and has executed $43 billion in sales volume over the past 25 years. The acquisition gives Compass a firm footprint of high-end homes in an area with an expensive housing market. At the end of 2023, the number of principal agents at the brokerage stood at 14,683. metropolitan area.

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Housing Wire

APRIL 25, 2024

On Thursday, the firm announced that Forsythe was joining eXp as its new chief marketing officer. According to the release, in this role, Forsythe will be responsible for building the firm’s marketing strategies and global initiatives, working to expand the company’s brand visibility. “I’m absolutely thrilled to join eXp Realty.

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Housing Wire

AUGUST 15, 2023

Gary Keller took to the stage at the 2023 Keller Williams Mega Agent Camp in Austin, Texas , Tuesday morning with his usual bravado: a black-and-white video featuring his favorite animal, the buffalo , in a thunderstorm, alongside a motivational message for agents. “We are the storm,” the text read.

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Housing Wire

FEBRUARY 19, 2025

Buyers agents are not just bright smiles that open doors were the guide our clients rely on to navigate the homebuying process. Thats why having a definitive homebuying checklist is an essential part of your agent toolkit. Set the stage: Educate your clients on the market This is your time to shine!

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Housing Wire

DECEMBER 11, 2024

For Haase, these messages act as guideposts as he carries out Uniteds mission, which is to improve the financial trajectory of our agents and brokers careers and lives. This goes for anything ranging from decisions about products and services to decisions about entering new markets. Haase said.

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Housing Wire

JANUARY 21, 2025

After 29 years and thousands of listing presentations, I have found that sellers, more than ever, want an agent who has solid negotiation chops and who is willing to use them on their behalf. If you want a positive outcome, its your responsibility to manage not only your emotions but the emotions of the other agent and your client.

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HomeLight

DECEMBER 4, 2024

If you’re looking to receive top dollar from your home, have a speedier sale with less time on the market , and appeal to more buyers online and at showings, you should strongly consider staging your home. Here’s what you need to know about staging a bedroom. HomeLight can connect you with a top-performing agent near you.

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Housing Wire

MARCH 24, 2025

As a listing agent, showcasing your sellers properties in the absolute best light possible is a vital component of the service you provide them. This will set you apart from the competition, as many agents cut corners and do not provide this service consistently. This can make a big difference for newer agents just starting out.

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Housing Wire

FEBRUARY 5, 2025

Do simple things every day and do them 10% better than the average agent. Seventy percent of Realtors in your market are terrible at their jobs. They get shiny object syndrome and burn time, money and precious energy chasing glamorous marketing strategies that dont increase their income. Fancy fails. Simple scales.

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Housing Wire

MAY 24, 2024

With the industry quickly changing and the market conditions that we are facing, the impact of both having this strong network of our affiliated agents and brokers, but also the power of the scale of our organization behind them is really evident. I have also learned a lot about the power of scale.

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Housing Wire

NOVEMBER 21, 2024

Related articles 39 cutting-edge real estate marketing ideas for 2024 How to get listings in real estate — 11 proven strategies for 2024 Driveway & pathway upgrades From the moment buyers pull into the driveway to the instant they step onto the pathway to the front door, every detail matters. Think of it as staging the outdoor areas.

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