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Compass invites outside agents to use Coming Soon listings in latest shot at CCP

Housing Wire

The brokerage is giving agents at all brokerages access to Coming Soon, which houses its exclusive listings. Compass says that the listings protect home sellers against negative insights, such as days on market. Coming Soon is part of Compasss three-phase marketing plan for homes.

Agents 377
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What constitutes public marketing? NAR clarifies details on delayed marketing listings

Housing Wire

Under the National Association of Realtors (NAR) new Multiple Listing Options policy, the trade group is allowing listing agents, with the signed consent and direct permission of their seller client, to delay publicly marketing a listing through Internet Data Exchange (IDX) feeds and syndication.

Marketing 309
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Zillow, eXp Realty team up against delayed marketing listings

Housing Wire

At the core of Zillows listing standards is the belief that if a listing is marketed to any home shoppers, it should be marketed to all home shoppers. Pareja said his viewpoint on this issue stems from leading a brokerage that operates in 23 markets outside of North America. where all the data is siloed, Pareja said.

Marketing 284
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57 crucial real estate statistics that explain the 2025 market

Housing Wire

Stats are the fuel to the fire of the real estate market and will make you exude confidence in conversations with potential clientsmaking them feel confident in hiring you to represent them. Why are real estate statistics important for agents? The average days homes stay on the market is 117 days; the median days on market is 77 days.

Marketing 357
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The future of the MLS may be murky, but brokers still want the data

Housing Wire

As a panel of real estate leaders gathered to discuss the future of the MLS at the National Association of Realtors ‘ NXT conference in Boston, Errol Samuelson , Zillow ‘s chief industry development officer, found himself and his company in a bit different standing than usual with the audience of several hundred agents and brokers.

MLS 370
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Price reductions: 6 things to consider before lowering the price

Housing Wire

Is the home being marketed effectively? Is the price aligned with current market conditions? Lets take a look at the six necessary factors I coach agents to consider before speaking to their clients about a price reduction. These markets are very local and can last weeks, months or years. Does it show well?

Staging 360
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Nothing burger? Smart move? Industry reacts to NAR’s CCP changes

Housing Wire

Under what NAR is calling its MLS Listing Options for Sellers policy , sellers will have the option to delay marketing their listing publicly as long as they sign the required disclosure. Weve always been committed to ensuring that our policies meet the needs of our subscribers in a changing market, and that will always be the case.