Housing Wire

OCTOBER 16, 2024

A new startup wants to help real estate agents get more out of their multiple listing service (MLS). Realoq has launched a MLS platform that features customized branding and direct access to consumers, and the company believes it will provide savings on lead generation. In June, Realoq expanded into three new states.

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MLS Branding Agents Technology 442

Housing Wire

APRIL 4, 2025

Office exclusives are becoming an increasingly significant segment of the Bright MLS marketplace, according to a recent Bright MLS study examining their impact on the broader housing market. Office exclusives take longer to sell and offer no price advantages over immediately promoting a home through the MLS, it said.

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MLS Brokerage Agents Sales 245

Housing Wire

JULY 2, 2024

The Arizona Regional Multiple Listing Service (ARMLS) announced a partnership with Lone Wolf Technologies that will give ARMLS subscribers access to a tool designed to give agents information to guide their clients through an uncertain market. ” This isn’t Lone Wolf’s first partnership with an MLS this year. .

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MLS Technology Branding Brokerage 400

Housing Wire

NOVEMBER 19, 2024

On Tuesday, the Anywhere brand announced the launch of Corcoran McEnearney , marking the entrance of the Corcoran Affiliates network into the nation’s capital. “We In the ensuing 40 years, the firm has grown to include more than 420 agents and 40 support staff working across 13 offices across Washington, D.C., metropolitan area.

Principal 367

Principal Commercial MLS Branding 367

Housing Wire

JANUARY 14, 2025

If you dig a little deeper into the backgrounds of the agents on the Real Trends Verified list, you might think so. He was a bartender who started his real estate career in a market that was brand new to him. You need to consider their track record helping agents similar to you and make sure they are a fit for your personality.

Agents 370

Agents Investor MLS Branding 370

Housing Wire

JANUARY 27, 2025

For example, changing agent commission guidelines and emerging lead contact regulations are keeping professionals up at night. Together, these obstacles are forcing agents and brokerages to hit the sidelines and plan against seemingly insurmountable odds like facing Brady and the Patriots in the Superbowl. What does this look like?

Technology 397

Technology Renovation Agents Industrial 397

Housing Wire

OCTOBER 1, 2024

The role and value of real estate agents has come under scrutiny since the National Association of Realtors (NAR) settled a bevy of antitrust lawsuits related to offers of agent compensation on Realtor-owned multiple listing services (MLSs). What we want to do is be able to bring to light everything the agents are actually doing.”

Agents 448

Agents MLS Brokerage Branding 448

Housing Wire

MARCH 10, 2025

Now, as brokerages experiment with private listing networks (PLNs) and MLS s push back, another fight has emergedwho should control where and how listings are shared. Search portals charge agents to participate in a system that resells their own leads back to them. Sellers will no longer ask: “Is my home listed on the MLS?”

As-is 302

As-is MLS Brokerage Industrial 302

Housing Wire

APRIL 13, 2025

CoStar CEO Andy Florance is the next leader to speak out after Zillow announced that beginning in May, any property publicly marketed must be entered into a Multiple Listing Service (MLS) within 24 hours or risk not being published on Zillow or Trulia. Zillow’s lead-diversion model is anti-consumer and anti-agent.

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MLS Brokerage Agents Branding 257

Housing Wire

APRIL 3, 2025

If a seller chooses to use the new delayed marketing pathway for their listing, it must be submitted to the MLS, but it can not be syndicated or included in internet data exchange (IDX) feeds. They could make the change in a heartbeat, said John Heithaus, an industry consultant and former chief marketing officer for Bright MLS.

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Marketing Brokerage MLS Industrial 302

Housing Wire

MARCH 14, 2025

In an op-ed published Wednesday by Newsweek, Coldwell Banker president and CEO Kamini Lane let loose about the potential repeal of CCP, which requires brokers to list a property on the MLS within 24 hours of publicly marketing it. Debate over the rule has heated up in recent months. Lane offered more thoughts in her op-ed.

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MLS Branding Brokerage Industrial 307

Housing Wire

FEBRUARY 11, 2025

When I attended a national real estate conference last month, the Clear Cooperation Policy the provision requiring listings to be published on the MLS within 24 hours of marketing a property predictably surfaced as a hot-button issue. At one point, a poll asked the hundreds in the audience: What are your thoughts on Clear Cooperation?

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MLS Brokerage Industrial Agents 282

Housing Wire

FEBRUARY 4, 2025

Meanwhile, anyone challenging the status quo may be branded as “self-serving” or “indifferent to consumers.” The essence of our industrys defense of modern MLS infrastructure rests upon a fragile foundation that says, “Its not perfect, but its the best we can do.”

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MLS Brokerage Industrial Agents 249

Housing Wire

FEBRUARY 20, 2025

The groups announced Thursday that theyve come to an agreement that will pare down PARs membership option to agents who are not Realtors, bringing PAR into compliance with NARs bylaws. This matter was never about MLS access, and NAR policy on this has not changed, NAR said in a statement.

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MLS Branding Agents Industrial 210

Housing Wire

SEPTEMBER 10, 2024

Today’s real estate website builder offers a turnkey, easy-to-use solution to help build your brand, market your business and generate more (and better) leads. And yes, there’s an MLS feed since most are IDX-enabled. Instead of learning to code or wrestling with WordPress, you can get your website up and running in an afternoon.

Brokerage 436

Brokerage Agents Branding Land 436

Housing Wire

JANUARY 25, 2024

The data are sobering: The Agent Movement Index , the number of experienced Realtors switching brokerages each month, was at its lowest level since 2016. The number of agents switching brokerages is ticking upward and markets are stabilizing across the country. If you want to learn how to recruit agents, now is the time.

Agents 447

Agents Brokerage Branding As-is 447

Housing Wire

SEPTEMBER 13, 2024

At the recent Keller Williams Mega Agent Camp , the shaky economy was a common topic of conversation. Whether you believe these predictions or not, agents need to start preparing — yesterday — to avoid washing out the next time a recession hits. As a top-producing agent during the 2008 recession, I was unprepared.

Agents 448

Agents Branding Equity Design 448

Housing Wire

FEBRUARY 27, 2025

Real estate listing descriptions can be tricky to write, especially for agents who dont have a background in creative writing. Your listing description allows you, as the listing agent, to showcase the property’s best features in a way that reaches potential buyers on a deeper level. Visit Zillow Premier Agent 4.

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Renovation Agents MLS Equity 337

Housing Wire

OCTOBER 19, 2023

Several industry executives, including Rene Galicia, the former director of MLS engage at the National Association of Realtors , and Rodney Gansho, the head of engagement at NAR, again appeared via video deposition, according to reports from Inman News. Michelle Figgs, the former senior industry analyst at Keller Williams , appeared next.

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Agents MLS Brokerage Equity 434

Housing Wire

APRIL 25, 2024

In 2024, agents have two choices; learn how to run your entire business from the apps on your phone or tablet, or find a new career. It’s simple enough for most agents to learn quickly, but has enough features to keep team leaders and managing brokers happy. When you buy through our links, we may earn a commission.

Agents 447

Agents Commercial Branding Design 447

Housing Wire

DECEMBER 6, 2024

Real estate agents often make the mistake of believing their clients will remember them forever but they dont. Its up to us as agents to stay engaged and stay in contact with our clients. Content: Agents can include any combination of data and information. Brand consistency helps build your brand identity.

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Pre-approval Design Industrial Agents 390

Housing Wire

MARCH 14, 2025

The technology also integrates with Inside Real Estates BoldTrail CRM , allowing agents to create automated search alerts tailored to client preferences. In addition to search enhancements, ListAssists AI automates property listing descriptions by analyzing images and MLS data to generate content that’s optimized for search engines.

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Technology MLS Branding Industrial 198

Housing Wire

AUGUST 22, 2024

The option is part of OneHome, CoreLogic’s client-facing portal that is designed to help agents better collaborate with prospective buyers. First MLS , the largest MLS in Georgia , is the first CoreLogic client to opt into the product, integrate it and roll it out to its members. The feedback in general has been great.

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MLS Branding Development Design 422

Housing Wire

MARCH 26, 2025

It is one of the ultimate forms of marketing you are putting your brand, your services and your face, quite literally, out for the world to see. Tip 2 – Dress comfortably It might be tempting to step out in your fanciest outfit to show potential clients youre the agent with the mostest, but resist the urge. Plus, its low cost.

Agents 342

Agents Branding Marketing As-is 342

Housing Wire

SEPTEMBER 18, 2023

In addition, RealTrends Consulting co-founder Steve Murray notes that the settlement agreements might prevent firms that operate under a franchise model from requiring that franchises belong to a Realtor association at any level, that franchises abide by the Realtor Code of Ethics , and that franchise abide by Realtor-affiliated MLS guidelines.

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MLS Branding Agents Brokerage 505

Housing Wire

MARCH 24, 2025

As a listing agent, showcasing your sellers properties in the absolute best light possible is a vital component of the service you provide them. This will set you apart from the competition, as many agents cut corners and do not provide this service consistently. Build your brand. Which photos stand out?

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Purchase and sale agreement Staging Due diligence Branding 198

Housing Wire

AUGUST 25, 2024

With technology changing faster than new agents answer phone calls, choosing the right real estate brokerage software can sometimes feel like a full-time job. The right real estate brokerage software will help you gain market share, train, recruit, and retain more (and better) agents, and make more profits.

Brokerage 430

Brokerage Branding Agents MLS 430

Housing Wire

APRIL 24, 2024

One of the biggest challenges for agents is finding new clients and staying top-of-mind until they are ready to buy or sell. Today, It is an all-in-one platform designed to help real estate agents manage many aspects of their business, including building meaningful relationships to grow repeat and referral business with clients.

MLS 442

MLS Branding Land Agents 442

Housing Wire

APRIL 17, 2024

Whether you’re looking to build brand awareness, draw in more engagement for listings, or take your client experience to the next level through digital advertising, Boost is here to help agents and brokers alike. 2 Agents can use Boost to showcase the effectiveness of their advertising with automated seller reports.

Technology 426

Technology MLS Branding Agents 426

Housing Wire

OCTOBER 6, 2023

“We believe this is the right course of action to remove future uncertainty and ongoing legal expense, serving the best interests of the company, our affiliated agents and franchisees, and shareholders, and enabling Anywhere to focus on moving real estate to what’s next.”

Brokerage 459

Brokerage MLS Agents Branding 459

Housing Wire

NOVEMBER 30, 2021

Agents, you might have a new area of interest for prospective buyers.??. Being a market expert helps your brand? ?. a broker or an agent, having a deep knowledge of your market is impressive. Your agents are trained on market activity and are seen as trusted sources. . agents and consumers.?We’ve?done additional?office

MLS 468

MLS Branding Agents Staging 468

Housing Wire

MARCH 22, 2024

Based on NAR’s settlement, agents working with buyers will need a signed buyer representation agreement starting in mid-July, pending final court approval of the settlement. Across the nation, buyer broker agreements have always been recommended, but the Northwest MLS required them and then the state of Washington began requiring them.”

MLS 497

MLS Agents Design As-is 497

Housing Wire

OCTOBER 25, 2024

Not when you have to compete with Zillow, Realtor.com and other agents who — maybe like you — are wondering where their next mortgage payment is coming from. To capture leads with your IDX website in today’s biblically competitive, post-lawsuit market, you need to think like a luxury agent. Everyone has listings. UX design quality: 4.6

Branding 411

Branding Design Brokerage Agents 411

Housing Wire

APRIL 19, 2024

The recent commission lawsuits have had a profound impact on real estate agents and brokerages as they face increased scrutiny and pressure to provide more transparency in their commission structures and potential conflicts of interest. HousingWire: Where are you seeing the greatest need for coaching in real estate agents and teams right now?

Brokerage 448

Brokerage Branding Agents Industrial 448

Housing Wire

APRIL 26, 2024

HomeServices of America , the last remaining brokerage defendant in the landmark Sitzer/Burnett antitrust commission case , has agreed to pay $250 million in damages to settle lawsuits that will change agent compensation across America. The DOJ may also file charges separately to prevent any display of buyer agent commissions on any platform.

Brokerage 487

Brokerage MLS Agents Branding 487

Housing Wire

SEPTEMBER 13, 2024

are riding a sugar high thanks to the success of “Owning Manhattan,” the Netflix show that followed Serhant and his agents around New York as they shopped some of the priciest properties in the city. I have never experienced the lead flow, the brand awareness, the fans on the street that I’ve experienced in the last two months.

Brokerage 407

Brokerage Branding Agents MLS 407

Housing Wire

JUNE 15, 2024

That’s why many successful real estate agents turn to a CRM, lead generation and marketing platform like Market Leader. Customizable website: A website customized for your brand that is IDX-enabled, tailored for lead capture, and search-engine friendly.

Marketing 447

Marketing MLS Agents Branding 447